New Sakuyama Choco Jiro Merchandise Featuring Character Illustrations Launches August 17, 2026

Published: August 17, 2026
New Sakuyama Choco Jiro Merchandise Featuring Character Illustrations Launches August 17, 2026

New merchandise inspired by the anime Sakuyama Choco Jiro is arriving at the Rhinokino official EC site (https://rhinokino-store.com) starting August 17, 2026. Rhinokino Co., Ltd. (Matsudo, Chiba) is behind the release, which lines up can badges featuring memorable scenes, acrylic keychains and stickers featuring character illustrations, and a 300-piece jigsaw puzzle featuring the main visual.

Merchandise Lineup

Can Badges (7 designs)

Price: ¥600 (tax included)

Featuring memorable scenes from the anime, these can badges let fans keep favorite moments close at hand as a collectible item.

Can badges featuring scenes from the anime

Acrylic Keychains (8 designs)

Price: ¥1,050 (tax included)

These acrylic keychains use full-body character illustrations, with designs that highlight each character's charm. They can be attached to bags, pouches, and more.

Acrylic keychains featuring character illustrations

Stickers (8 designs)

Price: ¥600 (tax included)

Die-cut stickers featuring full-body character illustrations, ready to stick onto smartphones, laptops, notebooks, and other favorite items.

Stickers featuring character illustrations

300-Piece Jigsaw Puzzle

Price: ¥7,920 (tax included)

This jigsaw puzzle uses the anime's main visual, letting fans enjoy the series' world as a single piece of art - a piece that can be displayed once assembled or enjoyed as a puzzle.

300-piece jigsaw puzzle featuring the main visual

Sale Details

  • Sales start: August 17, 2026
  • Sales site: https://rhinokino-store.com
  • Prices (tax included): Can badges ¥600 / Acrylic keychains ¥1,050 / Stickers ¥600 / 300-piece jigsaw puzzle ¥7,920

About Sakuyama Choco Jiro

Key visual for the anime Sakuyama Choco Jiro

Two high school girls, TomoCho and NonP, arrive on Choco Dale Mountain, where Choco Jiro lives. As he plays with the pair, he starts picking up human habits - though his attempts always come out a little clumsy and distinctly "Choco Jiro style." Watching him enjoy himself with such pride, TomoCho and NonP can't help but grow fond of him, and the three become friends. The anime streams weekly on Fridays, two episodes at a time, on the official TikTok, YouTube, and Instagram accounts.

Streaming:

Original work: Shoeidelicy

Animation production: rhinokino

Production: "Sakuyama Choco Jiro" Production Committee

About Choco Jiro

Choco Jiro

Choco Jiro is a food-loving "mysterious creature" who lives on Choco Dale Mountain. Officially named Choco Jiro, he one day happened to meet a human child on the mountain who shared some biscuits with him. When he tried eating chocolate together with the biscuits, he was amazed by how delicious it was. Ever since, wanting to get closer to humans, he began introducing himself in a human-like way as "Sakuyama Choco Jiro" and now travels around sharing the deliciousness of chocolate biscuits. With his catchphrase ending in "-cho," his round, fluffy brown form is hard to look away from.

About the Sakuyama Choco Jiro Chocolate Biscuits

Sakuyama Choco Jiro chocolate biscuits

The anime is based on Shoeidelicy's Sakuyama Choco Jiro chocolate biscuit line (available in family pack, stand pouch, small bag, and strawberry milk flavor), sold nationwide at supermarkets, convenience stores, drugstores, and other retailers. Each bite-sized biscuit combines a light, crispy biscuit with chocolate and milk cream, and the chocolate is printed with Choco Jiro's various expressions and poses along with playful "Choco Jiro-isms" that all end in "-cho."

Product brand page: https://www.shoeidelicy.co.jp/chocojiro/index.html