Mr. CHEESECAKE YOUR CITY, a series of limited-time pop-up stores by cheesecake brand Mr. CHEESECAKE, is opening in five prefectures in November 2026: Entetsu Department Store in Shizuoka, Sendai Mitsukoshi in Miyagi, AMU Plaza Nagasaki in Nagasaki, Daimaru Kobe in Hyogo, and Odakyu Department Store Machida in Tokyo. The pop-ups will offer a pop-up-exclusive flavor, "Mr. CHEESECAKE Strawberry," that highlights the fresh aroma of strawberries, in addition to the brand's signature flavor.
Special site: https://yourcity.mr-cheesecake.com
The stores will carry the signature "Mr. CHEESECAKE Classic / Bag" and the "BASQUE CHEESECAKE Original," known for its layered toasted aroma.
The pop-up-exclusive "Mr. CHEESECAKE Strawberry" uses strawberry puree as the base of the whole cake, combined with strawberry powder for a rich taste and tartness, and strawberry pulp for a direct strawberry flavor. Each of the three elements is used to bring out its own characteristics and express a fresh strawberry taste.
"The best cheesecake of your life," as the brand calls it, is coming to your city.
Pop-Up Store Locations
Entetsu Department Store
Period: November 4 (Wed) to November 17 (Tue), 2026
Location: New Building B1F, Japanese and Western Confectionery Section Plaza B-1
Sendai Mitsukoshi
Period: November 18 (Wed) to November 24 (Tue), 2026
Location: Jozenji-dori Building B1F, Event Space
AMU Plaza Nagasaki
Period: November 19 (Thu) to November 29 (Sun), 2026
Location: Main Building 2F, POPUP Space next to the escalator
Daimaru Kobe
Period: November 25 (Wed) to December 1 (Tue), 2026
Location: 1F, special venue next to the Main Stage
Odakyu Department Store Machida
Period: November 25 (Wed) to December 1 (Tue), 2026
Location: B1F Food Section, Food Event Space
Sales at each store end when daily stock runs out. To avoid crowding, numbered tickets may be distributed and waiting in line at the store may be required. Products sold are subject to change without prior notice.
Featured Products
Mr. CHEESECAKE Strawberry
A pop-up-exclusive flavor that highlights the fresh aroma of strawberries. Three kinds of strawberry are used: puree that forms the flavor of the whole cake, powder that brings freshness, richness, and tartness, and pulp that delivers the taste directly. Vanilla brings out the sweetness, sansho pepper adds freshness, and lime juice adds acidity, so the refreshing strawberry taste can be enjoyed together with the rich cheesecake.
Price: ¥4,212 (tax included)
Mr. CHEESECAKE Classic / Bag
The signature flavor from Mr. CHEESECAKE offers a rich yet delicate melt reminiscent of restaurant desserts, with the sweet, fresh aroma of vanilla, lemon, and tonka bean. The taste and aroma change depending on temperature. It is handed over in an original insulated bag.
Price: ¥3,996 (tax included)
BASQUE CHEESECAKE Original
Mr. CHEESECAKE's take on the Basque cheesecake. Ingredients known for their savory depth, such as browned butter, vanilla, and black sugar, are combined so that the toasted aroma produced during high-temperature baking can be sensed throughout the cake. Cream cheese, yogurt, and condensed milk add a milky taste, and yogurt powder is added for a smoother melt. Visitors can enjoy the multi-layered flavor that comes from combining many ingredients, along with the contrast between the dense outer texture and the melting inside. The cake is wrapped in a simple, premium-looking box in warm tones, printed with the Mr. CHEESECAKE logo.
Price: ¥3,996 (tax included)
For details on the products sold at each store, check the special site at https://yourcity.mr-cheesecake.com.
