Izumiya Tokyoten, a Western Confectionery Shop Founded in 1927, Opens at Takashimaya Yokohama on November 11 With 200 Limited Opening Commemorative Boxes

Published: November 9, 2026 •
Izumiya Tokyoten, a Western Confectionery Shop Founded in 1927, Opens at Takashimaya Yokohama on November 11 With 200 Limited Opening Commemorative Boxes

A New Izumiya Tokyoten Shop Opens in Foodies' Port1

Izumiya Tokyoten (泉屋東京店), a Western confectionery maker based in Kojimachi, Chiyoda, Tokyo, opens a new shop in Foodies' Port1 at Takashimaya Yokohama (髙島屋横浜店) on Wednesday, November 11, 2026.

To mark the opening, 200 units of a limited-edition "Rorine" (ロリーネ) pound cake with a Shine Muscat flavor will go on sale, and gifts will be given out according to the amount spent. In addition to its regular products, new products exclusive to Takashimaya Yokohama are planned for after the start of the new year.

Since its founding in 1927, Izumiya Tokyoten has continued to make Western confectionery centered on cookies. The new shop gives more customers a chance to enjoy its sweets, and the company says it will widen its connections with customers in the local area while treasuring the appeal of the confectionery-making it has built up over the years.

Opening Commemorative Product "Rorine"

The pound cake "Rorine," offered as the opening commemorative limited item, is a cherished product that Izumiya has valued apart from its cookies. A limited flavor is added to this long-loved cake for the occasion. In addition to the regular White and Apple flavors, there is a Shine Muscat flavor finished with juice pressed from fresh Shine Muscat grapes, a taste exclusive to Takashimaya Yokohama.

It is a traditional pound cake with a moist, fine-textured crumb, carefully baked. Each box holds 6 pieces, 2 of each of the 3 flavors.

Limited "Rorine." Note: Image is for illustration purposes.

Product Details

  • Product name: Opening commemorative "Rorine" (オープン記念品「ロリーネ」)
  • Price: ¥1,296 including tax
  • Contents: 6 pieces (2 each of 3 flavors)
  • Quantity: Limited to 200 boxes
  • Sold at: Izumiya Tokyoten Takashimaya Yokohama

Opening Commemorative Campaign

To celebrate the opening of the new shop, gifts are offered according to the amount spent.

Gift 1: IZUMIYA Mug

The first 10 customers who spend ¥5,000 or more including tax in a single transaction receive an IZUMIYA mug.

Gift 1: IZUMIYA mug

Gift 2: IZUMIYA Clear File and Capsule Toy

The first 100 customers who spend ¥2,500 or more including tax in a single transaction receive an IZUMIYA clear file and a capsule toy themed on 7 kinds of cookies.

Note: Each gift is limited in quantity and ends once supplies run out.

Note: Customers who spend ¥5,000 or more including tax receive one of the two gifts above. Once the mugs are gone, only Gift 2 will be available.

Izumiya Tokyoten will continue to bring color, enjoyment and smiles to customers' everyday lives through its confectionery, and through the new shop it aims to share the appeal of Izumiya Tokyoten with more customers.

Comment From the Store Manager

Store manager, Izumiya Tokyoten Takashimaya Yokohama:

"We are delighted to open a permanent shop at Takashimaya Yokohama, something we have long hoped for. All of our staff will work together to create a shop where customers can shop with peace of mind and enjoyment. We aim to make it a place that makes people think, 'I want to come again,' so please feel free to stop by."

Store Information

Opens Wednesday, November 11, 2026

  • Store name: Izumiya Tokyoten Takashimaya Yokohama (泉屋東京店 髙島屋横浜店)
  • Location: Foodies' Port1 (Western confectionery), Basement 1F, Takashimaya Yokohama
  • Hours: 10:00 AM to 8:00 PM