LOVEBOAT is releasing a new kids' hoodie in three designs from late October.

Collection Overview
With Y2K fashion drawing renewed attention in recent years, a hoodie is now joining the brand's kids line. The collection brings LOVEBOAT's signature brand logo, heart design, and leopard-print logo into everyday kids' fashion in a stylish way. It is designed for daily wear, and also for matching looks with parents or as the centerpiece of a street-style outfit.
Catchy, Iconic Designs
The hoodies feature LOVEBOAT's signature logo in three patterns:
- A pop design in which the "O" is turned into a red heart
- The classic brand logo in cool white
- A trend-forward leopard-print logo
Colors and Silhouettes for Everyday Outfits
The base colors are black and heather gray, both easy to coordinate. The hoodies pair well with miniskirts, denim, and shorts, combining ease of movement with fashion appeal.
Brightening Up Kids' Street Style
The hoodies are aimed mainly at children from the final year of kindergarten through the lower elementary grades (sizes equivalent to 120 cm to 140 cm), offering a cute yet cool Heisei-retro and Y2K kids' style.
Product Details
- Release: From late October
- Lineup: 3 designs
- Price: ¥3,190 each (tax included)
Check out the lineup at the LOVEBOAT ONLINE STORE.
LOVEBOAT ONLINE STORE: http://loveboat.online/
About LOVEBOAT
LOVEBOAT is a fashion brand born in Shibuya in 1994, built on the idea that "individuality is something you create yourself." With its consistent, striking logo and edgy designs, the brand has proposed styles unbound by convention. While staying true to the atmosphere of its original era, it continues to update its look for today. LOVEBOAT, your style, your way.
LOVEBOAT Instagram: https://www.instagram.com/loveboat_official/