A multi-theme cycling event, "Bank Ride Festa in Matsusaka Keirin 2026," is scheduled to take place at Matsusaka Keirin (Matsusaka Velodrome) on Sunday, March 29, 2026. The event is organized by Matsusaka City and planned and operated by JPF Co., Ltd. Admission is free.
JPF Co., Ltd. has been promoting cycling as a sport under the slogan "Making cycling a major sport," working to help beginners and children discover and enjoy the sport through venues it manages across Japan. The "Bank Ride Festa" series is part of those efforts — a cycling-themed multi-event staged on the banked tracks of velodromes normally used for keirin racing. This is the third edition of the event, following the first held at Matsusaka Velodrome in July 2024 and the second at Nagoya Velodrome in March 2025.
On the day, attendees can look forward to a variety of activities, including test rides on the latest bikes, a beginner's class, an MTB/BMX experience, a special guest talk show, and booths for kids and food.
Event Overview
- Event Name: Bank Ride Festa in Matsusaka Keirin 2026
- Date: Sunday, March 29, 2026, 10:00 AM–4:00 PM
- Venue: Matsusaka Keirin (Matsusaka Velodrome), 3-1 Kasugacho, Matsusaka, Mie Prefecture (〒515-0053)
- Admission: Free
- Organizer: Matsusaka City
- Planner/Operator: JPF Co., Ltd.
- Co-organizers: Cycle House Miyata Co., Ltd.; Oira Co., Ltd.
- Sponsors: Maruchū Honten Co., Ltd.; Inoue Rubber Industries Co., Ltd.
- Note: Cancelled in case of rain. Event contents are subject to change depending on weather conditions.
Activities
1. Latest Bike Test Rides on the Bank
Participants can experience riding the latest bikes on the open banked track — a course not normally accessible to the public. A wide variety of models will be available, from road bikes and track bikes to e-bikes.
A photo ID is required for test rides. Parental consent is required for minors. For details, visit the Matsusaka Keirin official website.
2. Sports Bike Beginner's Class
Instructors will provide easy-to-understand guidance on the basics of riding a sports bike and tips for navigating a banked track. Rental bikes are available, so first-timers are welcome.
3. MTB/BMX Experience on the Pump Track
A specially built pump track — a course with raised and dipped sections — will be set up for mountain bike and BMX experiences. Both children and adults are welcome, making it a great activity for the whole family.
4. Special Guest Talk Show
Professionals from various cycling disciplines will take to the stage to share insights about their sport and behind-the-scenes stories. Guests (listed without honorifics; subject to change):
- Active road racer: Shimojiman
- Active road racer: Yugo Ishii
- Cycling influencer: Shino
- Cycling influencer: Shiu (Jitsugyōdan Niki)
- Former MTB pro rider: Masaki Yamada (JPF)
- Active BMX rider: Tadahiko Shimada (JPF)
5. Kids' Area & Food Booths
The event will also feature a kids' corner with inflatables and other activities for young children, as well as food booths including the "Rinrin Morning Market."
