Goro Majima from the Like a Dragon series is the latest addition to SEGA's SEGA LABBIES plush lineup. The series reimagines popular SEGA and Atlus characters as bear plushes with a uniquely whimsical twist, and Majima joins in both a standard plush size and a smaller mascot version.
Sales are scheduled to begin on May 14, 2026 (Thursday) — the same date as Goro Majima's in-universe birthday — at SEGA STORE TOKYO and SEGA STORE SHANGHAI.
Product Details
Product Name: SEGA LABBIES
Character: Goro Majima (Like a Dragon series)
Available Sizes: Plush / Mascot
Prices (tax included):
- Plush: ¥6,600
- Mascot: ¥3,850
Release Date: May 14, 2026 (Thursday)
Where to Buy
SEGA STORE TOKYO
Shibuya PARCO 6F, 15-1 Udagawacho, Shibuya-ku, Tokyo
Hours: 10:00 AM–9:00 PM (irregular holidays)
https://www.sega.jp/segastore/tokyo/
