EDELWEISS OKINAWA is launching a new souvenir sweet — the Okinawa Hokkuri Beni-Imo Tart (8 pieces) — with an advance sale at the Naha Airport POP UP store beginning June 1, 2026 (Monday).
A Tart Celebrating Okinawa's Purple Sweet Potato
Grown in Okinawa's warm climate and nutrient-rich soil, the local beni-imo (purple sweet potato) is known for its vivid red-purple color, gentle sweetness, and fluffy texture. This new tart was created to highlight those natural qualities. The pastry shell is made using 100% fresh butter, combining the subtle sweetness of beni-imo with the richness of butter and a satisfying, soft bite.
About the Okinawa Hokkuri Beni-Imo Tart
The tart encloses Okinawa-grown purple sweet potato in a buttery pastry shell and is baked to a moist finish. Each piece offers the gentle sweetness of beni-imo and a lingering, refined aftertaste, along with the characteristic fluffy texture of the purple sweet potato filling.
Product Details
Okinawa Hokkuri Beni-Imo Tart — 8 pieces
- Price: ¥1,728 (base price ¥1,600, tax included)
- Official launch date: August 1, 2026 (Saturday)
- Regular stockists:
- EDELWEISS OKINAWA Depalito Ryubo Naha Airport Store
- EDELWEISS OKINAWA Ishigaki Airport Store
Advance Sale Information
- Sale period: June 1 (Monday) to July 31 (Friday), 2026
- Location: Naha Airport POP UP Store
