EXPO2025 Official Pop-Up Store Opens at TOPPA!!! BASE AKIBA in Akihabara With Myaku-Myaku Merchandise and Photo Booth

Published: September 10, 2026
EXPO2025 Official Pop-Up Store Opens at TOPPA!!! BASE AKIBA in Akihabara With Myaku-Myaku Merchandise and Photo Booth

From September 18 (Friday) to September 27 (Sunday), 2026, TOPPA!!! BASE AKIBA — a shop inside Ecute Akihabara that partners with a different lineup of anime, games, and artists each season to offer fresh ways to enjoy their content — is hosting the "EXPO2025 Official Pop-Up Store Ecute Akihabara Store," selling original merchandise featuring Myaku-Myaku, the official character of the 2025 Osaka-Kansai Expo.

The pop-up builds on the "Myaku-Myaku Studio" concept, a photo-studio-themed store held in Osaka in March 2026, combined with original planning and staging from TOPPA!!! BASE AKIBA. Alongside existing merchandise, the store will sell TOPPA!!! BASE AKIBA original goods, offer a digital photo booth using TOPPAN's "WithShot" service, and feature original store decoration.

Event Overview

1. Original Merchandise

Trading Can Badges

Each badge features Myaku-Myaku in a different pose, with one of five designs sealed inside at random.

Trading can badges featuring Myaku-Myaku in five designs

[TOPPA!!! BASE AKIBA Original] EXPO2025 Official Licensed Product Trading Can Badge "Myaku-Myaku Studio" (5 designs)

Full Merchandise Lineup

Beyond the items above, the store also carries other EXPO2025 official licensed products.

Product lineup site: https://fan-xross-mall.com/lp/myakumyaku-studio_toppa-base

2. WithShot Digital Photo Booth

The store offers a digital photo booth using TOPPAN's "WithShot" service, which makes it feel as though a character or artist is right there with you, for an immersive photo experience. Visitors can take photos that look as though they're together with Myaku-Myaku — a special experience unique to TOPPA!!! BASE AKIBA.

Photos taken can be downloaded to a smartphone, and can also be printed onto an acrylic card.

WithShot digital photo booth image for Myaku-Myaku Studio

WithShot image for "Myaku-Myaku Studio" — *the product is still under supervision, so its design may change.

Store Overview

  • Store name: TOPPA!!! BASE AKIBA
  • Location: Ecute Akihabara (1-17-6 Sotokanda, Chiyoda-ku, Tokyo, 1F JR Akihabara Station) — note that TOPPA!!! BASE AKIBA is located inside the ticket gates
  • Hours: Weekdays 10:00 AM to 9:00 PM / Weekends & holidays 10:00 AM to 8:00 PM
  • Payment: Cashless payment only. Check the Ecute Akihabara website for the available e-money and credit cards.

Ecute Akihabara website: https://www.ecute.jp/akihabara/ecutenavi

About Myaku-Myaku and the EXPO2025 Official Pop-Up Store

Myaku-Myaku and EXPO2025 Official Pop-Up Store branding

Myaku-Myaku is the official character of the 2025 Osaka-Kansai Expo, and the EXPO2025 Official Pop-Up Store is a limited-time physical store selling official licensed Expo products and official Myaku-Myaku merchandise. At the "PLAT UMEKITA" store held in Osaka in March 2026, the "Myaku-Myaku Studio" concept featured a "studio"-themed photo spot and merchandise such as postcards with realistic Myaku-Myaku designs.