Discover insider tips, travel guides, and inspiring stories for your next adventure in Japan
A popup store for TV anime Medalist, featuring new merchandise with a flower garden illustration, opens at Shinjuku Marui Men 8F from July 4 to July 12, 2026.
Mermaid Closet, a swimwear brand designed for lolita fashion lovers, will open a limited-time pop-up at Laforet Harajuku's "Ai to Kyouki no Market - 'LOVE & MADNESS' MARKET" event from July 1 to July 31, 2026.
MIKOTO-MATSURI (命音祭), an immersive wellbeing festival fusing Japanese tradition with art and technology, comes to Kanda Myojin Shrine on July 4, 2026, featuring 10 artists and an eight-stage immersive program.
Smilegate Megaport has opened global pre-registration for the new time-travel RPG MIRESI: Invisible Future, developed by CONTROL9, to mark the studio's participation in Anime Expo 2026. In-game rewards scale with the number of pre-registrants.
Asahi Soft Drinks is launching "Mitsuya Cold Japanese Pear," a refreshing sparkling beverage made with Japanese pear juice and domestically sourced Japanese pear extract, available nationwide for a limited time from July 7 through around October.
The latest addition to art director Fujisaki Takuma's popular Mogol Mutant series arrives as a big-size carabiner hanging charm. Pre-orders are now open ahead of the October 2026 release.
Moomin Valley Park in Hanno, Saitama is hosting the summer event "Water Play in Moomin Valley" from July 3 to September 6, 2026, with exclusive cool menus, new goods, and a cool towel giveaway for kids.
Shiraraso Grand Hotel in Shirahama, Wakayama is launching a hotel-guest-only nighttime beach program called "Moon & Wave Beach," running from July 1 to August 31, 2026, offering an evening of relaxation with the sound of waves, moonlight, and local Wakayama drinks.
Celebrating the 10th anniversary of TV anime Mr. Osomatsu, a limited-time collaboration campaign with Okinawa-born lava-grilled steak chain Yappari Steak is underway at five full-collab locations nationwide through June 30, 2026, featuring 16 original menu items and exclusive merchandise.
The second installment of plush artist Munyu's popular flocky collection features beloved characters like にゃおレモン and キャロぽろわん in fresh new colorways, complete with exclusive trading cards and glitter stickers. Pre-orders are now open ahead of the October 2026 release.
General goods maker Hack Co., Ltd. will release three self-powered outdoor lighting products in July 2026, including a solar-charged mushroom garden light, a simple solar stake light, and a shake-to-charge emergency LED light.
The 4th edition of the POTEmochoシリーズ lineup featuring My Hero Academia characters is now open for pre-order on the Sync Innovation online store, with shipping scheduled for mid-September 2026.