SHIBUYA109 Shibuya and SHIBUYA109 Abeno (Osaka) are teaming up with global boy group JO1 — who make their US debut this October — for a special campaign called "SHIBUYA109 × JO1 AUTUMN CAMPAIGN," running from Tuesday, September 1 to Tuesday, September 15, 2026.
Throughout the campaign, newly shot JO1 visuals will be displayed inside and outside both stores, alongside specially filmed comment videos from the members. SHIBUYA109 Shibuya will also host an exclusive collaboration cafe serving original menu items, while pop-up stores open at five locations nationwide. Other highlights include a giveaway campaign offering a choice of member solo Cheki photos, solo member posters on display throughout the stores, and an in-store BGM takeover featuring JO1's music.
Campaign Overview
Period: September 1 (Tuesday) to September 15 (Tuesday), 2026
Locations:
- SHIBUYA109 Shibuya (Tokyo) — 2-29-1 Dogenzaka, Shibuya-ku, Tokyo
- SHIBUYA109 Abeno (Osaka) — 2F Abeno Q's Mall, 1-6-1 Abenosuji, Abeno-ku, Osaka
Highlights:
- Newly shot campaign visuals and original comment videos
- "JO1 AUTUMN CAMPAIGN POPUP STORE 2026" opens
- "SHIBUYA109 × JO1 COLLABORATION CAFE" opens
- Giveaway campaigns
- In-store BGM takeover
Special site: https://shibuya109.jp/special/jo1_autumn_campaign2026/
Pop-up stores will also open at Chubu Electric Power MIRAI TOWER in Nagoya, Solaria Plaza in Fukuoka, and Tokyu Department Store Sapporo in Hokkaido.
1. Newly Shot Campaign Visuals and Comment Videos
Throughout the campaign, the newly shot "SHIBUYA109 × JO1 AUTUMN CAMPAIGN" visuals will be displayed on SHIBUYA109 Shibuya's iconic exterior wall — known locally as "the Cylinder" — as well as throughout the interiors of both stores. Solo posters featuring the campaign visuals will also be on display inside both locations.
Original campaign videos will play on the large signage at the SHIBUYA109 Shibuya entrance, the street vision at Shibuya Scramble Crossing, and the in-store signage at SHIBUYA109 Abeno, among other spots. Specially filmed comment videos from the JO1 members will also be shown inside both stores.
Decoration image at SHIBUYA109 Shibuya
2. "JO1 AUTUMN CAMPAIGN POPUP STORE 2026" Opens
To celebrate the campaign, "JO1 AUTUMN CAMPAIGN POPUP STORE 2026" pop-up shops open at five locations nationwide, selling merchandise featuring the newly shot campaign visuals.
See the POPUP STORE special site for details on the merchandise lineup: https://shibuya109.jp/topics/0818dispjo1autumnpopup2026/
Some items may be subject to purchase limits, which are subject to change. Entry will be limited to advance reservations on certain dates due to anticipated crowds.
Store Name: "JO1 AUTUMN CAMPAIGN POPUP STORE 2026"
Opening Periods:
- Tokyo: September 1 (Tue) to September 15 (Tue)
- Osaka: September 1 (Tue) to September 13 (Sun)
- Aichi: September 2 (Wed) to September 7 (Mon)
- Fukuoka: September 2 (Wed) to September 9 (Wed)
- Hokkaido: September 3 (Thu) to September 9 (Wed)
Locations:
- Tokyo: SHIBUYA109 Shibuya, B1F DISP!!!
- Osaka: SHIBUYA109 Abeno, DISP!!!
- Aichi: Chubu Electric Power MIRAI TOWER, 3F
- Fukuoka: Solaria Plaza, 5F
- Hokkaido: Tokyu Department Store Sapporo, R Floor
Entry Restriction Periods:
- Tokyo & Osaka: September 1 (Tue) to September 6 (Sun)
- Aichi & Fukuoka: September 2 (Wed) to September 4 (Fri)
- Hokkaido: September 3 (Thu) to September 5 (Sat)
Lottery Reservations: August 19 (Wed) 7:00 PM to August 22 (Sat) 11:59 PM (results announced from August 23 (Sun) 12:00 PM)
First-Come Reservations (only if slots remain after the lottery): from August 24 (Mon) 7:00 PM
First-come reservations are only available for time slots with remaining availability, and may not be offered at all depending on ticket status.
Entry Reservations:
- Tokyo: https://livepocket.jp/t/yv4om
- Osaka: https://livepocket.jp/t/vwsn7
- Aichi: https://livepocket.jp/t/qsoej
- Fukuoka: https://livepocket.jp/t/s1hc4
- Hokkaido: https://livepocket.jp/t/hgy38
Product image (all prices include tax)
3. "SHIBUYA109 × JO1 COLLABORATION CAFE" Opens
A "SHIBUYA109 × JO1 COLLABORATION CAFE" opens on the 8th floor of SHIBUYA109 Shibuya, serving a collaboration menu available only at this location. Details on the menu will be announced later on SHIBUYA109's official website and other channels.
Period: September 1 (Tue) to September 15 (Tue)
Location: SHIBUYA109 Shibuya, 8F
Novelty Items: (1) Original coaster (9 designs, random); (2) Original card-style sticker (9 designs, random)
How to Receive:
- One item given per order of any food, drink, or dessert item
- One item given per person, per ¥3,000 (tax included) spent per bill inside the cafe
Distribution Period: From September 1 (Tue) while supplies last
4. Giveaway Campaigns
Must-Buy Giveaway
Customers who spend ¥3,000 (tax included) or more in-store are entered into a lottery for a chance to win one of 19 prizes, including a solo Cheki photo of the member of their choice.
Prizes:
- Special Prize: group Cheki photo with all members — 10 winners
- JO1 Prize: solo Cheki photo (choice of member) — 9 winners
Eligible Stores: SHIBUYA109 Shibuya, SHIBUYA109 Abeno
Entry Period: September 1 (Tue) to September 15 (Tue)
How to Enter: Submit a photo of your receipt along with the required details via the dedicated entry page.
Only receipts dated between September 1 (Tue) and September 15 (Tue) are eligible. Multiple receipts can be combined. Entries can only be submitted from a smartphone. The entry page will be provided at checkout. Purchases at "JO1 AUTUMN CAMPAIGN POPUP STORE 2026" and at select stores are not eligible.
Limited Sticker Giveaway
Customers who shop in-store during the campaign period can receive a limited novelty item featuring the "SHIBUYA109 × JO1 AUTUMN CAMPAIGN" visuals, while supplies last.
Novelty Item: original sticker (vertical design, 1 type)
How to Receive: Spend ¥3,000 (tax included) or more per bill in-store (dining establishments not eligible), or ¥1,000 (tax included) or more per bill at in-store dining establishments
Distribution Period: From September 1 (Tue) while supplies last
Eligible Stores: SHIBUYA109 Shibuya, SHIBUYA109 Abeno
SHIBUYA109 Abeno does not have dining establishments. Only receipts dated between September 1 (Tue) and September 15 (Tue) are eligible. Novelty items end once supplies run out at each store. Limited to one item per bill; receipts cannot be combined. Purchases at "JO1 AUTUMN CAMPAIGN POPUP STORE 2026," "SHIBUYA109 × JO1 COLLABORATION CAFE," and at select stores are not eligible.
SNS Giveaway
Follow SHIBUYA109's official X account and repost the designated post for a chance to win JO1 POPUP STORE merchandise, with 9 winners in total.
Prizes:
- SHIBUYA109 Shibuya official X: POPUP STORE merchandise — 6 winners
- SHIBUYA109 Abeno official X: POPUP STORE merchandise — 3 winners
Entry Period: September 11 (Fri) to September 15 (Tue)
SHIBUYA109 Shibuya Official X: @SHIBUYA109NET
SHIBUYA109 Abeno Official X: @SHIBUYA109ABENO
Add the hashtag #SHIBUYA109_JO1 to a quote post for a higher chance of winning. See each account's designated post for full entry details. Each winner receives one item.
Original Wallpaper Giveaway via SHIBUYA109's Official LINE
SHIBUYA109's official LINE account is giving away an original lock-screen wallpaper featuring the campaign visuals.
Distribution Period: September 1 (Tue) to September 15 (Tue)
SHIBUYA109 Official LINE: SHIBUYA109 (@shibuya109)
5. In-Store BGM Takeover
During the campaign, SHIBUYA109 Shibuya's in-store BGM will be taken over by JO1, featuring the group's popular songs alongside original comments from the members — perfect to enjoy while shopping or dining.
Eligible Store: SHIBUYA109 Shibuya
Broadcast Period: September 1 (Tue) to September 15 (Tue)
All content is subject to change without notice.
About JO1
JO1 is a global boy group formed through the survival audition program PRODUCE 101 JAPAN. Every single the group has released since their debut in March 2020 has topped Japan's major music charts.
In April 2026, the group performed in Tokyo and Osaka, followed by a Nagoya Dome concert in July, and this fall they'll make their US debut. A North American tour is also planned for October, reflecting the group's growing global reach.
Official site: https://jo1.jp/
TikTok: https://www.tiktok.com/@jo1_gotothetop
Instagram: https://www.instagram.com/official_jo1/
YouTube: https://www.youtube.com/channel/UCsmXiDP8S40uBeJYxvyulmA
