Brown Rice, a Japanese wellness food brand under Neal's Yard Remedies, will release "Hatsuhana 2026," a spring-limited vegan cookie tin, on March 4, 2026, in limited quantities.
About the Vegan Cookies
The popular vegan cookies featuring gentle flavors of maple sugar and coconut are made without wheat, dairy products, or eggs. They use carefully selected body-friendly ingredients such as organic Japanese rice flour and coconut oil. Each cookie is carefully baked one by one by artisans in the company's own workshop.
The spring-limited cookie tin includes a selection of five flavors totaling 31 cookies:
- Strawberry Pistachio (3 cookies) - A deep, layered flavor combining the gentle acidity of strawberries with the richness of pistachios.
- Nori Cracker (10 cookies) - An irresistibly delicious treat with a rich seaweed aroma and moderately effective saltiness.
- Plain (6 cookies) - A rich taste of maple sugar and coconut with a light texture. (Regular item)
- Matcha (6 cookies) - Features a fragrant and rich Kyoto organic matcha with moderate bitterness, popular among all genders. (Regular item)
- Chocolate (6 cookies) - An adult taste with harmonized cacao bitterness and elegant sweetness. (Regular item)
Product Details
Product Name: Hatsuhana 2026 Spring Limited Brown Rice Vegan Cookie
Release Date: March 4, 2026 (Wednesday) - Limited quantity
Price: ¥3,700 (tax excluded ¥3,426)
Where to Buy: Brown Rice stores and Neal's Yard official online shop
Purchase Limit: Up to 3 tins per person
Note: Sales will end as soon as stock runs out.
About Brown Rice
Brown Rice is a new Japanese food concept proposed by Neal's Yard Remedies. Utilizing the wisdom of traditional Japanese food culture that values the four seasons, they deliver food that makes both body and mind healthy and beautiful.
*Brown Rice is a registered trademark of Neal's Yard Remedies Co., Ltd.
For more information, visit: https://brownrice.jp
