Browse all travel guides tagged with "Beauty Products"
LuLuLun Pure Everys face masks featuring an exclusive ヤングオイスター package design from Alice in Wonderland are coming to Disney Store locations starting June 23, 2026.
creative photo studio aim Tokyo Harajuku releases a new visual combining a baby pink tulle dress with effortlessly romantic styling and dewy one-tone pink makeup, evoking an "effortless sweetness" theme.
Shobido's exclusive original design collaboration with Sanrio brings a pop, colorful, and slightly dark lineup of cute goods — including plush mascots, pass cases, and die-cut hand creams — featuring My Melody, Kuromi, and Sugar Bunnies.
Aoyama Flower Market is releasing the Cool Body Mist Rose on June 19, 2026 — a refreshing summer body mist infused with the scent of four varieties of Japanese-grown roses.
The Seoul-born lifestyle fragrance brand NONFICTION has opened its fourth store in Japan at HAERA, Nagoya's newly opened luxury mall, featuring a distinctive zelkova wood interior designed by Schemata Architects.
Korean makeup brand LUNA and Korean lifestyle brand FINCA launched their first-ever collaboration collection, "LUNA × FINCA HOMECANCE Edition," on May 29, 2026, featuring limited base and point makeup items — including two Japan-debut products.
Two limited-edition sets — the Aventus Collection and the Aventus Discovery Set — bring together all three Aventus fragrances in miniature bottles, available in Japan from June 10, 2026.
Doctor K's popular Medicated C Clear White Lotion in Fine Mist form returns in limited quantities from June 16, alongside a summer coffret bundling skincare bestsellers and a preview of the upcoming Vitamin Cleansing Oil.
ParaDo, the cosmetics brand sold at 7-Eleven stores, is releasing a limited-edition summer collection themed around "summer festivals." The lineup includes a powdery foundation, mini nail polishes, and a lip essence rouge, available at 7-Eleven locations nationwide from June 5, 2026, while supplies last.
The evolved natural skincare brand QUON deep by Nara-based cosmetics maker Crecos is adding a new milk cleansing product to its lineup, set to go on sale on June 29, 2026.
The Korean skincare brand Torriden held a cherry blossom-themed pop-up store at OPENBASE SHIBUYA for 12 days, welcoming around 4,600 visitors and giving attendees a first look at an unreleased product.
A pop-up shop for Her lip to BEAUTY, themed around the ROSE BLANCHE fragrance collection, opens at Ginza Loft from June 9 to 29, 2026, with exclusive limited-edition items and a purchase gift.
Prada Beauty is set to release the Prada Paradoxe Hand Triple Care Hand Cream on July 3, 2026, bringing the multifaceted Paradoxe fragrance to fingertips with a luxurious skincare formula featuring shea butter, iris extract, biotin, and niacinamide.
Nail polish brand MITO TOKYO is heading to Kyoto for the first time with a limited-time store inside the "Self-Design Dialogue" event at Daimaru Kyoto's 6F Event Hall, running June 12 to 14, 2026.
Original Print.jp has added three new styles of acrylic bangs clips to its lineup — circle, rectangle, and free-form — featuring full-color custom printing, available from a single piece starting at ¥319.
A limited-edition nail collection from the first-ever collaboration between artist Ado Mizumori and Cosmé de Beauté launches on June 22, bringing retro kawaii designs across three nail brands — Jelme One, Jelme Petaly, and Genish Manicure.
Korean makeup artist brand JUNGSAEMMOOL is releasing two Japan-exclusive, Qoo10-limited special sets to coincide with the Qoo10 Mega Sale, available in limited quantities from May 29.
A limited-time collaboration between KAORIUM, the AI system that translates scents into words, and Paris-based fragrance maison Parle Moi de Parfum took place at the Men's Beauty floor of Hankyu Men's Osaka.
Japanese lifestyle brand mifull has unveiled its "Summer Color Drop" series — a summer-themed collection of bath, skin, and body care products featuring whimsical soda-inspired scents and charming retro-style packaging.
Japanese lifestyle cosmetics brand mifull has released the "Summer Color Drop" collection, featuring cooling bath powder, sheet masks, a sparkling hand soap, a cooling roll-on, and hot eye masks — all themed around nostalgic summer memories.
South Korean fragrance brand POSTES is opening its first Japan popup store at Shibuya Scramble Square 6F from June 11 to 17, 2026, offering eight city-inspired Eau de Parfum scents and a limited-edition luggage tag gift with purchase.
The Suncut® Weightless UV Essence, launched nationwide in February 2026 by Kose Cosmeport, has received top recognition from three major beauty media outlets, with cumulative shipments now exceeding 500,000 units.
Starting June 5, 2026, Hakone Ashinoko Hanaori offers a new summer accommodation plan featuring the local Hakone Lululun Ajisai face mask and a refreshed seasonal buffet menu — a stay designed for adults looking to ease into summer at their own pace.
The Philips i9000 Prestige Ultra XP9406/40 launches on June 3, 2026, becoming the first model in the series to include a 3-in-1 facial care brush and body groomer attachment alongside the flagship rotary shaver.
June's birthstone is pearl, a gemstone symbolizing protection, beauty, and health. SWATi BATH PEARL is launching a special Pearl Selection for the season, ideal as a birthday gift or June bride celebration.
Policy Cosmetics is releasing the Hadakatsu Matera Mask on June 1, 2026 — a recovery-inspired sheet mask that pairs an industry-first heat-storage sheet with a carefully selected blend of brightening and moisturizing ingredients including glutathione, arbutin, and an autophagy complex.
innisfree is launching 4 exclusive limited skincare sets on Qoo10's official store for the Mega Sale starting at 5:00 PM on May 29. Prices drop to up to 56% off the regular price when shop coupons are combined.
Global beauty brand Medicube is hosting a popup event at Shibuya Modi 1F Calendarium from June 2 to June 21, 2026, where visitors can try trending skincare devices and products, with exclusive perks available only at the venue.
Revlon is releasing the Glimmer Tinted Moisturizer Stick in four shades on June 8, 2026 — a one-handed stick foundation designed to deliver a natural, bare-skin-like finish with light coverage and moisturizing benefits in roughly 15 seconds.
Seoul-based luxury makeup brand HERA is hosting a pop-up event at Ginza Mitsukoshi B1F from June 3–9, 2026, giving visitors one of the first chances to experience the new Black Cushion Mesh Powder in person.
To mark the 40th anniversary of the Dragon Quest series, Kai Corporation has launched two character-themed makeup puffs—the Dragon Quest Slime 3D Puff in three varieties and the Dragon Quest Foundation Puff featuring Haguremetal—now available at drugstores, home centers, and major retailers nationwide.
Korean cosmetics brand milktouch is hosting a limited-time pop-up store at Shibuya LOFT 2F from May 29 to June 11, 2026, featuring the newly released Love Potion Shine Gloss and exclusive online-only items available for in-person purchase.
Hotel New Grand in Yokohama's Yamashita-cho is offering an early summer limited stay plan called "Heart-Lifting Relax Stay" from June 1 to July 31, 2026, featuring an exclusive dessert plate delivered by room service and ReFa beauty amenities as gifts.
To celebrate Lawson's 51st anniversary, &nd by rom&nd is releasing a limited "Value Bag" bundling three popular cosmetics at roughly 50% off the regular combined price, available at Lawson stores from June 16, 2026.
Three hair care items from the popular ReFa LOCK SERIES are arriving in palm-sized mini bottles as a PLAZA-exclusive set, going on sale from June 2, 2026.
Sisley has introduced "Maison Sisley," its first home collection featuring hand wash, cleansing balm, and body cream inspired by the brand's heritage of nature and fragrance.
Revlon's popular Kiss Sugar Scrub lip care series is getting a limited-edition makeover with a special Pokémon package featuring Ditto, launching June 4, 2026.
SHEGLAM has added 5 new shades to its Creamsicle Eyeshadow Stick collection from May 20, 2026. The oil-based, waterproof stick glides on smoothly and keeps color in place for hours, available in both matte and shimmer finishes across a full 11-shade lineup.
Suzuki Herb Laboratory has launched an official TikTok Shop store offering all 16 items from its Pineapple Soy Milk Series, which has surpassed a cumulative 7.56 million units sold as of the end of March 2026.
@cosme's Best Cosmetics Award 2026 First Half Best New Products has been revealed, with d program's Moist Care Lotion EX taking the overall grand prize across a record 4,334 items and 128,800 reviews.
Nagoya Takashimaya is running its expanded "Umbrella Festival" from May 27 to June 25, 2026, featuring around 2,000 sun umbrellas, UV-blocking hats, and cooling sun care products to help shoppers tackle the intense summer heat.
Two new summer-ready flavors — Mango Smoothie and Lychee & Salt — are joining the Collatein collagen protein lineup in limited quantities, available from May 29, 2026.
L'Occitane en Provence is introducing three new mood fragrances — VERVEINE, LAVANDE, and VERVEINE AGRUMES — under its "ART OF SCENT" fragrance collection. The first to arrive is the renewed Verbena series, the brand's best-selling fragrance, launching on May 27, 2026.
The skincare and fragrance brand ROAliv is releasing the Honey Luster Neo, a watery tint lip serum offering vibrant color and lasting moisture, in 6 shades starting July 23, 2026.
Tout Vert has announced the Barrier Shot Serum 2.0, a stratum corneum care serum featuring human-type ceramide at a rare 2% concentration, nanotized to 100nm for enhanced skin penetration. Pre-release sales begin on the official website from May 22, 2026.
Self-care brand EKATO is hosting a pop-up shop at Sapporo Mitsukoshi from May 20 to 26, 2026 — its first appearance in the Hokkaido region. Signature carbonated skin packs, the Body Meditation Roller, and a new inner care product are among the featured items.
The iconic Météorites finishing powder from Guerlain is gaining a new addition — the Météorites Compact. Featuring a 95% natural-origin formula and proprietary Air-Fresh Veil Technology, the compact launches from May 19, 2026.
A new limited-quantity set from MEDIHEAL is heading to Qoo10 on May 29, 2026, featuring 50 sheets across five Essential Mask varieties designed to address summer skin concerns like dryness, dullness, and excess oil.
A reservation-only private salon has opened at Panasonic Beauty Omotesando in Tokyo, offering a hands-on session with two of Panasonic's top-of-the-line massage chairs — complete with a complimentary drink — for just 500 yen per person.
Racbaki has released the "Air Sabot," a new slip-on corrective clog in its premium Goku series, featuring an upgraded triple sole that incorporates the brand's skeletal alignment approach to support posture improvement and body shaping through everyday walking.
BAUM's HINOKI FOREST – EXPERIENCE WAGON visits five locations across Japan from May 22 to June 28, 2026, showcasing summer-ready hinoki-scented skincare and body care products through an immersive forest-inspired pop-up experience.
Diana Corp is launching the Celdia –soy Shake Café Latte on May 19, 2026, in limited quantities. Designed for adults who prefer a less sweet taste, the shake can be enjoyed hot or cold.
Hotel New Otani Hakata in Fukuoka has upgraded every guest room with the ReFa FINE BUBBLE U shower head, bringing a fine bubble shower experience designed to gently cleanse and refresh guests throughout their stay.
Suntory Wellness has released VARON UV Air Protector, a new sunscreen designed specifically for adult men, featuring SPF50+, PA++++, water resistance, and a lightweight, non-sticky finish.
A cute Kuromi collaboration design is arriving for Rosette Face Wash Sabon. Two varieties — Clear Wash and Smooth Wash — go on sale at drug stores and variety shops nationwide from June 22, 2026, in limited quantities.
The PerfectOne Glow & Cover Cushion Foundation Cool launches on June 15, 2026, combining a -3.1°C cooling sensation with high-coverage performance and SPF50+/PA++++.
Chapon's two spring-limited bath salt sets — "Yawaraka na Harukaze" and "Shiki no Okurimono" — have together sold approximately 150 sets, prompting the brand to announce additional stock of both.
A new collaboration between HERALBONY and Kracie brings a limited-edition Naive Cool Body Soap to shelves from May 22, 2026, featuring artwork by Shiga-based artist Kahoru Sugimoto.
MISSHA is releasing the Glow UV Powder Pact in a new Luminous Cover shade on May 15, 2026, offering SPF30/PA+++ sun protection along with pore blurring and moisturizing beauty ingredients.
Starting May 11, 2026, Starbucks Japan introduces two new strawberry drinks — one featuring chunky fruit pieces and another with chocolate chips — plus a nail art collaboration with ohora available exclusively on the Starbucks online store.
Arimino's premium hair care brand COREME is undergoing a full renewal on May 12, 2026, with a new approach that targets age-related changes in both hair and scalp through a dual-care system spanning 4 series and 10 product types.
The Japanese beauty media Mimi Beauty is hosting a free four-day online beauty event featuring luxury brands including Kao, NARS, and SUQQU, along with leading makeup artists.
Mary Quant Cosmetics is expanding its COLOURSHINE lineup with three new liquid eyeshadow shades and two new lip gloss shades, available from May 8, 2026.
MARY QUANT's water-blue themed "MIZUIRO COLLECTION" launches May 8, 2026, featuring fashion items and cosmetics inspired by the colors of early summer, along with a limited-time collaboration afternoon tea in Tokyo and Osaka.
BELLEMOND's MiraHanaFAN, a handy fan with a built-in actress mirror that went viral for looking like a cosmetics compact, is holding a one-day app-limited time sale on Rakuten from May 1 to May 2, 2026.
Japanese fragrance brand FERNANDA is launching its limited-edition "Ajisai Collection" on May 1, 2026, featuring 17 items with a delicate hydrangea-inspired scent designed to bring comfort and calm throughout the rainy season.
Korean skincare brand ISNTREE is participating in the Loft K-Cosme Festival 2026SS, offering an exclusive pre-release of their 500 Da ultra-low molecular hyaluronic acid sheet mask at selected Loft stores from April 18 to May 29, 2026.
Armani Beauty is launching the Prisma Flash Lip Balm on May 8, 2026, combining pearl-like radiance with vivid, translucent color in 10 shades — including a pH-reactive Rose Flash.
Three limited-edition packs of Bifesta's popular carbonated foam facial wash are now available, featuring the globally beloved Esther Bunny character from artist Esther Kim.
Primavista, the base makeup brand from Kao Corporation, is releasing limited edition Pocket Monsters special packages in two phases — a UV primer in four character designs from May 9, and a pre-makeup gel wash from July 11, 2026.
A new fragrance concept store called SCENTORIUM has opened on the 1st floor of Yurakucho Marui, where visitors can freely sample and compare over 300 perfumes and scent products from 18 brands.
washo has launched "Mala Tang Kiss," an 8-shade lip line with film-forming technology designed to stay intact through hot, oily foods like mala tang. Available from April 24, 2026.
Korean skincare brand Anua is hosting a limited-time popup at Shibuya Loft from April 25 to May 10, 2026, where visitors can try its vitamin-infused UV care lineup, experience UV camera demonstrations, and enter lucky draws with each qualifying purchase.
Miyako Hotel Amagasaki has introduced a new "ReFa Room" — the first of its kind in Hyogo Prefecture — offering guests a premium beauty and wellness experience with a curated selection of ReFa devices and the ReFa VITALWEAR recovery sleepwear.
Starting April 24, 2026, RETOUCH men's hair cosmetics is rolling out FamilyMart-exclusive mini-size products at approximately 1,920 convenience stores across Japan, making the brand more accessible for everyday shoppers.
Starting June 18, 2026, 3650's bestselling waterproof mascaras will be available in Minnie & Daisy character designs in limited quantities at drugstores and online stores across Japan.
Cycle.me is adding a new product to its hydration line — a sugar-free, calorie-zero water enriched with a full day's supply of vitamin C, available starting April 27.
To celebrate the upcoming Disney/Pixar film Toy Story 5, innisfree is launching a special limited edition collection featuring beloved characters, available in limited quantities from May 1st, 2026.
The popular Korean scrub body wash brand LUV SCENT is expanding its lineup with a new fragrance mist, now available at Loft stores nationwide from April 18, 2026.
The "Heel Silk Toe Rela Socks" feature toe loops to spread cramped toes, an arch cushion for stimulation, and 100% silk on the inside of the heel, now on sale for 1,848 yen at major retail stores and online.
O Skin & Hair is releasing a limited-edition Mother's Day gift collection from April 24, 2026, featuring the new O AROMASTONE in three scents and a flower-design O BALM 20ml — available at the official online store and STAYFLOWER in Nakameguro.
VITAS has released Soyeets, a new soy protein sweet that transforms from a thick paste to a smoothie or drink just by adjusting the amount of water, available in Banana and Chocolate flavors from April 20, 2026.
WHOLE BERRY, a Korean inner care brand known for its 100% straight lemon juice sticks, is arriving in Japan starting with a PLAZA exclusive launch in late April 2026.
Henn na Hotel Tokyo Asakusabashi now offers a new concept room featuring eight health and beauty devices from the DOCTORAIR brand, available starting April 17.
Roger & Gallet is releasing a new Baume à Lèvres (Lip Balm) collection on April 22, 2026, featuring four irresistible flavors inspired by the brand's popular fragrances — Fig, Ginger Rouge, Rose, and Neroli.
The Korean vegan beauty brand CHASIN' RABBITS has arrived in Japan through Food Cosme Co., Ltd. as its exclusive distributor, with two new cover creams rolling out at Loft stores nationwide from April 18, 2026.
SKINFOOD is expanding its popular Peach Cotton line with a new 7-sheet face mask and a limited-edition pad set that includes a mini Tone Up Cream, launching at Loft and PLAZA stores across Japan from April 18, 2026.
Starting April 22, 2026, the 9.kyuu official online store F.room is hosting a special cat goods collection curated by brand director Moeka, featuring items from illustrators Nathalie Lete and Miyuki Matsuo alongside the brand's signature cat-shaped beauty soaps.
To mark the 2nd anniversary of Jo Malone London Harajuku and the 1st anniversary of Yuzu Zest Cologne, a limited-edition bottle designed by illustrator Shogo Sekine goes on sale from April 17, 2026.
YSL Beauty's "Make Me Blush Powder" is expanding with new shade
Japanese fermentation-based skincare brand FAS has unveiled spring-limited gift wrapping designs along with a new Spring Kit, available from April 15 through May 10, 2026.
Sho-Bi-Doh has launched the Sanrio Characters limited edition "Kamiomoi Hair Dry Cap TC" featuring My Melody, Pompompurin, Pochacco, and Cinnamoroll designs, available at variety stores and online from April 15, 2026.
Lifestyle interior brand Francfranc is rolling out a 25-piece "Bikatu" tableware collection at stores nationwide from April 17, 2026, featuring dishware designed around shapes and sizes that naturally encourage mindful eating.
The Japanese skincare brand genoa is releasing two new mineral-based UV care products on April 20, 2026 — the UV Cut Balm and UV Block Cream — both free from UV absorbers and designed to fit naturally into an everyday skincare routine.
Starting April 17, 2026, fragrance brand FERNANDA Japan is releasing a limited-edition Lychee Collection featuring 20 items infused with upcycled lychee extract sourced from Shintomi Town, Miyazaki.
FUJIMI, a personalized beauty care brand by Tricot Inc., has released an orange-flavored clear protein drink that dissolves into a vivid, transparent orange color in water. The limited-quantity product, available from April 13, 2026, provides approximately 17g of protein and a full day's worth of vitamin C per serving.
From April 23 to June 30, 2026, Ristorante Mangiare Water Edge Yokohama inside Artgrace Portside Villa is offering a collaboration menu with honey beauty brand HACCI. Four seasonal specialties featuring premium honey are paired with exclusive HACCI beauty gifts.
For the fifth consecutive year, Loft's annual Cosme Festival goes all-in on Korean beauty from April 18, bringing 136 brands and 670 products covering makeup, skincare, hair care, and beauty foods to stores nationwide.
Natural and organic beauty select shop Cosme Kitchen is teaming up with Sanrio Co., Ltd.'s Hello Kitty for the first time, offering 18 limited items from May 29, 2026, with advance reservations opening May 12.
DAILY COMMA, a Korean fragrance brand known for its affordable premium-quality scents, is holding a limited-time popup at @cosme OSAKA in Umeda from April 8 to 14, 2026.
The new 4-color eyeshadow palette Eye Coloration N 21 Peach Fusion from LUNASOL's 2026 Summer Collection "JUICY & DEWY" has posted the highest two-week advance-launch sales in the series since 2024. National store pre-orders are open as of April 10, 2026, with general sales launching April 24.
Korean fragrance brand DAILY COMMA is holding a limited-time popup at @cosme OSAKA in Umeda, Osaka from April 8 to 14, 2026. Visitors can try and purchase popular fragrance items including Aroma Perfume Mist, Solid Perfume, and more, with a gift for qualifying purchases.
The Lovisia gift cosmetics brand is releasing a new blind-box collaboration with Case Closed, featuring 12 secret designs each for hand cream and lip cream, complete with collectible charms — going on sale April 10, 2026.
Starting April 7, 2026, the VECUA Honey Wonder Honey summer cool lineup expands with new "Peach Splash" scent items and a body gel that can be applied directly to wet skin.
Rosette Gommage is releasing limited-edition packaging featuring Sanrio characters Kuromi and U*SA*HA*NA for its ClearPeel and BrightPeel products, going on sale nationwide from May 25, 2026.
Prada Beauty introduces Prada Touch, a hybrid cream-to-powder blush available in 8 shades, launching nationwide in Japan on May 1, 2026.
The salon-exclusive makeup brand rafuna is releasing a hybrid balm foundation that doubles as a concealer, delivering a luminous, dewy finish with skin-care ingredients.
Adjuvant Cosme Japan's salon-exclusive hair care brand "Re:>>> Basic Line" introduces a new 1-week intensive care cream shampoo on May 1, 2026, designed to repair hair and help lock in color after chemical treatments.
Kracie's Dear Beauté HIMAWARI is launching three variants of a Moomin collaboration "Oil-In Treatment" in limited quantities on May 15, 2026, themed around the warmth of sharing happiness through letters.
The Paris-based fragrance brand Juliette Has A Gun has expanded its "Not a Collection" home & body range with a shower gel, body lotion, and limited-quantity room spray, all launched on April 1, 2026.
Lion Corporation is releasing a new variant of its KireiKirei Medicated Hand Conditioning Soap featuring a calming yuzu & white tea fragrance, set for a limited advance rollout from April 20, 2026.
Kracie's Dear Beauté HIMAWARI is launching "Moomin Summer" and "Moomin Magnolia" Oil-In Shampoo & Conditioner sets in limited quantities on May 15, 2026, bringing a fresh seasonal twist to hair care routines.
Nihondo, a long-established Kampo specialist, has launched the KAGAE BODY CARE SENSITIVE series — a beauty-serum-grade body care line enriched with fermented moisturizing liquid and carefully selected Japanese and Chinese herbal ingredients for sensitive skin.
A limited-time popup celebrating the new GLOSS ABSOLU hair care series runs at @cosme TOKYO in Harajuku from April 8 to 14, featuring hands-on product trials, a personal advisory session, and a purchase-exclusive accessory-making workshop.
La Prairie SPA, Asia's first hotel spa using exclusively La Prairie products, opens at The Ritz-Carlton, Kyoto on April 1, 2026, where Swiss precision skincare meets Kyoto's quiet aesthetic sensibility.
Korean vegan beauty brand AMUSE is opening a limited-time select store in Harajuku, Tokyo from April 2, 2026, offering new products making their Japan debut alongside exclusive promotions and free gifts with purchase.
Korean cosmetics brand Dinto is launching 4 new shades of its hit Blur Glow Lip Tint at Don Quijote stores across Japan starting April 2, 2026, bringing the full lineup to 10 colors.
ENSUE, a unisex fragrance brand themed around "echoes of memory," is hosting limited-time pop-up stores at ESTNATION locations in Osaka and Roppongi starting April 1, 2026.
Gucci Beauty has introduced Gucci Bloom Ambrosia d'Oro Eau de Parfum, a luminous new addition to the Gucci Bloom collection created by master perfumer Alberto Morillas, launching June 24, 2026.
LebeL's HITA series is expanding with the Serum Milk, a multifunctional hair beauty serum that protects hair from heat and softens it to the tips — available at hair salons from May 20, 2026.
Tree of Life is launching two summer-limited skincare items featuring the Limy vacances scent — a tropical blend of kaffir lime leaf, shekwasha citrus, and plumeria — available from April 1, 2026.
Sisley's new Color Cloud is a creamy mousse formula that melts onto the skin for a feather-light, velvety matte finish on both lips and cheeks. Available in three shades at ¥9,020 each.
Arimino's long-running summer hair care brand 'mint' is getting a complete overhaul — new formulas, new packaging, and an expanded lineup designed to tackle heat, odor, scalp care, and UV protection throughout the extended Japanese summer.
Korean cosmetics brand Etude is bringing back the beloved Lovely Cookie Blusher — a retro Heisei-era blush — in a limited-quantity release at Don Quijote chain stores starting April 10, 2026.
Two soft spring shades — Milky Rose and Milky Beige — are coming to KISSME FERME Rouge Act as a limited-edition release on April 10, 2026, brightening the complexion with a gentle, skin-blending palette.
A collaboration menu between Aoyama St. Grace Cathedral and honey beauty brand HACCI runs from April 1 to June 12, 2026 at St. GRACE Lounge & Dining in Omotesando, featuring five honey-infused specialties paired with exclusive HACCI gifts.
ILY COCO, a new total nail brand for professional nail artists from IBIS Nagoya Office, launches on April 8, 2026, combining high-performance nail equipment with high-quality nail gel in a coordinated lineup.
Yojiya's traveling pop-up shop "Yojiya Furatto" is returning to Iyotetsu Takashimaya in Matsuyama, Ehime, for a second run from April 15 to 28, 2026. The event features limited-edition skincare items, the third wave of "Yojiko" character merchandise, and exclusive gift campaigns.
Diane Perfect Beauty's popular summer-limited Extra Fresh & Repair shampoo and treatment set returns on April 1, 2026, featuring feather keratin for UV damage repair and three fresh herbs for scalp care, with a refreshing grapefruit and peppermint fragrance.
The gift cosmetics brand Lovisia is releasing a new lip balm featuring cute face designs of Pokémon from the Poképeace series, available in Pikachu, Piplup, Rowlet, and Mimikyu varieties — each with its own unique scent.
MatsuKiyoKoKoKara & Company is introducing a new private brand series, "matsukiyo MEDIVEIL+," focused on skin-friendly formulations. Six products go on sale from April 9 at Matsumoto Kiyoshi Group and KokoKara Fine Group stores nationwide.
Japanese beauty brand RAFRA is stepping into a new chapter in spring 2026, rebranding as a "Healing Beauty" brand and launching a new aroma hair care series centered on natural orange essential oil.
Tree of Life's popular Mint & Lemon natural essential oil product series is returning with refreshed packaging starting April 1, 2026, alongside two brand-new items for the summer season.
Shabon Dama Soap is opening a limited-time immersive pop-up event at Fukuoka PARCO from March 28 to April 5, 2026, where visitors can try and purchase the brand's simple skincare lineup.
Thai wellness fragrance brand PAÑPURI is opening a new corner at Isetan Shinjuku Main Store's ISETAN BEAUTY APOTHECARY on March 25, 2026, along with two Japan-exclusive perfume oils inspired by Tokyo and Kyoto.
Hair care specialty store SEAM GINZA has reopened on the 3rd floor of ONE GINZA along Chuo-dori, offering expert product consultation and fully private salon treatment rooms.
AQUA SAVON For me is expanding with a new Fragrance Mist lineup in four scents for use on both body and hair, including a limited-edition collaboration with popular hair care brand ululis.
Bobbi Brown's new Crystal Eye Shadow Stick, featuring a water-based gel formula with 55% water content and a shimmering wet-look finish, is set to launch nationwide on April 3, 2025. It comes in 5 shades priced at 4,950 yen.
Francfranc is rolling out a new lineup of cool summer items starting in March, spanning portable outdoor refreshers, cooling pajamas, and the popular "Fuwaro" cold-feel bedding series — including a new reversible design.
Kikumasamune Sake Brewing, a historic brewery founded in 1659, has put its sake and salt bathing powder on general sale as of March 2, 2026, following a well-received limited preview release.
Laline is running an Instagram giveaway campaign to mark the release of its limited-edition "Dreamy Bath Time" collection featuring Cinnamoroll from Sanrio. Ten winners will receive a hand cream and an exclusive acrylic keychain.
Clé de Peau Beauté is launching a limited-edition fireworks-inspired gift collection in collaboration with French artist Lisa Zordan, available nationwide in Japan from April 21, 2026.
Inspired by the golden hues of a Roman sunset, FENDI's new fragrance Sogni d'Oro blends French iris and Italian bergamot with a rich leather accord — a scent that captures the luminous spirit of Rome.
The hair care brand hiritu introduces the Balance Care Softener — its first foray into fabric care — offering two luxurious fragrances and a formula derived from hair care ingredients to keep clothes looking and feeling their best.
The Japanese haircare brand MOROCCAN BEAUTY is launching its first-ever character collaboration, featuring limited-edition packaging with Sanrio's Cinnamoroll and My Melody. The special kits, each containing a shampoo and treatment duo, are priced at ¥3,190 and will be available starting March 17, 2026.
Excel's beloved Protective UV Essence is back for its sixth annual limited release, this time in two tea-inspired fragrances — Earl Grey and Chamomile Tea — featuring a featherlight, skin-fusing formula available for a limited time.
Michi Nail has released a vibrant collection of nail chips featuring three distinctive styles — heart holo magnetic, marble emerald, and fairy dust — each priced at ¥2,350 (tax included).
The Q+ (Qualitas) hair care brand has introduced a new Quick Dry Repair Hair Mist, designed to cut blow-drying time by 30% while delivering intensive dual-action repair for smoother, shinier hair.
Four TSUTAYA BOOKS locations across Tokyo are hosting the "SPRING SWING 2026" spring fair from March 20 to April 7, 2026, featuring beauty, wellness, art, and lifestyle pop-ups along with a stamp rally offering an exclusive sticker gift.
A new eyelash serum, "Eternam Eye Lash Serum," targeting the bulge region of hair follicles and formulated with human umbilical cord-derived mesenchymal stem cell conditioned medium, is set to go on sale on March 16, 2026.
A fresh pink lemonade-scented version of LAGOM's best-selling morning face wash is heading to PLAZA stores in Japan starting May 14, 2026, in limited quantities.
A new Hello Kitty collaboration eyeliner from the Love Liner brand is arriving at Don Quijote, Apita, and Piago stores across Japan starting March 13, 2026.
A new additive-free skincare set using rare white lavender grown exclusively in Misato Town, Akita Prefecture, went on sale March 11. Developed through a community workshop with local residents, the "Misato Sekka Skincare Set" pairs a mist toner and pump lotion at ¥3,310.
OSAJI's Ryo cool series returns for 2026 with enhanced cooling sensation and camphor as a new refreshing ingredient across hair and body care products, launching in limited quantities on May 13, 2026.
Three hand creams inspired by Ibaraki's local specialties — ume, fukure mikan, and lotus flower — are now on sale at the Rose Farm Market inside Ibaraki Flower Park.
British fragrance brand Jo Malone London is holding a three-day pop-up event celebrating the world of English Pear, with interactive experiences and exclusive purchase gifts, at Yodobashi J6 Building in Harajuku from March 26 to 28, 2026.
Heroine Make is opening a limited-time pop-up event, "Heroine's Secret by Heroine Make," at ZeroBase Omotesando from March 13 to 15, 2026, celebrating the release of the new Heroine Make Long UP Mascara Super WP N.
Lush is launching 12 limited-edition bath, body, shower, and fragrance products in collaboration with The Super Mario Galaxy Movie, available from March 10 at 80 stores nationwide, the official online store, and the official app.
A blush variant is joining the NARS Light Reflecting Luminizing Powder family. The new Light Reflecting Luminizing Blush launches on May 22, 2026 in 7 shades, blending highlighter glow with soft color payoff.
NARS is expanding its Light Reflecting Luminizing Powder line with a new stick format. The Light Reflecting Luminizing Stick arrives in 5 shades on April 24, 2026, priced at 6,160 yen.
Japanese apparel brand Re:EDIT is branching into beauty with SN repair, a salon-quality hair care line developed in partnership with a manufacturer boasting 70 years of history. The lineup goes on sale at Rakuten Ichiba on March 17, 2026.
Tom Ford Beauty's Soleil Summer Collection 2026 arrives with new lips, cheeks, and eye products drawn from the sensuous light of the golden hour. New items go on sale from late March 2026.
The CLEAN Reserve collection has released a limited-edition Caramel Swirl Eau de Parfum, featuring a dessert-inspired scent built around caramelized coconut, mango nectar, and white chocolate with sustainable Italian tangerine.
The Coolist cooling product brand has reached a cumulative sales milestone of 3 million units. Two new limited fragrances are joining the popular Asedareinu roll-on neck cooler lineup, available from April 1, 2026.
The Japanese total care brand hada to kokoro has introduced the "Kakezan Series," a new skincare line that pairs two synergistic active ingredients per product to help users target specific skin concerns more effectively.
Popular Japanese fragrance brand AQUA SAVON is undergoing its first rebranding since its founding, repositioning its signature soap scents as a new avenue for everyday self-care.
MAQuillAGE is releasing a limited edition summer primer in collaboration with NARUMIYA Characters. The Dramatic Skin Sensor Base NEO Cool comes in 3 shades with exclusive character packaging and launches on April 21, 2026.
SENSAI's new MOISTURE INTENSE LIPSTICK, going on sale March 4, 2026, uses the Moisture Intense Formula to deliver both rich hydration and vivid color in one lipstick.
A new fluffy puff from Kai Corporation works across liquid, powder, cushion, and mesh foundations, as well as face powder, concealer, and blush. The three-pack comes in colorful macaron-inspired designs.
Two new collaboration designs featuring Sanrio's popular character Kuromi are now on sale at Sugi Pharmacy locations nationwide. The Moist Labo Loose Powder series, which has surpassed 13 million units in cumulative shipments, comes in a transparent type and an anti-shine type.
LUSH SPA's "Book a Bath" service is adding a Japan-exclusive limited-time menu called "Love in Rose" from March 1, 2026, offering a 30-minute private bath session wrapped in rose-pink color, fragrance, and an original soundtrack.
Dior's Sauvage Men's Care line expands with a new Shampoo and limited-edition Hair Serum, both set to launch on March 6, 2026, powered by sustainably grown cactus extracts from the Dior Garden in Lanzarote, Spain.
LOFT stores across Japan are hosting a limited collection inspired by the world of Wicked: For Good, featuring exclusive makeup, body care, skincare items, and accessories themed around the iconic characters Elphaba and Glinda.
Inspired by vacations in the South of France, Maison de Bonheur is a new fragrance-forward brand from Nature Lab, debuting its Ice Body Series at Loft stores from April 1, 2026.
The capsule-type bath additive that has been loved for 35 years is now available in a new display box set featuring all 9 varieties, from rose and lavender to yuzu.
ReFa is running its SPRING CAMPAIGN 2026 from February 25 through April 14, 2026, covering White Day and the new life season under the theme "A BOUQUET OF HEARTS." A ribbon wrapping service and a lineup of beauty products make for thoughtful seasonal gifts.
To mark its 20th anniversary, natural organic beauty brand SHIGETA is releasing three limited-edition herbal tea blends on March 5, 2026, each designed to support well-being from the inside out.
The limited-edition H2 Moist Gel Pack "Timeless Pink" from Angelux's My NADESHICO emu skincare line sold out within just one hour of its pre-sale launch, with subsequent general sales batches also selling out within days.
Korean global beauty brand Biodance has introduced two new gel-based mist products that bring the deep hydration of hydrogel sheet masks into a single-spray format.
Clinique's twist-up crayon-style Chubby makeup series is getting a seasonal refresh, with seven new lip balm shades, an all-new cheek color balm collection, and returning highlight and contour sticks available nationwide from March 13.
Six spring-inspired color gel nail shades from the Blooming Days Collection by Gelée by Decorative Nail are now available for early purchase at the Shobido official online store and Loft stores nationwide.
The former Matsumotokiyoshi Shibuya Part 1 store has been fully renovated and reopens on March 7, 2026 as "SHIBUYA SCRAMBLE FLAG," a white-themed flagship that forms a striking black-and-white twin tower with the existing SHIBUYA DOGENZAKA FLAG.
ONE FUKUOKA BLDG. in Fukuoka is hosting "Fragrance Journey," an experiential event where visitors can discover their personal fragrance identity. Five in-building brands, AI-powered scent diagnosis, coffee stands, and more await from March 5 to 15, 2026.
Starting March 1, 2026, Spa Treatment releases the Luxe Eye Cream — a rich formulation designed to address "zombie cells" and revitalize the delicate eye area through multiple beauty-focused ingredients.
The "What Remains" photo exhibition, a collaboration between makeup artist KOTO and natural cosmetics brand MiMC, runs March 1–8, 2026 at MiMC Omotesando FLAGSHIP SHOP in Tokyo. Admission is free.
Korean derma-cosmetics brand medicube is running a limited-time popup store at Shibuya Loft from February 24 to March 9, 2026, showcasing the new Booster Pro X2 alongside exclusive popup-only sets and purchase bonuses.
New gift sets from the Sun Herb "Hiyodamari Gift" line are now available in three nature-inspired fragrances, perfect for spring occasions like farewell gatherings, welcoming parties, and White Day return gifts.
Korean natural skincare brand ISOI's "Intensive Eye Care Gel Patch" has won the WINNER award in the moisturizing category at Hwahae Awards in Tokyo 2026, recognizing its innovation, quality, and brand story.
Love Liner introduces a new mascara featuring a unique "ponpon chip" brush that creates sophisticated bundled lashes without tweezers, available late February at select retailers.
Hankyu Umeda Main Store presents "New Life Wellness, Better You" from February 25 to March 24, featuring yoga and pilates workshops by popular instructors and the Kansai debut of yoga wear brand easyoga.
Japan's leading beauty platform app LIPS has introduced a new official character named "Rippii," chosen through voting by over 1,000 users at events and on social media.
Natural cosmetics brand SABON introduces its White Tea Celebration collection featuring face care, hair care, and eau de toilette inspired by spring's arrival, available from March 5, 2026.
SINN PURETÉ, a Japanese beauty care brand featuring mindful beauty products, opens a direct store at Isetan Shinjuku's Beauty Apothecary on March 25, 2026. Special limited sets and purchase benefits will be available during the opening week.
Daimaru Matsuzakaya launches a special collaboration with Licca-chan for their Spring Beauty Up campaign. Shop cosmetics worth ¥7,000 or more to enter a lottery for original Licca-chan charm pouches, with in-store shoppers receiving limited edition glitter stickers.
Galleria Midobaru in Beppu has been certified as one of 10 establishments with scientifically verified beauty hot spring water, offering a Barrier Oasis hot spring that moisturizes and strengthens skin barrier function.
The viral Korean lip product Lip Potion Caramel Glaze by alternativestereo will be available at variety shops starting February 14, 2026, offering high-pigment caramel gloss in 5 shades.
AMPLEUR renews its popular Bright AO Lotion with enhanced translucency and moisture, launching February 27, 2026, featuring glutathione and advanced hydroquinone technology for glowing skin.
AMPLEUR announces the renewal of its popular beauty emulsion gel as "AMPLEUR Bright Emulsion Gel N," launching February 27, 2026, with exclusive advance sales starting February 13 on the official website.
Aqua Ignis Sendai is releasing FUJITSUKA Gel Cream, the second product in their hot spring water skincare line, with a commemorative 3-day event featuring bio-electric skin patches from biotech startup bionto.
Banila Co introduces a new cushion-type highlighter that delivers natural radiance without the artificial shine of traditional highlighters, featuring high adhesion technology and skincare ingredients.
Banila Co's new Essence Skin Dew Cushion offers ultra-lightweight coverage with a natural skin finish. Available in four shades at LOFT, PLAZA, and @cosme stores nationwide from early March 2026.
Global Product Planning releases a new aromatic UV protection cream featuring moisturizing benefits and natural essential oil fragrances in two scents
Shobido's cosmetics brand Meica and flower company Hibiya Kadan have launched a special collaboration series featuring nail oil, hand cream, lip care, and accessories with floral-inspired designs.
Japanese skincare brand OSAJI announces its 2026 Summer Makeup Collection, featuring shell-inspired colors and moisture-protecting formulas across nail colors, eyeshadows, and skin care products.
Amore Pacific Japan introduces AESTURA's new Atobaria 365 Cleansing Foam and renewed Gentle Foaming Cleanser, combining gentle cleansing power with moisture barrier protection.
British natural cosmetics brand LUSH releases its Easter collection featuring 31 items including bunny-shaped bath bombs, honey-infused cleansers, and sweet-scented bath products from February 19, 2026.
The special Kairakuen Plum Hand Cream will be available for purchase at three locations during the 130th anniversary Mito Plum Blossom Festival, held from February 11 to March 22, 2026.
Korean cosmetics brand rom&nd is hosting a Valentine's Day experiential event Kira Kira Valentine with rom&nd at SHIBUYA109 Shibuya Store from February 11 to 14, 2026. Discover your sparkling mood with the new Glasting Color Gloss Sparkle Line through an interactive mood diagnosis experience.
Estée Lauder has announced a special collaboration with German lifestyle brand FEILER. The partnership brings exclusive handkerchief designs paired with the brand's best-selling beauty products in limited edition gift sets.
FERNANDA JAPAN launches a limited-edition Mimosa Bouquet Collection featuring 21 fragrance items inspired by the happiness flower. Available from February 13, 2026, this collection honors International Women's Day with sustainable, ethically-sourced mimosa fragrance.
The highly sought-after Cheek 04 from INOUI, known for its warm soft beige color, returns as a permanent product on April 21, 2026, at cosmetics specialty stores and online shops nationwide.
And Nine Co., Ltd. launches MAEGAMI Keeper, a specialized bangs styling product series with two types—Gachi Keep for advanced users and Magical for beginners—to help create ideal bangs and face-framing hair.
Two Yugawara hot spring resorts introduce an exclusive facial treatment using real chocolate masks during February 2026, limited to 10 guests per day.
SALONIA introduces their new spring/summer limited edition "flow series" hair dryers and hair irons in soft, muted pink and green colors, perfect for adding a touch of style to the new season.
Tom Ford introduces Soleil Neige Eau de Parfum, a luminous fragrance that captures the radiance of sunlight on Alpine snow. Launching February 20, 2026, this new addition to the Tom Ford Signature Collection features citrus musk notes with bergamot, musk, and orange blossom.
The annual fan-favorite Repair Moist Lotion Large Size (180mL) is now available at a special 21% off price. This luxurious, highly concentrated lotion features marula oil and is perfect for those seeking intensive aging care and lasting hydration.
Fun Standard Corporation rebrands its innerwear line from E.me to moophem, prioritizing natural comfort over appearance-focused standards, launching with the Airelle sanitary shorts featuring 90ml absorption capacity.
A limited-time pop-up store for URUOI FACTOR, a skincare brand focused on deep moisture retention, has opened on the 1st floor of Kobe Marui. The brand was created by a founder with atopic dermatitis who wanted to enjoy skincare.
Korean beauty brand milktouch, with TWICE's JIHYO as muse, launches a limited-time pop-up at A:PERS in Tokyo, featuring exclusive sets and special gifts. The event runs from February 7 to February 26, 2026.
Ethical select shops style table and Ethical&SEA are launching a Rest Campaign from February 12, 2026, featuring recovery wear brand IOZ recovery and wellness items to help modern people address chronic fatigue and improve sleep quality through rest as self-care.
Social Tech Corporation has launched Bio Lucia Hair Milk, a leave-in treatment co-developed with a certified trichologist, featuring five trending Korean beauty ingredients including CICA, glutathione, retinol, PDRN, and niacinamide. The product is designed to provide lightweight moisture and glossy hair without weighing down fine or delicate hair.
MATIERE PREMIERE introduces a new Extrait de Parfum collection starting February 4, 2026, featuring five fragrances with higher ingredient concentrations and enhanced sensuality.
Ritsubi Co., Ltd. announces the release of "VC Serum 31," a high-concentration pure vitamin C serum featuring 31% pure vitamin C in a water-free formula, as part of its Mesoceutical beauty medical and aesthetic-inspired total care brand serum line.
The popular Korean beauty brand Milk Touch is hosting a popup event at A:PERS lifestyle shop to celebrate the launch of their new Chocola Tint, running from February 7 to February 26, 2026.
British organic cosmetics brand Neal's Yard Remedies has renewed its Natural UV Protection Milk lineup, featuring improved texture and enhanced UV protection while maintaining natural ingredients and organic certification.
Experience THE GINZA's renewed beauty ritual collection at a limited-time pop-up shop at Daimaru Shinsaibashi Store from February 15 to 24, 2026. Discover the new UV protector, cleansing, and day serum products that transform your daily skincare into a beauty ritual.
gelato pique unveils a renewed Self Care series featuring relaxing fragrances, updated designs, and enhanced textures. The collection includes body care, hand care, and home fragrance products, launching February 18, 2026 at gelato pique stores and online.
On February 4, 2026, KILIAN PARIS launched "Her Majesty Eau de Parfum," the brand's first-ever chypre fragrance inspired by the fleeting beauty of cherry blossoms in Kyoto.
TESCOM Electric introduces the NIB400B hair dryer featuring innovative TriBalance Ion™ technology that reduces static electricity and enhances moisture, shine, and manageability. Available in early February 2026.
Takami, the skincare brand born from a Tokyo beauty dermatology clinic, releases a new water-gel moisturizer designed to control oil, hydrate skin, and minimize the appearance of pores until evening.
KOSÉ COSMEPORT is launching a renewed version of the Urumina Plus milky lotion on February 20, 2026, featuring double the hyaluronic acid and 93% beauty serum formulation for radiant, dewy skin.
Willumina introduces KC Hair Serum, a spray-type hair treatment that delivers keratin and collagen directly to hair without the greasy feel of traditional oils. Perfect for mature hair care.
AMERICAN PHARMACY Marunouchi Store has reopened with a renewed concept, offering carefully selected domestic and international items in a prime location directly connected to JR Tokyo Station.
Following the successful first collaboration, FUJIMI releases a second Moomin collaboration shaker featuring Little My's charming design, available at MOOMIN SHOP stores and online.
Mary Quant Cosmetics unveils spring-inspired limited edition Eye Opener duo eyeshadows in 4 shades and a new Attractive Eyeliner in 3 colors, launching February 6, 2026.
Kose Cosmeport releases limited edition SUNCUT sunscreen featuring Cinnamoroll, Pompompurin, Kuromi, Hello Kitty, and Pochacco designs. Five product types available at mass retailers and drugstores nationwide.
A limited-time collaboration brings THE JOURNEY premium skincare to private sauna rooms at Tokyo's newest wellness destination.
Cycle.me, operated by dotme Inc., is holding its first pop-up in the Chubu region at @cosme NAGOYA from January 28 to February 3, 2026. Featuring an Inner Beauty Marche theme, visitors can experience the brand's products and world view.
Rainmakers Co., Ltd. launches anummy, a new damage hair care brand designed to help you grow beautiful, resilient hair through daily care.
Dinto, a popular Korean cosmetics brand, releases four new shades of its hit long-selling Blur-Glowy Lip Tint at variety stores across Japan starting February 3, 2026.
Innisfree is releasing a limited edition Cherry Blossom version of their popular No-Sebum Mineral Powder, featuring pink-tinted powder with twinkle pearls and a delicate floral scent, available from February 1st.
Tescom Electric Co., Ltd. announces the February 2026 launch of the Protect Ion Hair Dryer TD361A, featuring powerful airflow and ion technology for quick drying and beautiful hair.
Japanese botanical lifestyle brand MARKS&WEB releases its annual limited edition Yuzu/Iyokan body and hand care series on January 29, featuring citrus essential oils from Tokushima's Sanagochi Village.
To commemorate the 25th anniversary of Plasmacluster technology, Sharp has launched limited edition models of the Smoome hair brush featuring beloved Sanrio characters including Hello Kitty, Cinnamoroll, and Kuromi.
Anua's experiential POPUP event featuring the viral PDRN Hydrating Mist will be held at @cosme stores in Tokyo, Nagoya, and Osaka from January to March 2026, offering exclusive purchase perks including an original gacha game.
Lifestyle brand Afternoon Tea LIVING launches a special collaboration with Flora Notis JILL STUART, featuring a new Cherry Blossom & Afternoon Tea Blend fragrance collection available from February 20, 2026.
TOCCA Beauty is relaunching its beloved hand cream collection with an updated Cleopatra fragrance and two new scents, Colette and Lucia, bringing the total lineup to six luxurious options available from February 20th.
The popular Barrier UV series from Aqua Savon introduces adorable Rilakkuma-themed sunscreen gel and spray, featuring the characters relaxing in the ocean. Available for pre-order from February 5, 2026.
Naris Cosmetics introduces a luxurious tone-up makeup base designed to enhance skin beauty during the spring and summer seasons, featuring lavender color and oil-control technology.
SHISEIDO introduces a limited collection of five pink lip shades with their TechnoSatin Gel Lipstick line, redefining pink for the modern era with vivid, sophisticated colors.
and ST collaborates with Qoo10 to launch a Valentine's-themed beauty and fashion salon booth at and ST TOKYO in Harajuku from January 30 to February 16, 2026. Visitors can experience personalized styling sessions, try award-winning beauty products, and receive special novelty bags.
Drugstore organic pioneer ARGELAN introduces a new hand soap line featuring 100% essential oil fragrances, along with renewed body soaps and cleansing products.
Ziva Studio launches the icoelle EMS SPA BRUSH, a revolutionary beauty device developed under the supervision of head spa pioneer Yukie Yamamoto. Featuring 224 EMS pins, it targets head muscles for a new approach to facial lifting care.
Shin Nihon Seiyaku introduces a groundbreaking UV makeup base that combines whitening care with SPF50+ PA++++ sun protection in a unique balm formula.
TRAVALO JAPAN introduces the highly anticipated New Classic and New Classic Set in a sleek Titanium color, perfect for Valentine's Day gifting. Available from January 20, 2026.
Natural Island, a Hokkaido-based skincare manufacturer, launches two limited-edition spring bath essences on January 23, 2026. Eucalyptus and Fir, and Cherry Blossom and Geranium join the popular Aroma Bath Essence series.
Korean inner beauty brand NE:AR opens a limited-time pop-up store at Shibuya Modi featuring exclusive TWICE Sana trading cards, special pricing, and limited novelty items with purchase.
Nippon Olive Co., Ltd. has published "Olive & Orthodoxy," a concept booklet exploring olive's historical and cultural significance, featuring an original cover illustration by Mari Yamazaki, creator of "Thermae Romae" and "Plinius."
LyuVie, the cosmetic brand from Tokyo's mime eyebrow salon, is relaunching its signature Sakura Lotion on February 14, 2026. The renewed formula combines cherry blossom extracts with fermentation technology and botanical science for moisturized, radiant skin.
Tokyu Department Store locations in Shibuya are hosting seasonal events featuring traditional ehoumaki rolls for Setsubun, an extensive Valentine's chocolate event called SHIBUYA CHOCOLATE QUEST, and various pop-up shops showcasing beauty, fashion, and handmade goods.
Kimono Brain Co., Ltd.'s skincare brand Itoguchi introduces a luxurious overnight lip essence featuring rare green cocoon silk, launching on January 19, 2026, coinciding with the new moon.
Fragrance body care brand SWATi releases limited edition bath pearl and hair clip sets on January 20th, featuring pearl-inspired designs and elegant ribbons perfect for gifting.
Attenir releases a spring-limited coffret and makeup collection on February 15, 2026, featuring delicate floral-inspired shades with sophisticated shadow tones for adult spring makeup.
Japanese manicure brand Causette.Joli releases three new spring colors on February 7, 2026, featuring soft hues of wisteria, deutzia, and dandelion inspired by traditional Japanese seasonal imagery.
L'OCCITANE releases its annual limited-edition sakura fragrance series on January 28, 2026, featuring a fresh combination of trending white tea and cherry blossom scents inspired by the Luberon region of Provence.
OZ International, the authorized distributor of British handmade hairbrush brand Mason Pearson, launches a limited edition Valentine's and White Day campaign featuring exclusive hairbrush and comb sets, plus complimentary original drip coffee.
Beauty video creator Kawanishi Miki's cosmetics brand muice releases a limited spring pink collection featuring four items including blush, highlighter, primer, and eyeshadow.
The popular Afterglow Lip Balm from NARS returns with enhanced care benefits and an expanded lineup of 9 shades, including signature colors like Orgasm and Dolce Vita, plus new additions. Available now.
Starting January 21st, 2026, Strings Hotel Nagoya introduces a limited collaboration room featuring ReFa's premium beauty products. The package includes a take-home ReFa recovery wear set, exclusive room amenities, and breakfast buffet to commemorate the hotel's 10th anniversary.
ATEX introduces a compact heart-shaped charm combining gua sha and W-pointer facial care tools, launching February 1st with advance sales at LOFT stores.
A new rice bran enzyme bath salon opens in Tokyo's Edogawa Ward, offering natural heat therapy for beauty and wellness using 100% domestic rice bran.
Korean makeup brand espoir introduces the Pro Bonding Primer on March 3, 2026. This gel-based primer creates a smooth canvas and bonds foundation for long-lasting, flawless makeup.
Gel Me Petaly, the easy-to-apply gel nail sticker brand, releases three new spring designs on January 23rd, featuring sophisticated bordeaux tones with heart motifs, garnet accents, and shimmering aurora pink finishes.
Hollywood Co., Ltd. releases IT ALL NATURAL Charm Oil on January 15, 2026. This limited-edition multi-use oil features 99.99% natural ingredients, including Cacay Nut Oil and pomegranate seed oil, with a romantic blend of 11 essential oils.
After selling out instantly in Spring 2025, KILIAN PARIS's Angels' Share Paradis Extrait de Parfum is back as a permanent fragrance starting January 14, 2026.
Rosette Co., Ltd. introduces a new sheet mask featuring rice bran and fermented ingredients, designed to address pores and enhance skin clarity for a smooth, radiant complexion.
Global cosmetics brand SHEGLAM has added the Silk Slip Lip Oil Balm to its 2026 New Year's sale lineup in early January. This innovative lip product combines the moisture of an oil with the smooth texture of a balm.
Takami, the skincare brand born from Tokyo's Omotesando beauty dermatology clinic, launches Takami Bright Spot B3+ on February 24, 2026. This laser-like serum targets melanin with precision for clear, radiant glass skin.
The Aderans Yokohama Kannai salon relocates and reopens with enhanced facilities, including a new wig display area, private consultation rooms, and scalp analysis monitors.
FUJIMI's popular fasting set has been renewed with a new supplement to help maintain results after fasting. The FUJIMI Protein Fasting Perfect Set now includes Sparkling Support tablets for weight and body fat management.
Her lip to BEAUTY, produced by Haruna Kojima, is launching LIP TO LOVE SERUM on February 21st, 2026. This highly anticipated beauty serum lip combines over 90% beauty serum ingredients with a high-adhesion moisturizing formula.
Two new high-performance facial serums from the developers of Rice Power® No.11+ deliver dual improvement effects for wrinkles and skin moisture retention. RAIZ repair Concentration D+ and W+ will be available starting February 13th.
![Cherry Blossom Aroma Hand & Bath Items Launch with Oshima Cherry Blossom Flower Extract [Limited Edition]](https://assets.hldycdn.com/cdn-cgi/image/format=webp,quality=75,width=400/cf6285f4-8435-4d96-8177-e26bfa3c0f60.jpeg)
Global Product Planning introduces the "SAKURA - Romantic Bloom" series featuring two cherry blossom fragrances. The limited-edition collection includes hand soap with gold glitter, pearl-like oil-in bath pearls, and bath gift sets, all enriched with moisturizing cherry blossom extracts.
Thai aromatherapy brand Thai Herb Stories introduces Wan Sao Long, its first men's series featuring rare Thai herbs designed for active lifestyles. Now available exclusively at Nature Takadanobaba.
KOSE COSMEPORT Corp. is hosting an interactive event on February 7, 2026, featuring professional hair and makeup services, photo shoots, and hands-on experiences with the new hugmyLip Color Lock Plumping Balm.
rom&nd's beloved Glasting Color Gloss, known for its glossy "bunny tongue lip" effect, welcomes a new Sparkle line with delicate glitter. This Japan-exclusive release launches February 5, 2026, at variety shops, GMS stores, and Don Quijote nationwide.
COA, the acclaimed beauty salon that won the HOT PEPPER Beauty AWARD GOLD Prize for two consecutive years, has opened its fifth location, COA GINZA Maison, in Ginza on January 6, 2026.
Gucci Beauty introduces Gucci Glow Blush and new lip color shades, launching February 11, 2026. The collection features highlighter-blush hybrids and luminous lip shades in elegant ivory and gold compacts.
L'OCCITANE stores at LUMINE and NEWoMan will offer eco-friendly initiatives during the LUMINE ETHICARNIVAL period, including eco points for refill purchases, candlelight nights, and a limited-edition candle gift set available from January 7.
Wellness brand MAEÉ, operated by encyclo Inc. under the POLA ORBIS Group, will hold a limited-time pop-up event at Hankyu Men's Osaka B1F from January 21 to February 14, 2026.
Tom Ford Beauty introduces two highly anticipated new shades to the FUCKING Fabulous Lip collection, including Asia's most popular F2 Blush, expanding the lineup to 10 bold colors.
Bobbi Brown's popular lip tint is reborn as the Extra Lip Tinted Balm with enhanced moisturization and skincare benefits. The new Extra Blushing Lip Oil delivers cooling freshness and mirror-like shine. Both products launch nationwide on January 23rd, 2026.
SEVEN BEAUTY has launched new toner pads from their skincare brand HARIMARO. These innovative pads gently remove dead skin cells while preparing your skin for better absorption.
The makeup brand introduces Lash Expander Neo Lash mascara featuring innovative technology that maintains beautiful curls while offering easy removal with warm water. Available from February 21, 2026.
Abe Yoando Pharmaceutical will showcase its medical-grade YP skincare line, EX Beauty Drink, and other NMN-based beauty products at the 16th COSME Week Tokyo from January 14 to 16, 2026 at Tokyo Big Sight.
IPSA releases a limited-edition beauty serum kit featuring their signature Serum Active and Protector Multi Shield, designed to promote healthy, glowing skin through an active lifestyle. Available from January 8, 2026.
L'OCCITANE's popular personalized gift service "MY SHEA" and "My Hand Cream" have been renewed with fresh packaging and expanded product lineup, now available exclusively through the official online store.
The multi-use Artist Color Crayon, beloved for face, lip, and eye makeup, launches a new pastel pink shade that brings soft, luminous beauty to any look.
The sensitive skin brand OSAJI introduces its spring-limited Urara series, featuring floral and herbal fragrances designed to support fluctuating mind and body during seasonal transitions.
Valentino Beauty launches a new fragrance in its Anatomy of Dreams collection, Amour Sans Détour Parfum, on January 14, 2026. This passionate floral leather scent evokes a clandestine romance in a Roman palazzo boudoir.
Shiseido's aging care brand Elixir, the No. 1 best-selling skincare line for 19 consecutive years, introduces its evolved Super Light Boost Lotion and Emulsion featuring dual whitening active ingredients and proprietary Colagenesis® compound, launching February 21, 2026.
Gucci Beauty introduces two limited edition fragrances for the season of love. The Gucci Guilty Love Edition Pour Homme and Pour Femme reinterpret the signature scents of the Gucci Guilty fragrance collection with cool almond green and captivating lilac bottles.
The British natural cosmetics brand LUSH is introducing a hands-on chocolate cosmetics workshop at 71 stores across Japan, offering Valentine's skincare experiences from January 24 to February 14, 2026.
Korean cosmetics brand Coralhaze releases a special Ocha-Ken-inspired limited edition Dew Drop Tint in four new colors, featuring adorable character packaging. Available from January 19, 2026 at variety stores including PLAZA and Loft.
KOSÉ COSMEPORT introduces a new multi-vitamin infused sunscreen essence featuring SPF50+ PA++++ protection and tone-up effects, launching February 2, 2026.
Tescom Electric announces the release of the TD462A Protect Ion Hair Dryer in mid-January. Featuring gentle low-temperature airflow and ion technology, the dryer helps minimize heat damage while delivering glossy, manageable hair.
Yanagiya Honten Co., Ltd. releases the new Yanagiya Apricot Oil Gloss Oil Spray on January 6, 2026, at Loft stores and online. Nationwide release follows on February 5, 2026.
The popular fragrance series from Aoyama Flower Market, with cumulative sales of 30,000 units, introduces a new "Hyacinth" scent available for a limited time this spring starting January 10, 2026.
BAUM, the skin and mind brand themed around coexistence with trees, is re-releasing three mini-size eau de cologne fragrances on January 15th, 2026, by popular demand.
Dr. Vranjes Firenze introduces a new daily beauty ritual inspired by its iconic fragrance, featuring Rosso Nobile hand cream and hand soap, launching at retail stores and online January 15, 2026.
ETVOS holds a special pop-up event celebrating the 2026 SS Collection launch at Hanshin Umeda Main Store's beauty event space, featuring exclusive gifts, makeup lessons, and limited-time offers.
Guerlain launches the Parure Gold Skin Mesh Cushion, combining 24K gold with Black Bee honey for a radiant jewelry-skin finish.
Parfums Christian Dior presents a limited-time pop-up event celebrating new Dior Addict products at 6142 in Harajuku from January 22 to 25, 2026.
KOSÉ's global skincare brand SEKKISEI introduces a daytime whitening UV lotion that combines three functions in one product, launching on March 16, 2026.
AXXZIA will hold a special limited-time event at @cosme TOKYO in Shibuya from January 7-13, 2026, featuring popular eye care sheets, LISBLANC series, and AG Drink XI with exclusive purchase benefits.
Skincare brand EKATO opens its first Kyoto pop-up at JR Kyoto Isetan from January 6 to 12, 2026, featuring carbonated gas packs, body rollers, touch-up experiences, and exclusive event sets.
Natural cosmetics brand SABON releases a limited-edition Valentine's gift kit featuring the Gentleman Collection fragrance, available from January 15, 2026.
SMELLY's nail polish line undergoes its first renewal since the brand's inception, featuring a refined design with 10 new shades including 6 spring-inspired colors and 4 popular classics. The collection launches with a new nail care oil.
nijito Co., Ltd., which operates the head beauty brand "haru," has launched a special "haru Lucky Bag" sale exclusively on Yahoo! Shopping's official haru online store for the year-end and New Year season.
Global cosmetics brand SHEGLAM has released a new liquid foundation designed for winter dry skin. The Skin Sync Satin Foundation features a buttery smooth texture and moisturizing ingredients, delivering a natural satin finish.
Sisley Paris introduces a special New Year kit featuring their bestselling Ecological Compound Advanced emulsion (125mL) along with four popular mini-size products, launching January 1, 2026.
Naris Cosmetics unveils The Rouge, a premium lipstick collection featuring fit film technology, moisturizing ingredients, and poetically named shades designed for mature skin.
Life on Products introduces the TOUCHBeauty Scalp Care Hair Brush TB-2343, a multifunctional hair care device that combines negative ions, high-speed vibration, EMS microcurrent, and dual-color LED technology to deliver salon-quality scalp and hair care at home.
Nous Co., Ltd. is releasing the SOYO Facial Cleansing Brush, a new facial cleansing tool featuring high-density bristles designed to elevate daily skincare routines. The product will be available starting December 23, 2025.
Bandai's cosmetics brand Miracle Romance announces new lip & cheek products inspired by iconic transformation items from Pretty Guardian Sailor Moon, featuring three classic designs with moisturizing ingredients.
The collaboration features limited-edition cosmetics and a special popup store in Nihonbashi, Tokyo from November 22 to 29, 2025
A new limited-edition tint lip product featuring illustrations by multi-talented artist Mizumori Ado goes on sale on November 16, 2025, from the popular Calypso beauty brand.
FamilyMart introduces a special Pokémon Peace-themed collection from the organic skincare brand Mitea ORGANIC, featuring 12 items across 7 product types, available from October 21, 2025.
Shobido Co., Ltd. has launched the adorable "Secret Portable Lipstick" featuring Sanrio Characters designs in a blind package format. The strawberry-scented lip balm contains hyaluronic acid and shea butter for moisturizing.
A new Kirby-themed cosmetic compact featuring the beloved pink character riding his iconic Warp Star is now available for pre-order through Premium Bandai, priced at 5,940 yen.