Plush toys from the "Motto Kimono Series" (もっと着物シリーズ), featuring San-X's Rilakkuma, will go on sale at Rilakkuma Stores and other retailers nationwide on Saturday, December 5, 2026.
To celebrate the release, a follow-and-repost campaign on X is also being held, with Hanging Plush of Rilakkuma and friends in cute kimono outfits as the prize.
Rilakkuma and friends are dressed up in modern, stylish kimono. The cute size of the Netsuke Plush is also worth a look.
A special site for the "Motto Kimono Series" lists the plush lineup and the stores that carry them:
https://www.san-x.co.jp/ja/special/kimono_motto2026/
Product Lineup
All prices include tax.
Netsuke Plush (根付ぬいぐるみ)
¥2,420 each. 4 types in total.
Hanging Plush (ぶらさげぬいぐるみ)
¥4,180 each. 4 types in total.
Atsumete Plush (あつめてぬいぐるみ)
¥6,050 each. 2 types in total.
Follow & Repost Campaign
To mark the release, a campaign is being held in which 4 winners are chosen by lottery to receive a Hanging Plush. To enter, follow the official X account of the Rilakkuma Goyururi site (リラックマごゆるりサイト) and repost the designated post. People who already follow the account only need to repost the designated post to complete their entry. The character cannot be selected.
Rilakkuma Goyururi site official X account: @rilakkuma_gyr
Entry Period: Monday, November 9 – Friday, November 20, 2026
How to Enter:
- Follow the Rilakkuma Goyururi site official X account, @rilakkuma_gyr.
- Repost the designated post.
Entry Requirements:
- You need to be logged in to X (an account is required) to take part.
- You must follow the Rilakkuma Goyururi site official X account, @rilakkuma_gyr, to enter. If you unfollow the account, the direct message notifying you of a win cannot be sent.
- Winners will be contacted by X direct message around late November. Prizes are scheduled to be shipped from late November to early December 2026. If there is no reply by the specified date, the prize may not be shipped. Shipping may be delayed depending on circumstances.
- Entries are open only to people residing in Japan.
Entries are invalid in the following cases:
- The entry did not follow the steps above, or was not completed within the designated period.
- The account is set to private. Please check that your account setting is "public."
- You unfollowed the Rilakkuma Goyururi site official X account after entering.
- The terms and conditions were not followed.
Before entering, please review the "Copyright Guidelines for Network Services" (ネットワークサービスにおける著作権について):
https://www.san-x.co.jp/networkservice_guideline/
For the plush lineup and the stores that carry them, see the special site for the "Motto Kimono Series":
https://www.san-x.co.jp/ja/special/kimono_motto2026/
About Rilakkuma
A bear costume (着ぐるみ). Lives with office worker Kaoru along with Korilakkuma and Kiiroitori, continuing to be cared for. Who is inside remains unknown. Rilakkuma's biggest concerns are daily meals and snacks. Favorite foods include pancakes, omurice, pudding, and dumplings. Chairoikoguma is a friend living in the honey forest.
- Rilakkuma official site: https://www.san-x.co.jp/ja/characters/rilakkuma/
- Rilakkuma official X: https://twitter.com/rilakkuma_gyr
Chairoikoguma Celebrates 10 Years in 2026
2026 marks Chairoikoguma's 10th anniversary, and a Chairoikoguma 10th Anniversary site is now open.
The site is packed with 10th anniversary information, including a daily fortune-telling feature called "Today's Chairoikoguma" that can be tried once a day, a history looking back at Chairoikoguma's past themes, and an introduction to the four-panel manga series tagged "#Koguma's Honey Forest News" (#コグマのはちみつの森だより). Special 10th anniversary wallpapers are also available.
- Chairoikoguma 10th Anniversary site: https://www.san-x.co.jp/rilakkuma/chairoikoguma_10th_anniversary/
- Chairoikoguma official X: https://x.com/Chairoikoguma_5?s=20
