Sega Lucky Kuji "PINGU™ -PINGU'S Donut Shop-" goes on sale in stages from Thursday, October 29, 2026, at Ministop, various hobby shops, and other retailers.
The lottery has five prize tiers plus a Last Lucky Prize, which goes to whoever draws the final ticket, and every draw wins a prize. The lineup features many original Sega items using donut-shop-themed art that makes its debut in the Sega Lucky Kuji series.
Prize A is a shopper-style shoulder bag modeled on a donut takeout bag. It comes with a shoulder strap, so it also works as a stylish everyday bag.
Prize B is a plush mascot of the expressive Pingu and Pinga, with their faces fitted into donuts for a charming design.
Prize C is a patch badge with donut-motif designs of Pingu, Pinga, and Robby. Hand towels and sticker sets are also part of the lineup.
The Last Lucky Prize is a Donut Shop Pingu Plush measuring about 30 cm in length. The lottery ends at each store once its prizes run out.
The lottery will also be sold in limited quantities on "Sega Lucky Kuji Online" from Monday, November 2, 2026.
For details, see the official "Sega Plaza" website.
Prize Lineup
Prize A: Shopper-Style Shoulder Bag (1 design)
Prize B: Plush Mascot (4 designs; the design cannot be chosen)
Prize C: Patch Badge (6 designs)
Prize D: Hand Towel (8 designs)
Prize E: Sticker Set (8 designs)
Last Lucky Prize: Donut Shop Pingu Plush (1 design)
Lottery Overview
- Name: Sega Lucky Kuji PINGU™ -PINGU'S Donut Shop-
- Release date: Thursday, October 29, 2026 onward (planned; rolling out in stages)
- Price: ¥770 per draw (tax included)
- Available at: Ministop, various hobby shops, and other retailers
- Rights notice: ©2026 JOKER.
Please note the following:
- Please refrain from contacting stores with inquiries.
- Some stores do not carry the lottery.
- Release times vary by store.
- Quantities are limited, so the lottery may sell out.
Online Sales
- Sales period: Monday, November 2, 2026, 11:00 AM to Wednesday, December 16, 2026, 11:59 PM
- Price: ¥770 per draw plus ¥660 shipping (tax included; shipping applies to the first purchase only)
The sales period may change due to unforeseen circumstances, and sales end once the prizes run out.
Double Lucky Prize
Buying a draw also gives you another chance to win. Using the code printed on the lottery ticket, entrants can apply for the "Double Lucky Prize." Twenty winners, chosen by lottery, will receive a Donut Shop Pingu Plush (the Last Lucky Prize).
The Double Lucky Prize for this lottery is not offered on Sega Lucky Kuji Online.
Participating stores and prize details can be searched on the official "Sega Plaza" website.
Special feature page for Sega Lucky Kuji PINGU™ -PINGU'S Donut Shop-: https://segaplaza.jp/lp/pingu_pds_kuji/
About Pingu
Pingu is a stop-motion animation created by Swiss filmmaker Otmar Gutmann. A test film that became the prototype for Pingu was produced in 1980, and 2025 marked the 45th anniversary.
Since 1990, the TV series has aired in more than 155 countries and regions. The warm, humorous stories of the penguin boy Pingu and his friends have been loved by people around the world.
- Official website: https://www.pingu.jp/
- Official Instagram (@pingu_jp): https://www.instagram.com/pingu_jp/
- Official X (@pingu_jpn): https://x.com/pingu_jpn
- Official YouTube (@Pingu): https://www.youtube.com/@Pingu
