Morozoff, a company based in Higashinada Ward, Kobe, Hyogo Prefecture, introduced the custom of giving chocolate on Valentine's Day to Japan for the first time, in 1932. For Valentine's Day 2027, it is releasing a new brand called Yoruneko Tsubocha, themed around a slightly mysterious hideaway cafe that opens only on quiet nights. The chocolates are made as soothing treats for adults who want to enjoy the night and spend a moment all to themselves.
New Brand "Yoruneko Tsubocha"
"A Gentle Night Hideaway Cafe Where a Cat Leads the Way"
Enjoying the Night: Soothing "Tsubo" for Adults
The brand story goes like this.
On a night when a crescent moon hangs like a smiling black cat, a faint light glows.
This is "Yoruneko Tsubocha," a slightly mysterious hideaway cafe that opens only on quiet nights.
In a space filled with the scent of night and soft warmth, enjoy a moment all your own, undisturbed by anyone.
Where and When to Buy
- Available at: Select Morozoff stores and Valentine event venues. Some stores may not carry the products.
- Online: Also available at the Morozoff online shop. Sales end once stock runs out.
- Sales period: From early January 2027. The period differs by store.
Product Lineup
Prices include tax, with the pre-tax price in parentheses.
誘う壺猫
- Contents: 39g (6 pieces)
- Price: ¥1,296 (¥1,200 before tax)
A guide to the shop. Yoruneko Tsubocha is a mysterious shop that opens only at night, and a cat that appears from nowhere shows the way. The cat-shaped three-dimensional tin is modeled on this guide cat and is plump and round like a pot. It invites you into a gentle night that makes you smile before you know it.
Night Flower
- Contents: 7 pieces per tin (each variety)
- Price: ¥1,080 (¥1,000 before tax) each
A night story woven from the flavors of flowers, fruit, and tea. The chocolates capture the scent of night, like a flower bud opening in the darkness and floating softly into the air, or tea leaves unfurling and rising gently. Enjoy the night scenery slowly, one bite at a time.
There are three varieties.
星空散歩
A gorgeous orange flower wrapped in the sparkle of stardust. Chocolates with showy flavors such as "mandarin orange tea" and "passion fruit orange" express the sparkling scent of night.
薔薇の見た夢
A single rose blooming by a moonlit window. Chocolates with mellow flavors such as "strawberry milk tea" and "apple and rose tea" express the sweet, gentle scent of night.
夜明け前の魔法
A special dawn where night meets morning, with a phantom jasmine standing quietly. Chocolates with exotic flavors such as "muscat jasmine tea" and "lychee black tea" express the dreamlike scent of night.
Night Owl
- Contents: 4 pieces in a tin
- Price: ¥702 (¥650 before tax)
A slightly luxurious companion for staying up late. "Night Owl" refers to someone who stays up late at night. The assortment features rich, night-themed chocolates such as "Midnight Affogato" and 琥珀色の灯り (tea caramel).
Yoruneko Pouch
- Contents: 6 pieces
- Price: ¥1,375 (¥1,250 before tax), at a consumption tax rate of 10%
Keep the soft warmth of night close at hand. This black cat-shaped pouch has a soft, plush-toy-like feel and comes with a sparkly coin-shaped charm.
Yoruneko Tsubocha
- Contents: 14 pieces
- Price: ¥2,376 (¥2,200 before tax)
A luxurious assortment that captures an exciting night. It comes in a plush, velvety fabric-covered box with a metallic charm.
