Uema Kashiten Co., Ltd. (Headquarters: Toyosaki, Tomigusuku City, Okinawa Prefecture; President Koji Uema), the company behind the confectionery brand SUPPAIMAN, is turning last year's Chiikawa x SUPPAIMAN collaboration design into merchandise for the first time. A lineup of five items across 12 varieties — including T-shirts, mascots, and keychains — arrives on Friday, August 7, 2026.
Chiikawa, Hachiware, and Usagi dressed in SUPPAIMAN suits — a design that drew a big response in last year's Chiikawa x SUPPAIMAN collaboration — are now becoming merchandise, keeping their same lovable look.
Responding to fan requests to enjoy this design as merchandise, the lineup spans five items across 12 varieties, including T-shirts, mascots, and keychains.
It's a special collection marking SUPPAIMAN's 45th anniversary this year, alongside Chiikawa.
Product Lineup
The lineup includes an everyday-friendly T-shirt along with stickers, magnets, keychains, and mascots that can be attached to bags or smartphones — five items across 12 varieties in total.
Chiikawa x SUPPAIMAN Shisa's Souvenir Shop T-Shirt
Sizes: S, M, L, XL, 2XL
Price: ¥4,950 each (tax included)
Chiikawa x SUPPAIMAN Shisa's Souvenir Shop Shaka Shaka Snack Keychain
Designs: Chiikawa, Hachiware, Usagi (3 types)
Price: ¥990 each (tax included)
Chiikawa x SUPPAIMAN Shisa's Souvenir Shop Shaka Shaka Snack Magnet
Price: ¥1,100 (tax included)
Chiikawa x SUPPAIMAN Shisa's Souvenir Shop Smartphone-Size Hologram Sticker
Designs: Chiikawa, Hachiware, Usagi, and Everyone (4 types)
Price: ¥385 each (tax included)
*Prices are subject to change.
Chiikawa x SUPPAIMAN Mascot
Designs: Chiikawa, Hachiware, Usagi (3 types)
Price: ¥2,200 each (tax included)
Release and Sales Details
Release date: Friday, August 7, 2026
Sales locations:
Shisa's Souvenir Shop
- Chiikawa Market (online store, on sale from 11:00 AM)
- Shisa's Souvenir Shop at San-A Urasoe Nishikaigan PARCO CITY
- Shisa's Souvenir Shop satellite location at Shuri Castle
Uema Kashiten
Uema Kashiten official online store (on sale from 11:00 AM)
Uema Kashiten official Amazon store (on sale from 11:00 AM)
Uema Shoten
SUPPAIMAN Shop Kokusai-dori
SUPPAIMAN Shop Mihama
Sales methods and available quantities may vary by location.
Representative's Comment
Koji Uema, President and CEO, Uema Kashiten Co., Ltd.
"Last year's Chiikawa x SUPPAIMAN collaboration products received a wonderful response, and we heard many delighted voices from fans saying they wanted to enjoy the SUPPAIMAN-suited Chiikawa characters as merchandise too. Those voices are what led to this new line of goods.
This year marks SUPPAIMAN's 45th anniversary. We're truly happy to be able to team up with Chiikawa again in this milestone year. We'll keep creating products that bring joy and surprise to fans across the country. We hope you'll enjoy the SUPPAIMAN-suited Chiikawa characters."
About Chiikawa
Chiikawa is a manga series by popular illustrator Nagano, originally posted on social media. It follows the ever-diligent Chiikawa and its uniquely charming friends Hachiware, Usagi, and others through stories that are fun, bittersweet, and sometimes a little tough. Chiikawa the Movie: The Secret of the Mermaid Island has been in theaters since Friday, July 24, 2026.
©nagano ©Uema
