The 10th Hawaii Fair is coming to Nagoya Takashimaya's 10th floor event hall from June 11 (Thu) to June 17 (Wed). Themed around "Ke Ala Hou" (Hawaiian for "a new beginning"), this year's edition brings together 52 vendors — 18 food stalls (including 3 new participants, 2 of which are Tokai-region debuts) and 34 goods vendors (including 4 new participants, 1 of which is a Japan-first).
Highlights include Hawaiian sweets making their Tokai debut, store-exclusive gourmet offerings, artwork specially created by a Hawaii-resident Japanese artist, and a wide selection of matching parent-and-child merchandise.
Classic Hawaiian Sweets
Ted's Bakery – Chocolate Haupia Cream Pie [Tokai Region Debut]
A staple of Hawaii's surf culture, Ted's Bakery brings its signature Chocolate Haupia Cream Pie — layers of haupia (coconut) cream, chocolate cream, and lightly salted pie crust. Available with live demonstration.
Honolulu Coffee – Store-Limited Scones and Coffee
Freshly baked scones made with carefully selected aromatic coffee beans, featuring a rich buttery flavour with a hint of sweetness. Available with live demonstration.
Banan – Chunkadelic
A soft serve celebrating the natural sweetness of banana, topped with macadamia nut honey butter, coconut flakes, granola, chocolate chips, and honey. Available with live demonstration.
Big Island Candies – Macadamia Nut Shortbread [Tokai Region First Appearance]
One of Hawaii's most iconic souvenir sweets comes to the Tokai region for the first time.
Advance Reservation (Lottery)
Entry from 10:00 AM to 12:00 PM on opening day is limited to lottery winners only.
- Reservation period: Saturday, May 30 at 10:00 AM – Wednesday, June 3 at 11:59 PM
- Result announcement: Thursday, June 4 at noon (scheduled)
Hawaiian-Inspired Food
Teddy's Bigger Burgers – Kailua Burger
A 25-time consecutive winner of "Hawaii's Best Burger Award," Teddy's Bigger Burgers presents its popular Kailua Burger in a Japanese-style arrangement — a thick patty paired with teriyaki sauce, cheese, onion, and mushroom. Available for eat-in with live demonstration.
Kimo's Hawaii & Tweedle's – Kalua Pork Loco Moco Plate [Store-Limited]
A beloved restaurant near Tokyo Toritsu Daigaku Station, founded by a chef originally from Oahu who brings the flavours of Hawaiian home cooking to Japan. The chef will be present at the event. Limited to 30 servings per day. Available with live demonstration.
Hawaii-Resident Japanese Artist Collaboration
Wimini Hawaii, founded in 2007, is a brand known for hand-printed designs inspired by Hawaii's rich nature and animals, with a devoted following. To mark the 10th edition of the fair, designer Chino created a special original illustration used throughout the venue's décor. Kids sizes are being offered for the first time.
Colorful Family Goods
Hawaii Plantation [Japan Debut]
Goods from one of the world's largest tourist farms, featuring pineapple-coloured bears and bears dressed in pineapple costumes — items typically available only in Hawaii.
Koop Monsters – Hair Accessories [Store Debut]
Cute hair accessories that became popular among local Hawaiian girls, available in a variety of designs suitable for both parents and children.
Cake Kaukau – Charms [Store Debut]
A toy brand whose name means "children's food" in Hawaiian, offering charms in cute designs inspired by rainbows, pineapples, and Hawaiian sweets.
Coco Moon – Maui-Based Lifestyle Brand
Made from bamboo and cotton, these products have a silk-like feel with excellent absorbency and breathability.
All images are for illustrative purposes. All prices include consumption tax.
