Culture Experience Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo, President & CEO: Shinichiro Kamaura) will release the 4th edition of TSUTAYA original collaboration merchandise with popular illustrator COFFEE BOY starting January 10th (Saturday) at TSUTAYA and Tsutaya Bookstore locations nationwide (select stores) and the "Umeda Tsutaya Bookstore Online Shop."
Additionally, two stores—Daikanyama Tsutaya Books and Umeda Tsutaya Bookstore—will host fairs featuring COFFEE BOY's solo exhibition along with the merchandise collection.
About COFFEE BOY
COFFEE BOY is a popular illustrator whose simple, humorous drawings warm the hearts of viewers. Known for creating numerous products, books, and logos, COFFEE BOY frequently features coffee as a theme—a perfect match for the "BOOK & CAFE" style where customers can relax with a book and coffee in hand.
The collaboration with COFFEE BOY has been well-received nationwide through three previous editions. This 4th edition introduces brand new items perfect for daily life, including original playing cards with exclusive illustrations, stationery like ballpoint pens and book covers, plus portable accessories such as compact mirrors, key rings, and pouches—all available in limited quantities.
COFFEE BOY x TSUTAYA 4th Edition Merchandise Details
Playing Cards (¥1,760 tax included)
Packed with original illustrations! Each suit has its own theme: Spades - Chinese Zodiac, Clubs - Paintings, Hearts - Fairy Tales, Diamonds - Constellations. With 53 cards total (13 cards per suit plus jokers), this deck doubles as an art collection.
- Size: Cards approx. W58 × H89mm, Box W62 × H95 × D250mm

Clear Stickers (¥440 tax included)
Transparent stickers perfect for decorating smartphones, laptops, planners, and other everyday items.
- Designs (clockwise from top left): PEARL GIRL / Little Red Riding Hood / KISS / COFFEE MAID

Ballpoint Pens (¥550 tax included)
Featuring smooth-writing Energel ink that "writes smoothly and dries quickly" for comfortable writing.
- Designs (top to bottom): Little Red Riding Hood / LAST AFTER COFFEE
- 0.5mm ball diameter, Black ink

Pin Badges (¥880 tax included)
Perfect as accessories, collectibles, or gifts.
- Designs (left to right): PEARL GIRL / Little Red Riding Hood

Compact Mirror (¥880 tax included)
Palm-sized for easy carrying. Perfect for discreet appearance checks on the go.
- Size: 75mm diameter, Faux leather exterior

Key Ring (¥990 tax included)
Features colorful wire accents. Attach to bags or pouches for stylish outings.

Book Cover (¥1,430 tax included)
Soft cotton bunko-size (paperback) book cover. Carry your favorite book alongside COFFEE BOY artwork.
- Size: W230 × H170mm

Flat Pouch (¥1,650 tax included)
Features embroidered details! The perfect size for versatile use.
- Size: W175 × H120mm
- Material: Exterior - 100% Cotton, Interior - Satin cotton & polyester

Tote Bag (¥2,420 tax included)
Organic cotton flat tote bag with a natural, gentle texture.
- Size: Body W360 × H380mm, Handle W25 × L640mm

Store Locations & Purchase Information
Physical Stores
Find participating stores at: http://tsutaya.jp/coffee-boy-4/
Online Shop
Sales begin January 10th (Saturday) at 12:00 PM
Umeda Tsutaya Bookstore Online Shop: https://store.shopping.yahoo.co.jp/umd-tsutayabooks/search.html?p=COFFEE+BOY&x=0&y=0#Container
COFFEE BOY Exhibition Fairs
To commemorate the merchandise release, both Umeda Tsutaya Bookstore and Daikanyama Tsutaya Books will host COFFEE BOY's solo exhibition "PAINT IT BLACK" along with the product collection.
- Umeda Tsutaya Bookstore: January 10th (Saturday), 2026 to February 15th (Sunday), 2026
- Daikanyama Tsutaya Books: February 20th (Friday), 2026 to March 12th (Thursday), 2026
For details: https://store.tsite.jp/umeda/event/art/51872-1717301221.html (Umeda Tsutaya Bookstore)