Marimocraft Co., Ltd. (Headquarters: Koto-ku, Tokyo) is offering original items inspired by the world of the classic manga Initial D for advance sale from July at its touring pop-up shop, "Initial D POP UP SHOP - Drive Through All 11,000 Stores!!" A general release at variety stores is planned from late July 2026 onward.
The lineup is full of goods that quietly blend into the everyday life of Initial D fans while still standing out.
Highlights include a cloth pouch styled after the cash collection bag from "Fujiwara Tofu Shop," where protagonist Takumi Fujiwara works, along with a coin case and an eco bag featuring iconic scenes from the series. The new goods launch in two waves: the first wave (3 items) goes on sale from Wednesday, July 1, and the second wave (11 items) from Saturday, July 11.
The pop-up shop began touring bookstores nationwide in February 2026 and is currently making stops at venues across the country. Details on confirmed venues are available below - fans are invited to check out the merchandise in person at a venue near them.
Customers who spend ¥2,200 or more on Initial D merchandise at the pop-up shop will also receive a random sticker as a bonus gift.
*Purchases at general release stores are not eligible for the novelty gift.
Advance-Sale Merchandise
Here is a look at the goods available for advance sale at the pop-up shop.
Wave 1: New from Wednesday, July 1
Bandana ¥1,650 (tax included)
Chopsticks ¥1,430 each (tax included)
[Blind] Rubber Coin Case - 6 designs, ¥990 (tax included) Design selection not available
Wave 2: New from Saturday, July 11
Stacking Plastic Cup ¥1,320 (tax included)
Clear Multi Case S - 2 designs, ¥990 each (tax included)
Muffler Towel ¥1,650 (tax included)
Reflector Keychain ¥1,100 (tax included)
"Fujiwara Tofu Shop Cash Collection Bag"-Style Pouch ¥2,750 (tax included)
Sacoche ¥3,520 (tax included)
Round Coin Case ¥2,200 (tax included)
Carabiner Pouch (fits a cigarette pack) ¥3,190 (tax included)
Eco Bag ¥1,980 (tax included)
Glasses Case ¥1,650 (tax included)
Metal Carabiner ¥990 (tax included)
*Release dates are subject to change.
*Products will be available while supplies last.
*Available items may change or be discontinued without notice.
*All product images are for illustrative purposes only. Actual products may differ.
*For inquiries about stock and available merchandise, please contact each store directly.
Pop-Up Shop Locations
Here are the currently confirmed pop-up shop venues.
"Initial D POP UP SHOP - Drive Through All 11,000 Stores!!"
*Event periods vary by venue.
◆ Sanseido Bookstore Ikebukuro Main Store
[Event Period] July 1 (Wed) to August 1 (Sat), 2026
[Location] Seibu Ikebukuro Main Store Annex B1F / Books-kan B1F-1F, 1-28-1 Minami-Ikebukuro, Toshima-ku, Tokyo
[Hours] 10:00 AM to 9:00 PM
◆ Miraiya Shoten Kofu Showa Store
[Event Period] July 3 (Fri) to July 26 (Sun), 2026
[Location] 1505-1 Ikui, Showa-cho, Nakakoma-gun, Yamanashi
[Hours] 10:00 AM to 9:00 PM
◆ Daikanyama Tsutaya Books
[Event Period] July 6 (Mon) to July 26 (Sun), 2026
[Location] 17-5 Sarugakucho, Shibuya-ku, Tokyo
[Hours] 9:00 AM to 10:00 PM
*Pop-up shop venues and event periods are subject to change without notice.
Novelty Gift
*One sticker per transaction.
*Available while supplies last.
*Receipts cannot be combined.
*Images are for illustrative purposes. Actual products may differ.
About Initial D
Takumi helps with deliveries for his family's tofu shop. Both his AE86 and Takumi himself harbor extraordinary potential. One day, Takumi stands in as a substitute driver for the local racing team "Akina Speed Stars" in a race against the powerful "Akagi Red Suns." This marks the beginning of Takumi and his Hachiroku's legendary journey! Through races against various rivals on public roads, Takumi becomes captivated by the thrill of conquering mountain passes. The legend that set all of Japan ablaze with the fastest street racing!
Official Website
https://initiald.bestcarweb.jp/
Official X (Twitter)
https://x.com/initialD_PR
