mezzo piano Atarikuji Lottery Second Release Coming March 6, 2026 to 7-Eleven and Ito-Yokado

Published: February 21, 2026
mezzo piano Atarikuji Lottery Second Release Coming March 6, 2026 to 7-Eleven and Ito-Yokado

The popular fashion brand "mezzo piano junior" by Narumiya International is teaming up with Sanrio for the second edition of their lucky draw lottery, launching March 6, 2026.

The "mezzo piano Atarikuji" offers a "no-lose" lottery experience where every ticket guarantees a cute prize. This exciting collaboration will be available at 7-Eleven and Ito-Yokado stores nationwide.

Product Details

mezzo piano Atarikuji

  • Price: ¥880 (tax included) per draw
  • Release Date: Starting March 6, 2026 (Friday)
  • Where to Buy: 7-Eleven and Ito-Yokado stores

Prize Lineup

The lottery features 13 different prize tiers plus a special last-draw bonus:

Top Prizes:

  • ① Vanity Pouch Pink (1 unit)
  • ② Vanity Pouch Blue (1 unit)
  • ③ Mirror (2 units)

Mid-Tier Prizes:

  • ④ Tote Bag (4 units)
  • ⑤ Pouch Pink (6 units)
  • ⑥ Pouch Blue (6 units)

Standard Prizes:

  • ⑦ Hand Towel (10 units)
  • ⑧ Mug Cup (10 units)
  • ⑨ Notebook (10 units)
  • ⑩ Acrylic Charm Pink (5 units)
  • ⑪ Acrylic Charm Blue (5 units)
  • ⑫ Small Container Pink (5 units)
  • ⑬ Small Container Blue (5 units)

Last Special Prize:
Whoever draws the final ticket receives a special cushion as a bonus prize!

mezzo piano Atarikuji Prize Overview

Prize Highlights

Vanity Pouches
The top prizes feature adorable vanity pouches available in both pink and blue designs, perfect for storing cosmetics or small accessories.

Left: Vanity Pouch Pink / Right: Vanity Pouch Blue

Tote Bag
A practical and stylish tote bag featuring the signature mezzo piano aesthetic.

Tote Bag

Collection of Prizes
The lottery includes a variety of daily-use items like pouches, notebooks, small containers, mirrors, and mug cups, all featuring the charming mezzo piano designs.

Top row from left: Pouch Pink / Pouch Blue / Notebook  Bottom row from left: Small Container Pink / Small Container Blue / Mirror / Mug Cup

Acrylic Charms and Hand Towel
Collectible acrylic charms in pink and blue designs, plus a soft hand towel perfect for everyday use.

Left to right: Acrylic Charm Pink / Acrylic Charm Blue / Hand Towel

Last Special Prize: Cushion
The lucky person who draws the final ticket will receive this exclusive cushion featuring adorable mezzo piano character designs.

Last Special Prize: Cushion

Important Notes

  • Photography props shown in images are not included with prizes
  • Product designs may be subject to change
  • Not all stores will carry this lottery
  • Items may sell out
  • Release dates, prices, and participating stores are subject to change without notice
  • Please refrain from contacting stores directly for reservations or bulk purchases

About mezzo piano junior

mezzo piano junior is a glamorous and romantic fashion brand designed for girls aged 9 to 15. The brand offers everything from elegant styles to trend-conscious casual looks, with sizes ranging from 140cm to 160cm.

mezzo piano junior

The brand's original character, Berrie-chan, has become a beloved mascot among fans.

Berrie-chan

For more information about the lottery, visit the official mezzo piano Atarikuji website at: https://www.sanrio.co.jp/news/goods/mezzo-piano-atarikuji-20260220/