Sogo Yokohama Hosts First-Ever "Delicious Detour of Bread and Sweets" Event

Published: September 7, 2026
Sogo Yokohama Hosts First-Ever "Delicious Detour of Bread and Sweets" Event

Sogo Yokohama's 8th floor event space welcomes its first-ever "Delicious Detour of Bread and Sweets," running from September 9 (Wed) to September 16 (Wed), 2026. The event closes at 5:00 PM on its final day.

Bringing together a hand-picked selection of bread and sweets from bakeries and dessert shops across Japan, the event lines up everything from popular bakeries' savory and sweet breads to eye-catching, photogenic desserts. Whether guests are dropping by for a light bite, a full lunch, or an afternoon coffee break, there is something to enjoy throughout the day. This year's keyword is "a delicious detour" — an invitation to a heart-lifting "delicious encounter" that guests can wander into during a busy day. The lineup ranges from photo-worthy, elaborate desserts to hearty, satisfying gourmet bread that fills both the stomach and the heart. The event also spotlights a little "guilty pleasure" indulgence to enjoy as a treat for oneself, gathering rich desserts and generously sized bread that guests can enjoy without worrying about calories.

Alongside familiar favorites, the event also introduces bakeries and sweets making their debut here, offering fresh discoveries. Come enjoy a "delicious detour" that satisfies both the heart and the appetite.

Cute, Eye-Catching Sweets With a Special Touch

[Tokyo] Sakura Saku — Mystery Shaved Ice: (1) Mango (2) Strawberry (1 serving) ¥1,900 each, eat-in, first appearance at the venue. A fluffy shaved ice topped with rich fruit sauce and refreshing yogurt cream.

[Nagano] Patisserie Couleur — Brioche and Biscotti Tiramisu Parfait (1 serving) ¥2,251, exclusive to Sogo Yokohama, live-made. Brioche soaked in espresso syrup, served together with gelato.

[Saitama] Murataya — Seasonal Fruit Baumkuchen Sandwich: (1) Mixed (1 piece) ¥907 / (2) Strawberry (1 piece) ¥1,018, first appearance at the venue. Fruit sandwiched between moist baumkuchen.

[Gunma] Kashi Kobo Ootoro Gyunyu — Ootoro Gyunyu (Local Blueberry) (1 piece) ¥1,300, live-made, first appearance at the venue. Ootoro Gyunyu with a new texture. On sale September 12 (Sat) to 16 (Wed) only.

Carefully Crafted Sweets and Bakery Treats

[Tokyo] fammy by Miho Sato — (1) Apple Pie (1 piece) ¥880 / (2) Milk Scone (1 piece) ¥430 / (3) Kouign-amann (1 piece) ¥650, live-made.

[Tokyo] Patisserie Minimal — Croissant Aplati: (1) Noir Noisette (2) Blanc Orange (1 piece) ¥681 each, limited to 50 of each per day, live-made.

[Tokyo] Marugoto Anko-san — Classic Tsubuan Bread (1 piece) ¥381, first appearance at the venue. A thin-skinned red bean bun where you can enjoy the texture of whole azuki beans.

[Tokyo] UN LIVRE — Savory Scone (1 piece) ¥411, live-made. A not-too-sweet meal scone made with dried tomato.

Rich, Deep-Flavored Sweets and Bakery Treats

[Kyoto] Kyosendo — Rich Matcha Parfait (1 piece) ¥701, live-made. A deeply flavored matcha parfait made with Uji matcha.

[Hyogo] LE BIHAN — Banana Bread (approx. 9.5 cm deep x 6.0 cm wide x 16.0 cm tall, 1 loaf) ¥1,512. A pound cake made with banana worked into the batter.

[Fukuoka] BOUQUCA BAKERY — Raw Chocolate Loaf Bread (450g, 1 loaf) ¥1,801, first appearance at the venue. A chocolate loaf bread made with cocoa powder worked into the dough.

[Tokyo] MOKABLE — "Eating" Coffee — MOKABLE Donuts (Roasted, Fruity, 2 pieces) ¥1,500. The aroma and flavor of coffee beans in a chocolate-like melt-in-the-mouth texture.

Hearty Gourmet Bread for a Satisfying Treat

[Kanagawa] Panya no Oyaji — Shrimp Cutlet Koppe Bun Loaded With Tartar Sauce (1 piece) ¥701. A plump, crispy shrimp cutlet in a soft, fluffy koppe bun.

[Tokyo] YES!! Katsu Sando — Aged Pork Sirloin Katsu Sandwich (3 pieces, 1 box) ¥1,390, first appearance at the venue. A sandwich showcasing juicy flavor and tenderness.

[Tokyo] Shake Tree — Cheeseburger (1 piece) ¥1,901, eat-in, first appearance at the venue. The juiciness of a hamburger patty with the heartiness of steak.

[Gifu] Esprit — ESPRIT Curry Bread (1 piece) ¥361, live-made, first appearance at the venue. A mildly sweet, richly flavored curry bread with a chewy dough.

Limited-Time "Talked-About Bread"

On sale September 9 (Wed) to 11 (Fri):

[Hiroshima] merry bagel — Condensed Milk and Blueberry (1 piece) ¥430, first appearance at the venue. A chewy dough layered with condensed milk paste and the sweetness of blueberries.

On sale September 12 (Sat) to 16 (Wed):

[Tokyo] Kujira-so — Blue Bacon Yokohama (1 piece) ¥1,509, exclusive to Sogo Yokohama, first appearance at the venue. A hot dog topped with rich cheese sauce, grilled bacon, and blue cheese.

Coffee Sold Only at the Venue to Pair With Bread and Sweets

[Kyoto] Hashimoto Coffee — MIWAKU, Strawberry Infusion (10g x 6 packs) ¥3,001, first appearance at the venue. A fragrant, flavorful strawberry-infused coffee.

[Kanagawa] MUI — Delicious Detour of Bread and Sweets Blend (200g, 1 bag) ¥2,214, exclusive to Sogo Yokohama.

Event Details

Dates: September 9 (Wed) – September 16 (Wed), 2026 (closes at 5:00 PM on the final day)

Venue: Sogo Yokohama, 8th Floor Event Space