"Shuccho Noto Robata" (出張 能登炉ばた), an event in support of recovery from the Noto Peninsula Earthquake and the heavy rain disaster that followed, will be held from Friday, October 23 to Sunday, December 20, 2026, at a special venue in the parking lot of AEON Mall Takanohara in Kizugawa, Kyoto Prefecture. It is a limited-time, hands-on food event where visitors enjoy seafood from Noto, along with food gathered from across the country, in a robata-style seafood self-BBQ format.
Event Overview
Event name: Shuccho Noto Robata (出張 能登炉ばた)
Venue: Special venue in the parking lot of AEON Mall Takanohara (1-1-1 相楽台, Kizugawa City, Kyoto Prefecture)
Dates: Friday, October 23 to Sunday, December 20, 2026
Hours: 12:00 PM to 9:00 PM (last order 8:30 PM)
- Event details and business hours may change depending on the weather and other circumstances.
- Part of the sales will be donated to disaster-affected areas of Ishikawa Prefecture to support Noto's recovery.
Eat and Enjoy, and Support Noto
The aroma of charcoal filling the venue, fresh seafood on the grill, and shellfish sizzling as it cooks. Shuccho Noto Robata invites visitors to gather with family and friends around the fire and enjoy the moment.
The theme is "Eat to support Noto!" The organizers note that the word "recovery support" can make people feel it requires some special action, and they say they are aiming for a way of showing support that is easier, more fun, and open to everyone. The idea is that visitors come to the venue, discover delicious food from Noto, share a meal around the charcoal with family and friends, and come away thinking "that was delicious" or "I want to eat that again." Each of those experiences can build interest in Noto and become a way of supporting the region.
Shuccho Noto Robata plans to take this idea of recovery support that starts with eating to locations around the country.
Seafood from Noto's Rich Waters Takes Center Stage
The Noto Peninsula is surrounded by the Sea of Japan and has developed its own food culture alongside the bounty of the sea. The event features seafood that represents Noto, together with ingredients gathered from across the country.
The highlight of Shuccho Noto Robata is grilling seafood over charcoal yourself, including large oysters, crab, and scallops.
The aroma of charcoal, the sound of ingredients cooking, and the steam rising right in front of you are part of the experience. Visitors can enjoy not only the eating but also the time it takes for the food to finish grilling, which adds to the lively atmosphere of the venue.
Grilling and eating food yourself is a fun experience for children as well as adults. The event suits a wide range of generations, from family outings and meals with friends to a drink after work.
A Lively Space Like a Noto Port Town
Shuccho Noto Robata aims to deliver more than delicious seafood. The organizers want to bring the lively atmosphere of Noto's harbors and morning markets to venues around the country, with people eating around the charcoal, seafood piled up at the sales area, and the bustle created by energetic voices.
The idea is for people who find it difficult to travel to Noto to first experience its flavors and food culture close to home. The organizers hope the event leads visitors to think "Noto has such delicious food" and "I'd like to visit someday."
They also see getting to know Noto, coming to love it, and passing its appeal on to someone else as an important way of supporting the region's future, rather than a one-time act of support.
Support for Recovery Beyond the Meal
The Noto Peninsula Earthquake and the heavy rain disaster that followed caused major damage, and the affected areas are still working toward recovery.
As time passes, there are fewer chances to see news and information about the affected areas. Remembering Noto and continuing to take an interest in it also helps support long-term recovery.
For that reason, Shuccho Noto Robata aims to make recovery support part of everyday enjoyment rather than something special. Eating delicious food, smiling with family and friends, and learning about the Noto region. The event hopes those enjoyable moments will naturally become a form of support.
Part of the sales from the event will be donated to disaster-affected areas of Ishikawa Prefecture to support Noto's recovery.
Taking "Eat to Support" Nationwide
The name "Shuccho" (出張, meaning "on location" or "a business trip") reflects the wish to send the deliciousness and liveliness of Noto from Noto out to the rest of the country.
People who enjoy the event get to know Noto, those who learn about Noto share its appeal with others, and that circle slowly spreads across the country. Rather than a relationship between those who support and those who are supported, the organizers describe Shuccho Noto Robata as a place where people and regions connect through "delicious" food.
Grilling Noto seafood around a charcoal fire, and spending time laughing with family and friends, becomes a way of supporting Noto's future.
