New Era × Netflix × 2026 World Baseball Classic Triple Collaboration Collection Launching February 12

Published: February 10, 2026
New Era × Netflix × 2026 World Baseball Classic Triple Collaboration Collection Launching February 12

New Era, a global sports and lifestyle brand, will release a special triple collaboration collection with Netflix and the 2026 World Baseball Classic on February 12 (Thursday), ahead of the tournament's opening on March 5 (Thursday). The collection features six items available at New Era's official online store and participating New Era retailers nationwide.

Building on previous collaborations with Netflix series including "Stranger Things," "Squid Game," live-action "ONE PIECE," and "SAKAMOTO DAYS," this collection represents a unique initiative tailored specifically for the Japanese market. With all 47 games of the tournament streaming on Netflix in Japan, this collaboration offers fans a new way to support their teams not just by watching, but by wearing specially designed merchandise.

As attention builds toward national teams competing on the world stage, this collection proposes a fresh approach to fan engagement through branded headwear and apparel.

Collection Design

Each item features logos from both Netflix and the 2026 World Baseball Classic, complemented by Netflix's iconic streamline design as a distinctive accent. The collection incorporates this motif thoughtfully across different product types:

  • 9FIFTY™ (Nine Fifty): Features streamline design on the underbrim (underside of the bill), combining a structured 3D form with an adjustable closure for stable fit
  • 9THIRTY™ (Nine Thirty): Incorporates streamline design on the rear adjuster section, offering a softer, unstructured construction for comfortable wear
  • Short Sleeve Cotton Tee: Includes the same motif on the back neck tape inside the collar, creating cohesion across the collection

Product Lineup

9FIFTY™ – ¥8,250 each (tax included)

New Era 9FIFTY cap - White

New Era 9FIFTY cap - Red

New Era 9FIFTY cap - Black

New Era 9FIFTY cap - Navy

New Era 9FIFTY cap - Gray

New Era 9FIFTY cap - Beige

9THIRTY™ – ¥6,050 each (tax included)

New Era 9THIRTY cap - White

New Era 9THIRTY cap - Red

New Era 9THIRTY cap - Black

New Era 9THIRTY cap - Navy

New Era 9THIRTY cap - Gray

New Era 9THIRTY cap - Beige

Short Sleeve Cotton Tee – ¥7,700 each (tax included)

New Era T-shirt - White

New Era T-shirt - Red

New Era T-shirt - Black

New Era T-shirt - Navy

New Era T-shirt - Gray

New Era T-shirt - Beige

Where to Buy

Collection Page: New Era Official Online Store

Release Date: February 12 (Thursday)

Available At:

  • New Era official online store
  • New Era retailers nationwide

Trademarks, copyrights, names, images and other proprietary materials are used with permission of World Baseball Classic, Inc.

™/© Netflix. Used with permission.