A new private villa, COCO VILLA Kagawa Setouchi, has opened in Mitoyo City, Kagawa Prefecture, marking the COCO VILLA brand's first property in the Shikoku region. Sales of ownership shares in the property started on May 27, 2026. Located on a hillside overlooking the islands of the Seto Inland Sea, the villa offers sweeping views of the multi-island scenery from its living room, bedrooms, and private sauna.
Exterior (before renovation)
COCO VILLA Kagawa Setouchi — Property No. 44
COCO VILLA Kagawa Setouchi is the brand's 44th property, situated in Mitoyo City, Kagawa Prefecture, along the coast of the Seto Inland Sea. Every main room — including the living room, bedrooms, and sauna — faces floor-to-ceiling windows that look out over the island-dotted sea.
At over 300 square meters of total floor space, this is the largest property in the COCO VILLA lineup. It accommodates up to 14 guests, making it suitable for multi-family gatherings or large group stays.
Sitting in the zone of the Setouchi Triennale — an internationally recognized contemporary art festival — the area draws visitors from Japan and abroad throughout the year.
What Makes This Villa Stand Out
1. Hillside Views Overlooking the Seto Inland Sea
View from the bedroom (before renovation)
The villa sits on a hillside with a panoramic outlook over the scattered islands of the Seto Inland Sea. The surrounding area has few neighboring houses, offering a high degree of privacy during a stay.
2. Panoramic Views from the Private Sauna
View from the sauna (before renovation)
From inside the sauna, guests can look out over the Seto Inland Sea and its island scenery. The combination of the scenic hilltop location and a private sauna creates an experience found nowhere else in this area.
3. Over 300 m² of Space for Group Stays
Living room (before renovation)
With over 300 square meters of total floor area, the villa is the largest in the COCO VILLA portfolio. Designed to accommodate up to 14 guests, it suits stays involving multiple families or large groups.
4. Year-Round International Visitors via the Setouchi Triennale
Yayoi Kusama "Pumpkin"
The Kagawa Setouchi area has become a globally recognized art destination, driven by the Setouchi Triennale held every three years. Many notable works are permanently installed on the islands, drawing visitors year-round — not just during festival years.
The number of foreign overnight guests in Kagawa grew at 1.3 to 1.5 times the previous year's figures in both 2024 and 2025. The property's location — where guests can enjoy both art and sea views simultaneously — contributes to guest satisfaction and multi-night stays.
5. Already Operating as a Licensed Inn
View from the balcony (before renovation)
The property has already been operating as a licensed inn. COCO VILLA also has a track record of significantly improving performance at its existing properties — including roughly doubling revenue at facilities in Oshimayama and Oku-Yugawara.
Facility Overview
| Item | Details |
|---|---|
| Name | COCO VILLA Kagawa Setouchi |
| Address | 1802-1 Tsumu, Takuma-cho, Mitoyo City, Kagawa 769-1105 |
| Parking | 15 spaces |
| Floor Plan | 5LDK |
| Capacity | Up to 14 guests (planned) |
| Amenities | Sauna, cold plunge pool, jacuzzi, BBQ area, bonfire space, wood stove |
Sauna (before renovation)
Cold plunge pool (before renovation)
Kitchen (before renovation)
※ Details may change before accommodation becomes available.
Access
- Nearest expressway interchange: Approx. 30 minutes from Mitoyo Torisaka IC on the Takamatsu Expressway
- Nearest station: Approx. 21 minutes by car or taxi from Takuma Station (Yosan Line)
About COCO VILLA
COCO VILLA is a fully unmanned, whole-building rental accommodation brand that draws on the unique natural environment of each location — mountain, lake, river, or coast. All properties share a focus on thoughtfully designed spaces and a private sauna.
COCO VILLA currently operates multiple properties centered in the Kanto, Tokai, and Koshinetsu regions, with ongoing plans to expand to further locations across Japan.
Official reservation site: https://coco-villa.jp/
