Jacob & Co. has consistently upheld the philosophy of "Inspired by the impossible." This is not merely a pursuit of eccentricity or excess. Rather, it represents a journey of directly realizing structures and expressions previously deemed impossible within the limited world of wristwatches.
The Astronomia Series realized the concept of making parts "large" and "heavy" - typically too unwieldy for wristwatches - by constructing them into three-dimensional structures that orbit within the watch.
The Bugatti Series reconstructed W16 and V16 engine structures and operating principles not as mere design elements, but as actually functioning three-dimensional automatons within the watch case.
From these and other creations, Jacob & Co. has consistently questioned conventional watch-making assumptions and constraints, delivering "realized" structures and expressions unlike any others as works of art.
Within the history built upon such philosophy, alongside model lines pursuing innovative expression, there exists a lineage of orthodox haute complications that have pursued pure mechanical perfection. The symbolic embodiment of this lineage is the Twin Turbo.
Among Jacob & Co.'s journey of simultaneously evolving complications, aesthetics, and concepts, the Twin Turbo is positioned as an orthodox haute complication watch that brings together extremely advanced mechanisms under a rational structure and clear design philosophy. Despite featuring multiple multi-axis tourbillons and advanced complications, the Twin Turbo never exists to flaunt the number or excess of mechanisms.
What's required is not the quantity of elements, but how to realize them as a unified machine. The attitude of directly confronting this single point and completing highly technical elements as an integrated mechanism is precisely what firmly positions the Twin Turbo within Jacob & Co.'s lineage of orthodox haute complications.
Culmination of Technical Excellence: The World's First Twin Turbo (2018)
Twin Turbo (2018)
The world's first wristwatch simultaneously housing twin 3-axis flying tourbillons and a minute repeater
In 2018, Jacob & Co. unveiled the Twin Turbo - the world's first wristwatch to simultaneously house twin 3-axis flying tourbillons and a minute repeater. Its form, designed with racing machines in mind, features two tourbillons positioned left and right in a configuration that clearly showcases the complications themselves as aesthetic elements.
The tourbillon, counted among the "three grand complications," is an extremely advanced mechanism even when single. When it becomes a three-axis structure in flying specification, the difficulty of design and manufacture increases exponentially. The Twin Turbo adopted an extremely challenging configuration placing two such 3-axis flying tourbillons on both sides.
Particularly noteworthy is the nature of the minute repeater, also counted among the "three grand complications." Rather than following the conventional 15-minute interval system for announcing time, Jacob & Co. reconsidered this approach and adopted a decimal minute repeater that announces time in base-10 format.
To integrate both twin 3-axis flying tourbillons and a decimal minute repeater - each individually difficult to realize - into a single wristwatch. The essence of the Twin Turbo lies precisely in successfully realizing this unprecedented configuration in a rational, coherent form without breakdown.
[Official Website] Twin Turbo: https://jacobandco.jp/timepieces/twin-turbo/
Evolution to the "World-First" Successor: Twin Turbo Furious
Twin Turbo Furious (2019)
Case back
The model that further advanced the structure and philosophy of the Twin Turbo is the Twin Turbo Furious, unveiled in 2019. While inheriting the core elements of twin 3-axis flying tourbillons and decimal minute repeater, it additionally integrates a power reserve indicator and mono-pusher chronograph. The mono-pusher chronograph, which operates start, stop, and reset with a single pusher, is one of the highly complex mechanisms with high design difficulty despite its structural simplicity.
But why was a mono-pusher chronograph added to the Twin Turbo Furious? The key lies in the pit board display mechanism integrated simultaneously with these two mechanisms. Inspired by racing pit boards, this mechanism displays lap time differences at a glance, giving clear functional meaning to the complications.
In the Twin Turbo Furious, the mono-pusher chronograph links with this pit board display mechanism, realizing a unified measurement and display configuration. In parallel, the power reserve indicator quietly operates, measuring and displaying remaining drive time, supporting the overall watch function. Through this evolution, measurement and display elements were clearly incorporated into the Twin Turbo's structure.
Despite housing such ultra-complex mechanisms, rather than each asserting itself independently, they function as a single logical system. This point is precisely the perfection and essence of the Twin Turbo Furious. The Twin Turbo Furious can be said to directly answer the question: "How to realize extreme complexity without breakdown?"
[Official Website] Twin Turbo Furious: https://jacobandco.jp/timepieces/twin-turbo-furious/
Resonating Philosophy: Bugatti / Fast & Furious Collaborations
The Twin Turbo worldview has also been embodied through collaborations beyond the watch industry. Representative examples are the Twin Turbo models born from partnerships with Bugatti and Fast & Furious (Wild Speed).
Twin Turbo Furious Bugatti
Fast & Furious Twin Turbo
Common to the Bugatti collaboration is not merely sharing design or nomenclature, but the brand philosophy itself of "challenging the limits of technology and design." The Twin Turbo's attitude of not fearing complexity and realizing it clearly overlaps with Bugatti's craftsmanship.
In contrast, the Fast & Furious collaboration model connected the values embodied by the Twin Turbo - "precision," "control," and "stability under extreme conditions" - to the different realm of cinema. The worldview depicted throughout the series of controlling machines at their limits has high affinity with the philosophy of mechanical watches that control extremely complex mechanisms with high precision.
Twin Turbo Furious Sapphire Crystal
Twin Turbo Furious Baguette Diamond & Ruby
Beyond such collaborations, the Twin Turbo lineage has continued evolving in materials and finishing. Case configurations using sapphire crystal and specifications incorporating baguette cuts demonstrate ongoing challenges without resting on existing frameworks. These are not attempts merely to enhance decorativeness, but represent individual answers to the question of how to realize structure, visibility, and presence as a watch housing ultra-complex mechanisms.
Current Position as "Orthodox" Haute Complication
The Twin Turbo was not born from pursuing eccentricity or publicity.
The solid fact of being "world-first," extremely advanced complications, and design capability to unite them all into a single machine without breakdown. Only when all these elements align does it become an "orthodox" haute complication watch.
Since its 2018 debut, the Twin Turbo has evolved while demonstrating that Jacob & Co. is not merely an innovative brand, but a maison possessing essential watchmaking capability. Among these, the Twin Turbo Furious clearly indicates this current position and can be called an achievement. Yet the Twin Turbo simultaneously remains a model containing possibilities for Jacob & Co.'s next step toward the "impossible."
However, this by no means signifies a destination.
Being an achievement simultaneously means being an entrance for challenging the next "impossible."
Next Chapter
Jacob & Co. Stories Vol.19: Gotham City - The Design of "Batman" as Envisioned by Jacob & Co.
https://prtimes.jp/main/html/rd/p/000000049.000109291.html
The Latest: New Steps
Jacob & Co. continues to evolve constantly. Here we present Jacob & Co.'s latest movements.
Epic X Sport Bracelet Specifications Arrive at Ginza Boutique
Epic X Sport (Blue × Neon Yellow)
Epic X Sport (Black)
The Epic X Sport bracelet specifications have arrived at the Jacob & Co. Ginza Boutique for the first time in Japan. Two models featuring different expressions - Blue PVD and Black PVD - showcase bracelets that fuse sportiness and elegance at the highest level. The bracelets, integrated with refined case design, deliver an indescribable luxury within their strength.
Both models are available in limited quantities, so interested parties should make early reservations via the appointment link below.
[Official Website] Epic X Sport: https://jacobandco.jp/timepieces/epic-x-sport/
Jacob & Co. Ginza Boutique
Maruki Building 1F, 6-7-9 Ginza, Chuo-ku, Tokyo 104-0061
Business Hours: 11:00 AM to 8:00 PM
Tel: 03-6281-4777
Email: info@jacobandco.jp
Appointment: https://jacobandco.jp/appointment/
Website: https://jacobandco.jp/
Instagram: https://www.instagram.com/jacobandco_japan/
Official LINE: https://lin.ee/bAfJDKw
About Jacob & Co.
Established in 1986, Jacob & Co. initially handled luxury jewelry, establishing a high position in the jewelry industry before entering the watch industry in earnest in 2002. Starting with the Five Time Zone watch that swept celebrities worldwide, the brand has successfully developed complications previously deemed impossible including Astronomia, Twin Turbo, and Bugatti Chiron, continuously driving technical innovation in the watch industry. Currently, Jacob holds partnership contracts with ultra-luxury car manufacturer Bugatti and soccer superstar Cristiano Ronaldo, continuing to create innovative works under the concept of "making the impossible possible." Combining Switzerland's highest watchmaking technology with the high artistry and know-how cultivated in the jewelry industry, the brand continues to fascinate fans worldwide as a brand at the forefront of the watch industry.
