Village Vanguard, operated by Village Vanguard Corporation (headquartered in Nagoya, Aichi), has reopened reservations for DECOLE CORPORATION's marmot-themed goods at its online store.
Marmots have become familiar favorites at zoos and on social media, loved for their plump, rounded shape, wide eyes, and oddly human-like expressions. The goods translate those features directly into everyday items, and the earlier run drew comments calling the pieces "impossibly cute" and "comforting," sparking a strong response. The reorder brings the collection back due to popular demand.
Reservation Period: Through 10:00 AM, Monday, August 3, 2026
Marmot Comfort for Everyday Life
The reordered lineup brings back three items: a marmot mug for daily tea time, a marmot chopstick rest that keeps a quiet watch over the table, and a marmot spoon that pairs cuteness with everyday usefulness.
Marmot Mug


A plump, seated marmot shape that holds plenty in its roomy mug form.
Product Details
Price: ¥1,848 (tax included)
Size: approximately 95 x 118 x 84 mm
Material: ceramic
Marmot Spoon



Hook it on the edge of a cup, and a small face quietly peeks out.
Product Details
Price: ¥968 (tax included)
Size: approximately 30 x 27 x 98 mm
Material: ceramic
Marmot Chopstick Rest



Its flattened, lying-down pose gives it an unhurried, easygoing cuteness.
Product Details
Price: ¥858 (tax included)
Size: approximately 30 x 56 x 17 mm
Material: ceramic
The endearing expressions catch the eye every time they're used, adding a small sense of comfort to everyday routines. The pieces hold their own on a desk or in the kitchen, too, and make a fitting gift for marmot fans or anyone who enjoys animal-themed goods.
Reservation Period
Through 10:00 AM, Monday, August 3, 2026.
*Sales may end early if the planned quantity is reached.
Where to Buy: Village Vanguard Online Store — https://vvstore.jp/feature/detail/5843