"Fruit Detajan," a new white beer from Yoho Brewing, is arriving in cans at FamilyMart stores nationwide from July 28 (Tuesday), available in limited quantities while supplies last (some stores may not carry it). The beer is brewed with two kinds of fruit juice — orange and pink grapefruit — for a fruity flavor. Draft versions will also be served in sequence at the official beer restaurant "YONA YONA BEER WORKS" (all 6 locations), the brewery-attached restaurant "YONA YONA TOKYO BREWERY" (operated by Wonder Table Inc.), and the hands-on brewery "Yoho Brewing Osaka Brewery: YONA YONA BEERISE."
A Refreshing White Beer With Two Fruit Juices, Perfect Even for Those Who Don't Usually Drink Beer
Fruit Detajan's beer style is "Fruit Belgian White." Belgian White is a beer style known for its traditional use of spices and citrus peel, originating in Belgium. For Fruit Detajan, Yoho Brewing took its Belgian White — brewed with orange peel and coriander seed — and added two kinds of fruit juice: orange and pink grapefruit. The result is a refreshing, hot-weather-friendly beer that layers the citrus aroma and spiciness typical of Belgian White with the juicy fruitiness from the added juices. Compared to typical beers, its bitterness is mellow and easy to drink, making it approachable even for people who don't usually drink beer.
Pairing it with FamilyMart items such as "Chicken Basil Cream Gratin" (not sold in some regions) and "Delicious Dried Mikan Made From Ripe Fruit" brings out Fruit Detajan's refreshing aroma and sweet-tart flavor. It also pairs well with light salads, white fish, cheese, gratin dishes, and dried fruit.
Fruit Detajan's concept is "a little mood boost while soaking in vacation vibes." The package depicts a grapefruit float on a sea of beer to express that vacation feeling.
Nationwide, Limited-Quantity Sale at FamilyMart — Yoho Brewing's First FamilyMart-Exclusive Product
Fruit Detajan is Yoho Brewing's first product made exclusively for FamilyMart. It was born from the convergence of two ideas: Yoho Brewing's wish to "share the fun of craft beer with more people," and FamilyMart's wish to "offer everyday excitement and new flavor experiences through craft beer." Sold through FamilyMart, which carries alcoholic beverages at more than roughly 15,800 stores nationwide (as of April 30, 2026), the companies hope to bring craft beer closer to both regular drinkers and those less familiar with it.
Japan's liquor tax law is set to be revised in October 2026, and beer is expected to draw even more attention going forward. The craft beer market itself is picking up momentum, with the number of domestic breweries reaching roughly 1,000 (998, according to a survey by Kitasangyo, as of the end of December 2025). Through the launch of Fruit Detajan, Yoho Brewing hopes to further energize this summer's craft beer market.
Product Overview
Product Name: Fruit Detajan
Beer Style: Fruit Belgian White
Alcohol Content: 5%
Ingredients: Malted barley (produced overseas or domestically, less than 5%), malted wheat, hops, orange juice, pink grapefruit juice, orange peel, coriander seed (malt usage rate 90% or more)
Volume: 350ml
Best-By Period: 8 months
Price: ¥337 (tax included)
Where to Buy:
- Cans: Approximately 15,800 FamilyMart stores nationwide that carry alcoholic beverages (some stores may not carry it)
- Draft: Official beer restaurant "YONA YONA BEER WORKS" (all 6 locations), "YONA YONA TOKYO BREWERY," and "Yoho Brewing Osaka Brewery: YONA YONA BEERISE" (to be rolled out in sequence)
Brand Website: yonasato.com
