HEY! Mrs ROSE Opens First-Ever Pop-Up Shop at BEAMS STREET Umeda

Fashion brand HEY! Mrs ROSE is holding its first-ever pop-up shop at BEAMS STREET Umeda from April 24 (Friday) to May 6 (Wednesday), 2026.

The pop-up will showcase a wide variety of items from the 2026 spring/summer collection, including bags and charms, as well as popular staple pieces and archive items. An exclusive camisole collaboration with Ray BEAMS will also be available for purchase.

Ray BEAMS Exclusive Items

HEY! Seal Print Cami SP

Price: ¥7,920 (tax included)

Colors: WHITE / BLACK (Ray BEAMS exclusive) / GLAY (HEY! Mrs ROSE exclusive)

A playful camisole featuring vintage-style sticker prints and rhinestones, designed to evoke the feeling of sticking childhood treasures all over. Motifs include bananas, aliens, and hamsters, among others.

The glitter-processed sticker pattern is printed on the body, with sparkling rhinestones decorating the neckline. Despite its compact, kid-inspired size, the fabric stretches generously for a comfortable, stress-free fit that works well with layering.

HEY! Bear Lace Cami SP

Price: ¥7,920 (tax included)

Colors: WHITE / BLUE (Ray BEAMS exclusive)

A bold camisole that pairs the delicacy of lace with fierce bears, roaring flames, and lightning bolt motifs. Rhinestones arranged in a lightning pattern add even more sparkle to the design.

The form-fitting lace camisole is compact in size but stretches well, making it easy to wear and style freely with layering.