GORELAX, the totonoi (rejuvenation) sauna brand from Pine Create Co., Ltd. (headquartered in Chuo-ku, Osaka), is releasing a new collaboration collection with Orion Beer, the beer brand that represents Okinawa. The lineup will go on sale in stages from late August 2026, sold exclusively at general stores and variety shops within Okinawa Prefecture.
The collection brings seven kinds of unisex items, including printed T-shirts and an embroidered cap. Each design captures a moment from the travels of Mamoru-san, GORELAX's mascot, playing sanshin with an Orion Beer in hand beneath a gajumaru tree or on an Okinawan beach.
GORELAX x Orion Beer Okinawa-Exclusive Series Lineup
T-Shirt (Mamoru-san and Sea Turtle) — ¥3,850 (tax included), Size: Free
T-Shirt (Mamoru-san and Gajumaru) — ¥3,850 (tax included), Size: Free
Full-Color T-Shirt (Mamoru-san and Beach) — ¥4,950 (tax included), Size: Free
Full-Color T-Shirt (Mamoru-san and Gajumaru) — ¥4,950 (tax included), Size: Free
Cap (Ivory) — ¥5,280 (tax included), Size: Free (adjustable)
Cap (Light Blue) — ¥5,280 (tax included), Size: Free (adjustable)
Drawstring Tote (Mamoru-san and Sea Turtle) — ¥2,750 (tax included), Size: approx. W310 x H350 x D80mm
Drawstring Tote (Mamoru-san and Gajumaru) — ¥2,750 (tax included), Size: approx. W310 x H350 x D80mm
Refresh Towel (Mamoru-san and Beach) — ¥1,100 (tax included), Size: approx. W300 x H1000mm
Refresh Towel (Mamoru-san and Gajumaru) — ¥1,100 (tax included), Size: approx. W300 x H1000mm
Waterproof Sticker (Mamoru-san and Sea Turtle) — ¥385 (tax included), Size: approx. W54 x H60mm. Made of a transparent material.
Waterproof Sticker (Mamoru-san and Gajumaru) — ¥385 (tax included), Size: approx. W49 x H60mm. Made of a transparent material.
Glass Magnet (Mamoru-san and Beach) — ¥770 (tax included), Size: approx. W35 x H35 x D15mm
Glass Magnet (Mamoru-san and Sea Turtle) — ¥770 (tax included), Size: approx. W35 x H35 x D15mm
Glass Magnet (Mamoru-san and Gajumaru) — ¥770 (tax included), Size: approx. W35 x H35 x D15mm
T-Shirt Acrylic Keychain (Mamoru-san and Beach) — ¥770 (tax included), Size: approx. W65 x H61mm
T-Shirt Acrylic Keychain (Mamoru-san and Sea Turtle) — ¥770 (tax included), Size: approx. W65 x H61mm
T-Shirt Acrylic Keychain (Mamoru-san and Gajumaru) — ¥770 (tax included), Size: approx. W65 x H61mm
GORELAX
GORELAX is a sauna-themed totonoi brand featuring Mamoru-san, a quiet and shy gorilla mascot who helps ease the mind and body of those who are always working hard. The brand shares original sauna goods, online-shop-exclusive items, and event updates on social media.
Orion Beer
Orion Beer is a comprehensive beverage maker offering products packed with the unique appeal of Okinawa. Under the brand slogan Shizen to, Shizen ni (Naturally, and in a Natural Way), the company draws on its long history with Okinawa's people, nature, and climate to create products and services that help customers enjoy days filled with their own genuine smiles.
