Sanrio's Pompompurin Marks 30th Anniversary With New Hero Mascot Goods, on Sale Today

Published: September 15, 2026
Sanrio's Pompompurin Marks 30th Anniversary With New Hero Mascot Goods, on Sale Today

Sanrio's Pompompurin is celebrating the 30th anniversary of his debut, and Pia Corporation is marking the occasion with an original goods set called "Pompompurin 30th Anniversary Hero Mascot," on sale today, Tuesday, September 15.

The set turns Pompompurin, Muffin, Scone, and Bagel into flocked mascots dressed up as heroes. The release also comes with three original-design postcards and one sticker.

Flocked Mascots

Pompompurin 30th Anniversary Hero Mascot, front view

Pompompurin 30th Anniversary Hero Mascot, side view

Pompompurin 30th Anniversary Hero Mascot, back view

The four-piece lineup features Pompompurin, Bagel, Scone, and Muffin, each rendered as a flocked mascot in hero costume:

  • Pompompurin: 65mm (H) x 60mm (W) x 47mm (D)
  • Bagel: 35mm (H) x 31mm (W) x 20mm (D)
  • Scone: 35mm (H) x 33mm (W) x 20mm (D)
  • Muffin: 35mm (H) x 23mm (W) x 20mm (D)

Postcards and Sticker

Pompompurin 30th Anniversary Hero Mascot postcard

Pompompurin 30th Anniversary Hero Mascot postcard

Pompompurin 30th Anniversary Hero Mascot postcard

Pompompurin 30th Anniversary Hero Mascot sticker

The set includes three original-design postcards and one sticker.

Product Details

  • Product name: Pompompurin 30th Anniversary Hero Mascot
  • Genre: Multimedia
  • Release date: Tuesday, September 15
  • Price: 4,400 yen (4,000 yen + tax)
  • Format: B5
  • Contents: 4 flocked mascots, 3 postcards, 1 sticker

Images are for illustration purposes only. The actual product may differ.

Where to Buy

On sale now at bookstores and online bookstores nationwide.

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