NAMJATOWN, the indoor theme park in Ikebukuro, Tokyo, planned and produced by Bandai Namco Experience Inc., celebrates its 30th anniversary on July 6, 2026 (Monday).
The 30th anniversary key visual, first unveiled on June 19 (Friday), has a festival theme. It features the cabinet of one of the world's largest Taiko no Tatsujin attractions, "Taiko no Tatsujin: Don to Dekkai Omatsuri da Don," which launches on July 6, characters Mametch and Kuchipatch from the Nintendo Switch title "Tamagotchi no Puchi Puchi Omise'cchi Omachido~sama!" — whose collaboration event begins July 20 — and monster legend-class fish from the popular NAMJATOWN attraction "ナジャヴの爆釣りスピリッツ," together capturing the festive spirit of NAMJATOWN's 30th anniversary.
Details on the interior of the "Taiko no Tatsujin: Don to Dekkai Omatsuri da Don" area as well as dessert and food offerings have also been announced. The attraction area features five massive drums arranged around a central yagura tower, creating a symbol of the park's festival theme. A wide range of food and desserts is also available, along with original products such as tamago boro and acrylic keychains themed after "Taiko no Tatsujin: Don to Dekkai Omatsuri da Don."
On the 30th anniversary day itself, July 6, 2026 (Monday), a 30th anniversary ceremony will be held at the Sunshine City fountain plaza.
One of the World's Largest Taiko no Tatsujin Attractions: "Taiko no Tatsujin: Don to Dekkai Omatsuri da Don"
Attraction Overview
"Taiko no Tatsujin: Don to Dekkai Omatsuri da Don" is one of the world's largest Taiko no Tatsujin attractions, where up to two players per unit beat a giant drum face measuring approximately 180 cm in diameter directly with mallets. The attraction area has five giant drums arranged around a yagura tower, with panels of Taiko no Tatsujin characters including Don-chan and Katsu-chan, creating a true festival atmosphere. This new attraction opens the 30th anniversary celebrations.
All five giant drums are linked together, and songs are determined randomly each play. Up to 10 guests can play simultaneously. A completely new Taiko no Tatsujin experience available only at NAMJATOWN.
On July 6 (Monday), due to the 30th anniversary ceremony, general guests can use the attraction from 5:00 PM onward.
For detailed usage instructions, check the NAMJATOWN 30th anniversary special site and NAMJATOWN's official X.
- Price: Passport (NAMJA Passport or Night Passport)*1, or 3 NAMJA Coins (¥600)*2 per play
- Players: 1–2 per group
- Duration: Approx. 10 minutes per play
*1 Passport use is limited to once per day.
*2 Separate admission fee required when using NAMJA Coins.
Food & Desserts
To coincide with the launch of "Taiko no Tatsujin: Don to Dekkai Omatsuri da Don," original collaboration food and desserts will be available from July 6 (Monday). They will be served at "Oban Koban-tei," a new shop opening in the Fuku-bukuro Dessert Yokocho. The menu includes taiko-yaki (drum-shaped cakes), gelato, sparkling drinks, as well as negitoro don (tuna and scallion rice bowl) and yakisoba (fried noodles), among many other options.
| Wada Don's Toro-toro Negitoro Don ¥980 | Wada Katsu's Favorite Yakisoba ¥880 |
| Taiko-yaki Anko (Wada Don / Wada Katsu) [*1] ¥400 | Taiko-yaki Cream (Wada Don / Wada Katsu) [*1] ¥400 |
| Taiko Sand Yaki (Wada Don) ¥480 | Taiko Sand Yaki (Wada Katsu) ¥480 |
| Wada Don Gelato ¥600 | Wada Katsu Gelato ¥600 |
| Wada Don Squash ¥680 | Wada Katsu Squash ¥680 | Fortune Latte [*2] ¥790 |
| Stickers (10 types total, random distribution) — one sticker per menu item purchased |
*1 Photo shows 2 pieces. Items are served uncut.
*2 Fortune Latte does not come with a sticker.
*Menu allergen information is available from staff or on the in-store menu.
Original Products
| "Taiko no Tatsujin: Don to Dekkai Omatsuri da Don" Tamago Boro ¥660 | "Taiko no Tatsujin: Don to Dekkai Omatsuri da Don" Acrylic Keychain ¥660 |
30th Anniversary PV and Taiko no Tatsujin: Don to Dekkai Omatsuri da Don PV Now Available
The Bandai Namco Amusement Unit official YouTube channel and NAMJATOWN's official social media accounts have released the 30th anniversary PV and "Taiko no Tatsujin: Don to Dekkai Omatsuri da Don" PV.
- YouTube: https://www.youtube.com/@BandaiNamcoAmusementUnit
- X: https://x.com/namjatown765
- Instagram: https://www.instagram.com/namjatown_official/
- TikTok: https://www.tiktok.com/@namjatown_official
Tamagotchi Collaboration Event at NAMJATOWN: July 20 to August 30
A collaboration event with the Nintendo Switch title "Tamagotchi no Puchi Puchi Omise'cchi Omachidosama!" — titled "NAMJATOWN de Tamagotchi no Puchi Puchi Omise'cchi Omachidosama!" — will be held from July 20, 2026 (Monday, holiday) to August 30, 2026 (Sunday). Further details will be announced on NAMJATOWN's official website and official X.
*Nintendo Switch is a trademark of Nintendo.
30th Anniversary Ceremony at Sunshine City Fountain Plaza
On July 6 (Monday), a 30th anniversary ceremony will be held at the Sunshine City Fountain Plaza (Specialty Store Street ARPA B1). Both sessions will feature the actual cabinet of "Taiko no Tatsujin: Don to Dekkai Omatsuri da Don" on display, marking the world premiere of this world-class Taiko no Tatsujin attraction. Don-chan will also appear to celebrate the 30th anniversary, along with comedian パーマ大佐, who is known for his incredible Taiko no Tatsujin skills. パーマ大佐 will give a live demonstration and performance workshop.
Session 1 (For Media and Partners)
Date: July 6 (Monday) 11:30 AM–12:30 PM (Doors open 11:00 AM)
Program:
- Announcement event for media and partners celebrating NAMJATOWN's 30th anniversary
- World premiere of the new attraction "Taiko no Tatsujin: Don to Dekkai Omatsuri da Don"
- Live demonstration by パーマ大佐
Session 2 (Open to the Public)
Date: July 6 (Monday) 2:00 PM–5:30 PM
Admission: Free (observation and trial play both free)
Program:
- Trial play session for the new attraction "Taiko no Tatsujin: Don to Dekkai Omatsuri da Don"
- Performance workshop by パーマ大佐
- Trial play session for the Nintendo Switch title "Tamagotchi no Puchi Puchi Omise'cchi Omachido~sama!"
- Stage event featuring NAMJATOWN characters
About NAMJATOWN
NAMJATOWN is an indoor theme park that opened on July 6, 1996 at Sunshine City in Ikebukuro, Tokyo. The park consists of four themed districts called "street blocks," featuring more than 10 attractions and "Nanja Gyoza Stadium" where guests can enjoy local gyoza (dumplings) from across Japan.
Whether it's rainy or sunny, or a sudden free day — NAMJATOWN is ready to fulfill any craving for fun.
Facility Information
NAMJATOWN
- Address: 2F World Import Mart Building, Sunshine City, 3-1-3 Higashi-Ikebukuro, Toshima-ku, Tokyo
- Hours: 10:00 AM–9:00 PM (Last admission 8:00 PM)
- Official website: https://bandainamco-am.co.jp/tp/namja/
- Official X: @namjatown765
- Official Instagram: @namjatown_official
- Official TikTok: @namjatown_official
*Ticket prices are available on the official website.
*Information is current as of the time of announcement and is subject to change without notice. Images are for illustrative purposes. All prices include tax. Products, bonuses, and prizes are available in limited quantities; please note in advance if sold out.
Taiko no Tatsujin™ Series & ©Bandai Namco Entertainment Inc.
©BANDAI
©Bandai Namco Experience Inc.
