A new Halloween picture book by illustrator and picture book author Yumi Kitagishi is now on sale. Mogura-chan's Halloween (もぐらちゃんのハロウィン) was released by Hakusensha on Friday, September 18, 2026, as part of its "MOE no Ehon" (MOEのえほん) series.
A Halloween Picture Book by Yumi Kitagishi
Yumi Kitagishi is known for her cute animal illustrations, which have also been made into popular goods, and she has more than 120,000 followers on Instagram. Her latest picture book stars a stylish mole, Mogura-chan.
Items from a closet full of cute clothes and accessories can be mixed and matched to transform into Halloween-style costumes. With dress-up and search-and-find elements, it is a Halloween picture book that will delight both children and adults.
Synopsis
It's Halloween. Stylish Mogura-chan mixes and matches various items from her closet and transforms into a stylish witch! Then animals arrive one after another, and she ends up helping each of them transform too. The book is full of distinctive closets and cute costumes.
©Yumi Kitagishi/Hakusensha
©Yumi Kitagishi/Hakusensha
©Yumi Kitagishi/Hakusensha
Book Details
- Title: Mogura-chan's Halloween (もぐらちゃんのハロウィン)
- Author: Yumi Kitagishi
- Publisher: Hakusensha
- Series: MOE no Ehon (MOEのえほん)
- ISBN: 9784592764014
- List price: ¥1,650 (¥1,500 plus 10% tax)
- Release date: September 18, 2026 (Friday)
- Details: https://www.hakusensha.co.jp/booklist/79837/
MOE no Ehon is a picture book series that grew out of the monthly magazine MOE (月刊ＭＯＥ).
Mogura-chan Goods Now on Sale
To mark the release of the picture book, the MOE Picture Book Goods Store (MOE絵本雑貨店) is selling nine types of goods, including a knapsack, in addition to a sacoche and umbrella markers for Mogura-chan's Halloween. For details, see the MOE Picture Book Goods Store: https://goods.hakusensha-shop.jp/title/210
[Mogura-chan's Halloween] Sacoche
©Yumi Kitagishi/Hakusensha
A sacoche sized for small items such as a wallet and smartphone, suited to short outings. The picture book Mogura-chan's Halloween fits inside just right. The opening has a snap button, so the contents are less likely to fall out.
- Size: approx. W30 × H24 cm (shoulder strap 105 cm)
- Price: ¥3,520
[Mogura-chan's Halloween] Umbrella Marker - Twin Squirrels (ふたごのリスちゃん)
©Yumi Kitagishi/Hakusensha
Mark your umbrella with a cute charm so you can spot it at a glance and keep others from taking it by mistake. It can also be used on items other than umbrellas, such as bottles.
- Size: acrylic part approx. 30 × 40 mm; silicone ring outer diameter approx. 20 mm
- Price: ¥715
[Mogura-chan's Halloween] Umbrella Marker - Mogura-chan
©Yumi Kitagishi/Hakusensha
- Size: acrylic part approx. 40 × 25 mm; silicone ring outer diameter approx. 20 mm
- Price: ¥715
[Mogura-chan's Halloween] (A4) Clear File - Sheep's Room (ひつじさんのおへや)
©Yumi Kitagishi/Hakusensha
A famous scene from the picture book on an A4-size clear file.
- Price: ¥440
About the Author: Yumi Kitagishi
Yumi Kitagishi (きたぎしゆみ) is an illustrator and picture book author. Born in Kagoshima Prefecture, she lives in Tokyo. Her main picture books include Mou Sugu Christmas (もうすぐクリスマス, literally "Christmas Is Coming Soon," Hakusensha) and Princess Snow to Haru no Okurimono (プリンセス・スノウとはるのおくりもの, literally "Princess Snow and the Gift of Spring," text by Mutsumi Ishii (石井睦美), Sekai Bunka Publishing).
- Instagram: @yumikitagishi
- MOE Picture Book Goods Store, Yumi Kitagishi: https://goods.hakusensha-shop.jp/title/210
Another Picture Book by Yumi Kitagishi
Mou Sugu Christmas (もうすぐクリスマス)
- Author: Yumi Kitagishi
- Series: MOE no Ehon (MOEのえほん)
- ISBN: 9784592763369
- List price: ¥1,540 (¥1,400 plus 10% tax)
- Release date: October 31, 2023
- Details: https://www.hakusensha.co.jp/booklist/68472/
It's December, and Christmas is approaching! The rabbit prepares for Christmas with friends: going to the forest to find a tree, writing a letter to Santa and baking gingerbread cookies. It is a picture book like an advent calendar, depicting the exciting days leading up to Christmas.
©Yumi Kitagishi/Hakusensha
©Yumi Kitagishi/Hakusensha
©Yumi Kitagishi/Hakusensha
