Hotel New Otani Makuhari is offering a new stay plan built around "nui-katsu" — spending time with a favorite stuffed animal, or "nui" — among the widely popular "oshi-katsu" trend. The "Nui-katsu Stay Plan: A Dream Sleepover With Your Favorite Nui" (ぬい活宿泊プラン~推しぬいと夢のお泊まり~) is available for a limited time from Saturday, August 8, 2026, through Wednesday, March 31, 2027.
A Luxurious Hotel Stay to Cherish With Your Favorite Nui

"Nui-katsu" refers to the hobby of bringing a favorite stuffed animal along in everyday life, dressing it up and taking photos with it. In recent years, "nui-dori" — bringing a stuffed animal to a cafe or travel destination and photographing it against beautiful scenery or delicious food — has become especially popular on social media.

This summer, Hotel New Otani Makuhari introduces a new plan for enjoying a luxurious hotel stay together with a favorite "oshi-nui." The hotel extends its signature hospitality to the stuffed animal as well, treating it as a cherished companion.
Three Plan-Exclusive Perks for Nui-katsu
Perk 1: A Mini Bed Just for Your Stuffed Animal, So You Can Share the Same Dreams at Night

Each room comes with a mini bed just for your favorite stuffed animal. Tuck it into the plush, hotel-logo bedding right next to your own bed, and maybe you'll even share the same dream. Enjoy a luxurious, lavish night together. (Stuffed-animal bed size: approximately 250 mm long x 140 mm wide x 120 mm high)
Perk 2: Matching Eye Masks So You Can Coordinate Even After You're Home

Guests receive a matching eye mask set in one color of their choice from red, blue, yellow, green, or pink — one for the guest and one for the stuffed animal, in two different sizes — so the matching look can continue not only during the stay but also back home after checking out.
Perk 3: Toast With a Drink in Your Favorite Color, and Enjoy Plenty of Time for Photos

With the idea of sharing a delicious moment with your "nui" as well, guests also receive a one-drink voucher for use at The Lounge, the hotel's tea and cocktail bar. Choose from five colors of cream soda, matching your favorite color just as with the eye masks, for a special cafe time filled with photo opportunities.
Endless Ways to Enjoy: Celebrate Together Over Hotel Sweets
As a plan-exclusive option, a regular-size cake and a bite-size cake can also be delivered via room service. With a regular-size portion for the guest and a bite-size portion for the stuffed animal, the set is perfect for a "celebration party" marking a favorite's birthday or anniversary. Even without a special occasion, photographing a beautiful cake together with your "oshi-nui" makes for great social media content. Enjoy an unforgettable moment in a private space all your own, undisturbed by anyone.
Plan Overview
Hotel New Otani Makuhari
Stay Plan: "Nui-katsu Stay Plan: A Dream Sleepover With Your Favorite Nui"
https://www.newotani.co.jp/makuhari/stay/plan/oshikatsu-nuikatsu/
| Item | Details |
|---|---|
| Period | August 8 (Sat), 2026 – March 31 (Wed), 2027 |
| Standard Room (26 m²) | from ¥33,800 for 2 guests |
| Moderate Room (36 m²) | from ¥36,800 for 2 guests |
| Superior Room (40 m²) | from ¥43,000 for 2 guests |
| Superior Corner Room (51 m²) | from ¥57,400 for 2 guests |
| Balcony Suite (64 m²) | from ¥70,400 for 2 guests |
| Inquiries | Tel: 043-297-6666 (Reservations: 10:00 AM – 6:00 PM) |
- Not available December 28 – January 5.
- Reservations must be made at least 3 days before the stay.
- Limited to 5 rooms per day.
- Rates include one night's accommodation, one drink, the mini bed for the stuffed animal, eye masks, breakfast, tax, and service charge.
- The stuffed-animal bed may not be taken home.
- Other room types are available, as are rates for 1 guest or 3 to 4 guests.
Plan-Exclusive Option
A set of a regular-size cake and a bite-size cake can be ordered via room service. Choose from Super Melon Shortcake (1 piece), Strawberry Shortcake (1 piece), or 新和三盆シュークリーム.
- Not available December 18 – January 5, the 19th–21st, or February 2.
- Reservations must be made at least 3 days before the stay.
- Reservations are accepted by phone.
- Price: ¥2,530 per set (tax and service charge included).
- Cake delivery hours: 2:00 PM – 10:00 PM on the check-in date. Cakes cannot be carried over to the next day or exchanged for takeout.
- Guests with food allergies should inform staff in advance.