Tirol Choco Co., Ltd. is launching a new product at Lawson convenience stores nationwide starting February 24, 2026 (Tuesday). The "Ramune Mochi
This product is being released as part of the "Blue Happiness Fair," a collaborative effort between Lawson and various manufacturers to celebrate the convenience store chain's 50th anniversary. The product was developed around Lawson's brand main color, blue.
What is the Blue Happiness Fair?
To commemorate its 50th anniversary, Lawson is launching a total of 10 blue-themed products from February 24 across all Lawson stores nationwide. Blue is recognized as a color that brings happiness, as symbolized by the phrase "bluebird of happiness." This fair aims to deliver happiness to many customers through blue-colored products.
For this initiative, Tirol Choco developed a blue ramune mochi from their popular mochi series, which includes "Kinako Mochi." The product combines a chewy texture with refreshing ramune flavor to bring happiness to customers.
Chewy Texture Meets Refreshing Ramune
The product combines the refreshing flavor of ramune with chewy mochi gummy. The nostalgic ramune taste is designed to be enjoyed by everyone from children to adults. The package features a blue polka dot design that expresses the refreshing ramune flavor, finished with Lawson's signature blue and pink colors.
Product Information
Release Date: February 24, 2026 (Tuesday)
Availability: All Lawson stores nationwide (excluding Natural Lawson and Lawson Store100)
Price: ¥108 (tax included, reference price) per bag (5 pieces)
Note: Product availability may vary by store. Sales will end once stock is depleted.
