Maison de FLEUR Debuts FLEUR TEDDY Gobelin Items in 9th Collaboration With French Maker ART DE LYS

Published: October 15, 2026
Maison de FLEUR Debuts FLEUR TEDDY Gobelin Items in 9th Collaboration With French Maker ART DE LYS

Maison de FLEUR is releasing the 9th collaboration collection with ART DE LYS, a long-established French Gobelin weave maker, going on sale in stages from Friday, October 23, 2026 at Maison de FLEUR stores nationwide and on the official online store STRIPE CLUB.

Maison de FLEUR combines the traditional techniques of ART DE LYS, which has been weaving Gobelin in France for more than 130 years, with motifs unique to Maison de FLEUR. For this 9th edition, timed to coincide with Teddy Bears' Day on October 27, the lineup centers on FLEUR TEDDY, Maison de FLEUR's original teddy bear.

Following the flowers, sweets, and other motifs previously expressed in Gobelin weave, FLEUR TEDDY is rendered in Gobelin weave for the first time. The dimensionality and depth of color created by layering threads delicately depict the bear's sweet expression and even the ribbon at its neck.

The collection has 5 items in total: a Boston bag, a square tote, a pouch, a scarf, and a plush charm. The plush charm has an embroidered Maison de FLEUR "F" on the sole of its foot and a velvet ribbon around its neck. Each item can be used on its own, or combined, such as by tying the scarf around a bag or attaching the charm, to enjoy FLEUR TEDDY in a variety of ways.

Maison de FLEUR × ART DE LYS 9th Collaboration "FLEUR TEDDY" Sales Overview

Release Date: From October 23, 2026 (Friday), in stages

  • Online stores: From October 22 (Thursday) at 8:00 PM

Where to Buy:

  • Maison de FLEUR stores nationwide
  • earth music&ecology Aeon Mall Okayama (Maison de FLEUR in-store shop)
  • STRIPE CLUB official online store
  • ZOZOTOWN

Products: 2 bag styles, 1 pouch, 1 charm, 1 scarf — 5 items total

Item Details

All prices include tax.

FLEUR TEDDY Gobelin 2-Way Boston Bag

Color: Light Brown / Price: ¥14,300

FLEUR TEDDY Gobelin 2-Way Boston Bag

FLEUR TEDDY Gobelin Square Tote

Color: Light Brown / Price: ¥14,300

FLEUR TEDDY Gobelin Square Tote

FLEUR TEDDY Gobelin Pouch

Color: Light Brown / Price: ¥6,600

FLEUR TEDDY Gobelin Pouch

FLEUR TEDDY Scarf

Color: Ivory / Price: ¥3,300

FLEUR TEDDY Scarf

FLEUR TEDDY Scarf tied on a bag

FLEUR TEDDY Scarf tied on a bag, full view

FLEUR TEDDY Charm

Color: Brown / Pink / Price: ¥4,700

FLEUR TEDDY Charm in Brown and Pink

FLEUR TEDDY Charm in Brown attached to a bag

FLEUR TEDDY Charm in Pink

The Story Behind the Pattern

Chapter 9: "FLEUR TEDDY"

— A story of tying the ribbon, a story of dressing neatly —

An early evening after the rain, in a room lined with deep wood-toned furniture. FLEUR TEDDY sits on a chair by the door, with a checked blanket and a big ribbon at its chest. Even as the seasons change and the colors of its outfits change, the one thing that never changes is that the ribbon is always tied last. Keeping a touch of cuteness within a proper appearance — that is FLEUR TEDDY's unchanging way of dressing neatly.