Nippon Kodo Co., Ltd. is holding a pop-up for its new fragrance brand nowas, launched this past February, at the Kyoto machiya SIGHTS KYOTO in Miyagawa-cho from Thursday, July 9 to Saturday, July 11, 2026. Visitors can try all four scents of the brand's first product, the nowas Eau de Parfum, in person, and take part in a workshop to make a scented sachet.
Pop-Up Overview
Dates
- Thursday, July 9, 2026: 3:00 PM – 9:00 PM
- Friday, July 10, 2026: 10:00 AM – 9:00 PM
- Saturday, July 11, 2026: 12:00 PM – 8:00 PM
Venue
SIGHTS KYOTO
255 Miyagawasuji 2-chome, Higashiyama-ku, Kyoto 605-0801
Program
- Brand story exhibition
- Experience all four fragrances
- Workshop
- Fragrance sales
Purchase Bonus
Everyone who makes a purchase receives an original scented sachet and a fan (uchiwa).
The purchase bonus is limited in quantity and may end without notice once supplies run out.
About nowas
A Scented Charm That Ties the Present to Tradition Through "Wa"
nowas is a fragrance brand that connects now and was — the present and the past — through the spirit of wa (harmony). It carries forward the scent culture and aesthetic sensibility that the Nippon Kodo group has cultivated over 450 years into a modern lifestyle.
Fragrance has long stayed close to people as a means of self-expression. Sengoku-era samurai burned incense in their helmets to steady their minds, Heian-era nobles exchanged feelings through scent, the Muromachi period saw fragrance support the spirit of the artistic disciplines, and in the Edo period, scented sachets were cherished like charms.
Each of the brand's four fragrances expresses the spirit of a different era, with tradition and a modern sensibility coming together to color everyday life.
The Four Fragrances
AQT — Steadying the Mind, Lighting Courage
Just as samurai of the Sengoku era burned incense before battle to steady their minds, AQT is a woody amber scent that supports you in the decisive moments of modern life. It awakens resolve in the crisp morning air, guides you into action, and gently pushes you forward.
Crisp yuzu sharpens the senses and spices bring energy in the top notes, while rose adds refinement and smoky oud and amber bring a quiet calm.
It lights courage for the moment of an important decision.
TIE — Easing the Heart, Connecting Feelings
Just as Heian-era nobles exchanged feelings through fragrance, TIE is a woody musk scent that ties hearts together beyond words. Its sweet, shifting fragrance gently loosens the air and colors a special moment.
Within the light sweetness of bergamot and lemon, rose and iris blend elegantly, like flowers swaying on water. Eventually, the powdery sweetness of sandalwood and musk spreads softly, like incense.
A gentle lingering scent deepens the bond.
ZEP — A Melody of Intellect Drifting in Silence
In the Muromachi period, when the tea ceremony, flower arranging, and incense arts flourished, beauty and spirit were pursued on the tatami. ZEP is a woody green scent inspired by that artistic spirit, clearing the senses when you want to immerse yourself in creation or thought.
Bergamot and green notes spread refreshingly like a cutting wind, while the freshness of young bamboo lends a clean feel. Lavender and jasmine cool and settle the mind, and fir and cedar leave a deep silence behind.
A quiet drift of deep intellect and grace.
WAF — A Gentle Embrace of Warm Happiness
Just as people of the Edo period carried scented sachets to pray for daily peace, WAF, inspired by that tradition, is a soothing woody balsam scent that warmly accompanies the calm moments at the end of the day.
The comforting warmth of cardamom and cinnamon is joined by the noble brilliance of jasmine and ylang-ylang. The rich scent of cashmere wood and benzoin wraps you in deep tenderness, while sandalwood and vanilla add a mellow sweetness reminiscent of mochi.
A rich fragrance that fills the heart with happiness.
Product Overview
nowas Eau de Parfum (4 varieties)
AQT / TIE / ZEP / WAF
15mL, ¥13,200 each (tax included)
Online Shop & SNS
Instagram: nowas official Instagram
