A limited-time pop-up store for Korean cosmetics brand milktouch is set to open on the 2nd floor of Shibuya LOFT from May 29 (Friday) to June 11 (Thursday), 2026, to mark the launch of the new Love Potion Shine Gloss.
At the store, visitors can try and purchase the newly launched Love Potion Shine Gloss and the Dewy Glass Skin Foundation. New colors of the Spread Fit Blur Tint — normally sold exclusively online — and the PDRN Dual Toner Mist Gold are also available for trying and purchasing in person at this event.
Special purchase gifts are also prepared for visitors.
Pop-Up Store Details
Dates
May 29, 2026 (Friday) – June 11, 2026 (Thursday)
Location
Shibuya LOFT 2F Special Venue
21-1 Udagawacho, Shibuya-ku, Tokyo
Hours
11:00 AM – 9:00 PM
Limited Items & Novelty Gifts
Items normally sold exclusively online are available to try and buy in person at the venue.
Spread Fit Blur Tint
A new-sensation matte tint that glides on smoothly and adds a soft, airy color — #CreamCheeseLip
Price: ¥1,969 (tax incl.)
Colors: 3 New Colors
- 09 Cozy Rozy
- 10 Baked Brown
- 11 Smoky Mauve
Volume: 3.8g
PDRN Dual Toner Mist Gold
A mist that delivers a quick boost of moisture before or after makeup, or whenever skin feels dry — convenient for use anytime, anywhere.
Price: ¥2,640 (tax incl.)
Volume: 100ml
Main Products
Love Potion Shine Gloss
A shine gloss featuring sparkling glitter and sweet colors for a radiant, glowing look.
Price: ¥1,584 (tax incl.)
Colors: 8 shades
Volume: 4.5ml
Shade 0 Honey Magic can be mixed with other shades to create a personalized gloss color, with the amount layered allowing for free customization of the color's mood.
Dewy Glass Skin Foundation
A #GlassFoundation that creates a dewy, luminous complexion with a transparent finish.
Price: ¥2,970 (tax incl.)
Colors: 4 shades
Volume: 30ml
