Fukusuke Corporation (Headquarters: Koto-ku, Tokyo / President: Tomoya Sakamoto) is launching a collection of socks featuring the popular chocolate snack Koala's March for the Spring/Summer 2026 season. The products will be available starting late January 2026 at department stores nationwide and the Fukusuke online store.
Koala's March is a popular chocolate-filled biscuit snack with koala illustrations that Lotte has been selling since 1984. This collaboration brings five sock designs that incorporate the beloved Koala's March character and package design. The collection includes designs featuring embroidered Koala March-kun faces and line patterns using the green and brown colors from the Koala's March packaging. These subtle accent socks are perfect for coordinating outfits while providing a comforting touch. Since Koala's March is a chocolate snack, the collection also makes an ideal Valentine's Day gift.
The company aims to realize its corporate philosophy of "Bringing good fortune to hearts and bodies" by developing products that bring joy to more customers.
Product Overview
Brand: Koala's March
Lineup and Prices:
- Men's Size (25 to 27cm): 2 styles, ¥1,650 each (tax included)
- Women's Size (23 to 25cm): 1 style, ¥1,650 (tax included)
- Genderless Size (23 to 27cm): 2 styles, ¥1,430 to 1,650 (tax included)
Release Period: Starting late January 2026
Sales Channels: Department stores nationwide, Fukusuke official online store (https://www.fukuske.com/), and more
Product Details
Ribbed One-Point Crew Length
Product Name: Ribbed One-Point Crew Length
Size: 25 to 27cm (Men's Size)
Colors: 3 color variations
Price: ¥1,650 (tax included)
A basic ribbed sock with an embroidered Koala March-kun that adds a touch of cuteness. The base color incorporates beige tones to evoke the biscuit feel of the snack, creating the Koala's March atmosphere.
Casual Border Crew Length
Product Name: Casual Border Crew Length
Size: 25 to 27cm (Men's Size)
Colors: 1 color variation
Price: ¥1,650 (tax included)
A line sock in green and brown reminiscent of the Koala's March package. These two colors used in the package represent eucalyptus and chocolate—the koala's favorite and people's favorite, respectively.
Koala March-kun All-Over Pattern Crew Length
Product Name: Koala March-kun All-Over Pattern Crew Length
Size: 23 to 25cm (Women's Size)
Colors: 2 color variations
Price: ¥1,650 (tax included)
A basic flat knit featuring March-kun's face all over. The sole includes the Koala's March logo for maximum impact when removed. The base color is also available in beige, inspired by the snack's biscuit.
American Rib One-Point Crew Length
Product Name: American Rib One-Point Crew Length
Size: 23 to 27cm (Genderless Size)
Colors: 2 color variations
Price: ¥1,650 (tax included)
A casual ribbed sock with a top design that looks like melting chocolate, featuring Koala March-kun's face. The colors match the chocolate and strawberry flavors of the snack—beige × brown and white × pink. The sole also includes the logo.
Koala March-kun Embroidery Sneaker Length
Product Name: Koala March-kun Embroidery Sneaker Length
Size: 23 to 27cm (Genderless Size)
Colors: 2 color variations
Price: ¥1,430 (tax included)
A sneaker-length sock with Koala March-kun embroidered on the heel. The beige color features brown toes and heels to evoke chocolate. The design allows for a subtle peek of Koala March-kun from behind when wearing sneakers.
