GIRLS BAND CRY x CRAFTHOLIC Merchandise Now on Sale — New Toei Animation Illustration Shows the Members Hugging CRAFTHOLIC Hug Pillows

New GIRLS BAND CRY x CRAFTHOLIC merchandise went on sale starting July 24, 2026 (Friday), through the mail-order site eeo Store online.

The goods feature a new Toei Animation illustration of the Togenashi Togeari members relaxing in roomwear while hugging a CRAFTHOLIC hug pillow, the popular character from interior brand ACCENT.

The CRAFTHOLIC hug pillow that Nina and the others are hugging tightly is also part of the lineup. Here is the full rundown of goods that are soothing just to look at.

Order at eeo Store online: https://eeo.today/store/101/title/8121

Sales Information

Merchandise sales period
July 24, 2026 (Friday) onward

Where to buy
eeo Store online (mail order): https://eeo.today/store/101/title/8121

Hug pillow order period
July 24, 2026 (Friday) to August 10, 2026 (Monday)
The hug pillow is also available as a pre-order item through eeo Store online.

Merchandise Lineup

• Can badges (5 types) *blind
• Acrylic cards (5 types) *blind
• Acrylic keychains (5 types) *blind
• Acrylic stands (5 types)
• Big acrylic stands (5 types)
• Canvas daily tote (1 type)
• CRAFTHOLIC hug pillow L (1 type)

Blind items are sold either as a single random item or as a complete set covering every type. The CRAFTHOLIC hug pillow L is available only as a pre-order item, with orders accepted through August 10, 2026 (Monday).

Characters featured
Iseri Nina, Kawaragi Momoka, Awa Subaru, Ebizuka Tomo, and Rupa

Purchase Bonus: Illustration Card

For every ¥2,200 (tax included) spent on new GIRLS BAND CRY x CRAFTHOLIC merchandise, customers receive one random illustration card (5 types total) as a bonus.

Can Badges (5 Types) *Blind

Price: [Single] ¥550 (tax included) / [Complete Set] ¥2,750 (tax included)
Approximately 5.7 cm in size, these can badges make the characters' expressions easy to see.

Acrylic Cards (5 Types) *Blind

Price: [Single] ¥690 (tax included) / [Complete Set] ¥3,450 (tax included)
Slightly thick and easy to display on a stand, these acrylic cards measure about 7 x 9 cm, small enough to carry in a bag so you can enjoy the illustration while out and about.

Acrylic Keychains (5 Types) *Blind

Price: [Single] ¥880 (tax included) / [Complete Set] ¥4,400 (tax included)
Each keychain measures up to 6.5 x 6.5 cm, ideal for attaching to a bag or displaying as part of a collection at home.

Acrylic Stands (5 Types)

Price: ¥1,980 each (tax included)
Up to 15 cm tall or wide, these acrylic stands look great on a desk at home or in the office.

Big Acrylic Stands (5 Types)

Price: ¥3,850 each (tax included)
At approximately 25 cm tall and 12 cm wide, this larger acrylic stand lets you enjoy the characters hugging their CRAFTHOLIC pillows in a bigger format.

Canvas Daily Tote (1 Type)

Price: ¥2,530 (tax included)
Approximately 45 cm wide x 37 cm tall x 14 cm gusset. Try dressing it up with the can badges from this lineup to make it your own.

CRAFTHOLIC Hug Pillow L (1 Type)

Price: ¥4,510 (tax included)
Featuring the new Toei Animation illustration, this CRAFTHOLIC hug pillow is the very one the characters are shown hugging.

Whether at bedtime or whenever you want to relax, try holding it and see how it feels — the same comfort the members experienced. The CRAFTHOLIC Hug Pillow L is available only as a pre-order item, with orders accepted through August 10, 2026 (Monday).

Orders can be placed through eeo Store online.

Purchase page: https://eeo.today/store/101/title/8121

©Toei Animation
©2008 ACCENT