POP MART's Giant Twinkle Twinkle Balloons Make Japan Debut at Harajuku for White Day

Published: February 25, 2026
POP MART's Giant Twinkle Twinkle Balloons Make Japan Debut at Harajuku for White Day

The art toy brand POP MART is bringing the "Twinkle Twinkle Crush on You Event" to Tokyu Plaza Harajuku "Harakado" from March 9 (Monday) to March 22 (Sunday), 2026.

Taking over the spacious 6th and 7th floor rooftop terraces — which overlook the Jingu-mae intersection — are two giant Twinkle Twinkle balloon installations making their Japan debut, standing approximately 5 meters tall. The balloons are inspired by the "Light Up" and "I Hear You" figures from the "Twinkle Twinkle Crush on You" series, released to coincide with Valentine's Day and White Day, and will bring a colorful flourish to Harajuku's season of love.

Twinkle Twinkle — known as "the little star companions" — are charming during the day and take on an even more enchanting presence at night, lit up by special illumination. A heart-shaped photo spot will also be set up at the venue, offering visitors a warm White Day experience alongside Twinkle Twinkle's heartfelt messages.

A POP MART vending machine "ROBO SHOP" will also be available on the 7th floor, stocking a variety of popular products, including the love-themed Twinkle Twinkle plushie pendants. Visitors who follow POP MART Japan's official social media account and post a photo from the venue with the designated tags can receive a limited-design Twinkle Twinkle Crush on You series mini sticker.

Event Details

Dates: March 9 (Mon) to March 22 (Sun), 2026

  • ROBO SHOP / Mini Sticker Distribution: 11:00 AM to 9:00 PM
  • Balloon Illumination: 5:00 PM to 11:00 PM

Mini stickers are available while supplies last. Limited to one per person.

Venue: Tokyu Plaza Harajuku "Harakado," 6th and 7th Floor Rooftop Terrace

Address: 6-31-21 Jingumae, Shibuya-ku, Tokyo

No reservation required. Free admission.

About Twinkle Twinkle

Twinkle Twinkle is a gathering of little stars who together spin stories of courage, feelings, and love. Cheerful and curious, they can be a little stubborn and awkward at times. Their rosy cheeks are reminiscent of both a carefree child and a bashful adult.

As the Twinkle Twinkle characters observed "love," they discovered that it comes in many forms — taking care of oneself, thinking of someone, and being thought of. They also found that love stories are built from small, ordinary moments: meeting, falling in love, growing together through challenges, and aging side by side.

Twinkle Twinkle reflects these countless forms of love. Gazing at these charming little lights, you may find one that reminds you of yourself, or someone you hold dear — and feel the urge to share that star and its memories with someone special.