Armani Beauty is introducing the Prisma Flash Lip Balm, a new addition that delivers instant pearl-like shine, vivid yet translucent color, and lip care in a single application. The range launches on May 8, 2026 (Friday), in 10 shades — including nude browns, pinks, reds, and a pH-reactive shade called Rose Flash (#01) — designed to complement a wide range of skin tones.
Instant Mirror-Pearl Shine
The Prisma Flash Lip Balm incorporates Prismalight technology, featuring nano pearls that react to light. These pearls refract light to amplify radiance instantly, delivering a glossy, glamorous finish from the very first application.
Vivid Color with Translucency
The line comes in 10 shades that balance high color payoff with a sheer, luminous finish. Following a decade of research, Armani Beauty developed proprietary pigments capable of achieving strong color while maintaining translucency. Mineral pigments also allow for adjustable coverage. The formula can be worn as a single layer for a subtle effect, or built up with additional coats for a more vivid result.
The pH-reactive shade, #01 Rose Flash, responds to the wearer's individual skin pH upon application, shifting to a unique rose-pink tone that varies from person to person.
The 10 shades are:
- #01 Rose Flash (pH-reactive)
- #12 Maple Flash
- #20 Solar Flash
- #32 Sugar Flash
- #33 Sorbet Flash
- #40 Raspberry Flash
- #41 Scarlet Flash
- #42 Crimson Flash
- #43 Petal Flash
- #44 Heat Flash
Skincare Ingredients
Skincare ingredients make up 63% of the formula, including squalane, shea butter, jojoba oil, and blueberry oil. This combination provides long-lasting moisture according to Armani Beauty's testing, though individual results may vary. A blend of multiple butters contributes to a soft texture and a dewy finish.
Mediterranean-Inspired Fragrance
The formula carries a fragrance evoking the Mediterranean — floral osmanthus combined with fig milk for a rich, layered scent.
Luxury Packaging
The packaging features a premium aluminum case with white gold detailing and the Armani logo engraved, giving it a couture-like appearance.
Sydney Sweeney Campaign
Actress Sydney Sweeney, who serves as Armani Beauty's Global Makeup Ambassador, appears in the campaign for the Prisma Flash Lip Balm. For the shoot, she wore:
Face:
- Luminous Silk Hydrating Primer
- Luminous Silk Foundation #4
- Luminous Silk Concealer #2
Lips:
- Prisma Flash Lip Balm #01 Rose Flash
Product Details
- Product Name: Prisma Flash Lip Balm
- Shades: 10 shades (#01, #12, #20, #32, #33, #40, #41, #42, #43, #44)
- Price: ¥6,050 per item (tax included, suggested retail price)
- Launch Date: May 8, 2026 (Friday)
The Prisma Series
The Prisma Flash Lip Balm joins two other products in Armani Beauty's Prisma series:
Prisma Glass — An oil-in-gloss with mirror-like shine, available in 9 shades at ¥6,600 (tax included).
Prisma Glass Icy Plumper — A cooling plumper for a voluminous lip look, available in 5 shades at ¥6,600 (tax included).
