Esther Bunny Neck Strap Collection Launches as Capsule Toy - Attachable to Smartphones and Penlights

Published: January 22, 2026
Esther Bunny Neck Strap Collection Launches as Capsule Toy - Attachable to Smartphones and Penlights

IP FOUR Co., Ltd. (Head Office: Toshima-ku, Tokyo; President and CEO: Tsuyoshi Kohama) is set to release the "Esther Bunny Neck Strap Collection" (¥400 per play, 10% tax included, 5 types) as capsule toys at locations nationwide from late January 2026.

Product Overview

The love calls from around the world won't stop! From the POP and kitschy Korean-born sensation "Esther Bunny," a neck strap collection is now coming to capsule toys!

Ribbons, frills, ballet shoes, cherries, and other motifs that captivate girls' hearts are sprinkled throughout, making these designs irresistibly cute with Esther Bunny's lovely world packed in tight!

The strap has an adjustable length with a total of approximately 1,150mm, making it practical! With swivel hooks attached to both ends, it's convenient and easy to attach to various items. It can be attached to smartphones, ID cases, or penlights for various uses!

Perfect for everyday use as well as supporting your favorites, get yours on this occasion!

CHERRIES

DANCE

Merry Go Round

Ballet

LOVE

Product Details

  • Product Name: Esther Bunny Neck Strap Collection
  • Release Date: Late January 2026 (rolling release)
  • Price: ¥400 per play
  • Target Age: 15 years and up
  • Number of Types: 5 types total
    • CHERRIES
    • DANCE
    • Merry Go Round
    • Ballet
    • LOVE
  • Materials: Polyester, zinc alloy, iron, PVC
  • Country of Production: China
  • Available at: Capsule toy vending machine locations nationwide
    • Please note that inquiries regarding installation locations cannot be answered.
  • Distributor: IP FOUR Co., Ltd.

Please note that the photographs shown may differ slightly from the actual products.

The information contained in this material is current as of January 2026.

About Esther Bunny

A POP and girly rabbit character designed by Korean-American Esther Kim. Born in Los Angeles and spending her teenage years in Tokyo, Esther Kim's unique worldview, created through her experiences with diverse cultures and values, is a major attraction.