The Korean cosmetics brand alternativestereo, exclusively distributed in Japan by Takeuchi Pharmaceutical Co., Ltd. (headquartered in Shinagawa-ku, Tokyo; CEO: Yuto Ogura), which operates D2C, OEM, and wholesale businesses in health foods and cosmetics, will launch the viral Korean product Lip Potion Caramel Glaze in stores starting February 14, 2026. This item features a melting, caramel-like texture and glossy finish.
Starting February 14, 2026, the highly anticipated Korean product Lip Potion Caramel Glaze will be gradually available at variety shops nationwide! In Korea, this viral item was so popular that it repeatedly sold out.

Lip Potion Caramel Glaze is a Caramel Coating Gloss that delivers 100% color density※ with one swipe. Rather than sheer transparency, it wraps the lips like a coating, featuring clear, high-pigment color with high-adhesion and high-gloss finish. The melting texture, like caramel syrup, adheres tightly to the lips the moment it touches, providing long-lasting caramel gloss without stickiness. The sweet, adorable appearance reminiscent of caramel and chocolate is irresistible, making it a perfect Valentine's Day cosmetic.
※ Due to makeup effects
Lip Potion Caramel Glaze Color Details
The color range includes neutral nude tones from nude, peach, rose, to brown, suitable for any skin tone and occasion, creating a sophisticated, polished MLBB (My Lips But Better) makeup look. Additionally, it contains Cica PDRN to support anti-aging care※ and lip soothing care. With high moisturizing power from honey extract and cacao seed butter, this high-performance gloss achieves gloss, color, and lip care simultaneously.
※ Age-appropriate care
■ 01 Milk Caramel

A milky beige color with caramel brown nuance—a soft, enveloping nude beige shade.
■ 02 Vanilla Rose

A soft vanilla color melted with rose nuance—an elegant pink beige shade.
■ 03 Salted Pink

A clear pink color with a hint of saltiness—a pink shade where sweetness and coolness coexist.
■ 04 Toffee Rose

A deep rose color infused with brown—a mature dry rose shade.
■ 05 Cacao 50%

A mellow cocoa beige with bitter brown added—a brown shade with depth.

Brand Introduction
alternativestereo is a unique beauty cosmetics brand that incorporates Lo-Fi HIP-HOP culture and a sophisticated vintage sensibility. Breaking away from standardized beauty trends, the brand proposes creative and enjoyable cosmetics that allow you to feel beautiful in your everyday life.
Sales Information
Release Date:
- Pre-release: February 14, 2026 (gradual release)
- General release: Scheduled for March 1, 2026 (gradual release)
Store Information:
- Variety shops nationwide (excluding some stores)
Price:
- 2,310 yen (tax included)