On Thursday, November 5, 2026, participating stores along the Tokyu lines will hold "Good Connections Day: Ensen Zukan's Treat Day" (「11月5日(木) いいご縁の日 縁線図鑑の奢りデー」). At 26 stores that have appeared on the site, the first 100 customers at each store who ask for it will get their first drink free as a "treat" from Ensen Zukan. Visitors are also encouraged to enjoy each shop's specialties along with the drink.
Ensen Zukan (縁線図鑑, "Before You Know It, Connections Are Everywhere") is an information site themed around "en" (connections). It gathers the many connections found along the Tokyu lines and helps visitors discover new appeal along the route. The site opened in November 2024 and reaches its second anniversary on November 5, 2026. Through shops and spots along the Tokyu lines, it has covered the connections between people, and between people and the town.
About "Good Connections Day: Ensen Zukan's Treat Day"
Since its opening in November 2024, Ensen Zukan has published 63 articles as of October 2026, with the cooperation of many stores. The Treat Day is held in gratitude to everyone connected to the Tokyu lines, in the hope that it will lead to new connections between the shops and new customers, and among customers themselves. It also aims to let visitors feel more of the warmth of the area along the lines, so that the Tokyu line area becomes a place people feel closer and more attached to.
On the day, posters bearing the "奢" (ogori, "treat") mark are displayed at the entrances of participating stores and serve as a landmark. When ordering, customers say "縁線図鑑の奢りで" (Ensen Zukan no ogori de, "on Ensen Zukan's treat"), and the first drink for the first 100 customers at each store is treated by Ensen Zukan.
Event Overview
| Item | Details |
|---|---|
| Date | Thursday, November 5, 2026 (during each store's business hours) |
| Participating stores | 26 stores featured on Ensen Zukan (see below or the official X account of Ensen Zukan) |
| Details | The first drink for the first 100 customers at each store is free |
How to Participate
- Look for the poster with the "奢" (ogori, "treat") mark at the store entrance and head inside.
- When ordering, say "縁線図鑑の奢りで" (Ensen Zukan no ogori de).
- Receive a "treat ticket" (奢りチケット) from the staff, and the first drink of the day is free.
Please read the following notes carefully before taking part.
Notes
- The offer is limited to the first 100 customers at each store and ends once the treat tickets run out.
- The start and end times of the treat follow each store's business hours.
- Eligible drinks are alcoholic or soft drinks priced at ¥800 or less including tax. Eligible drinks vary by store.
- A treat ticket cannot be used on its own. Please order at least one food item.
- Each person can use one ticket.
- Tickets cannot be used at other stores.
- Whether the ticket can be combined with other discount tickets, coupons or campaigns follows each store's rules.
- The difference cannot be applied to other menu items (food or drinks), and no change is given.
- Tickets found to be misused or otherwise improperly used will be invalid.
- Depending on full seating, private bookings or how crowded a store is, entry may be declined.
Participating Stores
A total of 26 stores from 18 stations, including Gakugei-daigaku, Musashi-koyama and Sangenjaya stations, are taking part. The participating stores may change.
Stores Along the Toyoko Line
Stores Along the Meguro, Oimachi and Ikegami Lines
Stores Along the Den-en-toshi and Setagaya Lines
About Ensen Zukan
Ensen Zukan is a guidebook-style site that collects the appeal of the Tokyu lines through the various spots spread along them and the connections between the people there. Against the backdrop of weakening human relationships in cities becoming a social issue, it presents "information with a face" that cannot be found on review sites, set in shops and spots along the Tokyu lines where people can feel connected in a casual, relaxed way.
Stickers and posters are displayed at the restaurants that were covered, and the project's information is also shared through train ads, station poster ads, a free magazine and official social media accounts.
- Ensen Zukan official site: https://www.tokyu.co.jp/special/ensenzukan/
