Wagokoro Co., Ltd. (headquartered in Shibuya, Tokyo; President and CEO: Tomohiro Mori; Tokyo Stock Exchange Growth Market: 9271), which operates hair ornaments, wagasa (traditional Japanese umbrellas), chopsticks, and other Japanese accessory brands across the country under the vision of "Bringing Japanese Culture to the World," has opened the specialty stores Kanzashi-ya WARGO and Hokusai Graphic on the 1st floor of Shinjuku Marui Annex from September 18, 2026 (Friday), while its Hashiya Mansaku store has reopened the same day following a renewal.
Shinjuku is one of the world's leading transit hubs, drawing large numbers of inbound and other visitors every day. At the center of the area, Shinjuku Marui Annex has reorganized the space that previously operated as the multi-brand shop TheIchi so that visitors can experience each brand's individuality and expertise in greater depth.
Japan's leading hair ornament specialty store Kanzashi-ya WARGO and Hokusai Graphic, a Japanese umbrella and Japanese-pattern umbrella specialty store popular overseas, have newly opened as individual specialty stores, while Hashiya Mansaku, a chopstick and chopstick-rest specialty store popular for souvenirs, has also reopened the same day with a refreshed look.
With three specialty stores now open together with a sharper focus on each brand, Wagokoro aims to meet not only demand from domestic customers but also the growing inbound demand for souvenirs and traditional crafts, sharing the appeal of products that blend traditional Japanese beauty with modern lifestyles with the world.
New and Renewed Store Overview
Kanzashi-ya WARGO (New Store): Japan's Leading Hair Ornament Specialty Store
A hair ornament (kanzashi) specialty brand that preserves traditional Japanese motifs and techniques while pursuing original designs that pair easily with modern clothing and hairstyles. The lineup ranges from casual, everyday-friendly designs to premium pieces for special occasions, offering a rich range of original items.
Hokusai Graphic (New Store): Japanese Umbrella and Japanese-Pattern Umbrella Specialty Store
An original Japanese umbrella brand that combines striking design with functionality. The lineup centers on long and folding umbrellas featuring artisan-crafted graphics across their full surface, along with UV-blocking parasols and rain gear, welcoming visitors as a specialty store that condenses the brand's distinct worldview.
Hashiya Mansaku (Renewal): Chopstick and Chopstick-Rest Specialty Store
A specialty store offering a wide variety of chopsticks and chopstick rests that incorporate traditional craftsmanship from across Japan as well as modern design. Popular for personal use, gifts, and inbound souvenirs alike, the store has been reborn as a more visible, upscale space.
Store and Business Information
Opening Date: September 18, 2026 (Friday) — now open
Address: 3-1-26 Shinjuku, Shinjuku-ku, Tokyo 160-0022 (Shinjuku Marui Annex 1F)
Stores:
- Kanzashi-ya WARGO — Japan's leading hair ornament specialty store
- Hokusai Graphic — Japanese umbrella and Japanese-pattern umbrella specialty store
- Hashiya Mansaku — chopstick and chopstick-rest specialty store
Business Hours:
- Weekdays: 11:00 AM to 8:00 PM
- Weekends and Holidays: 10:30 AM to 8:00 PM
Official Facility Announcement: Shinjuku Marui Annex NEWS page
Kanzashi-ya WARGO
Kanzashi-ya WARGO is Japan's leading handmade hair ornament specialty store, offering kanzashi that fuse traditional Japanese craftsmanship with modern design. The brand handles every step in-house, from planning and design to store production (including web design) and sales, practicing manufacturer-direct retail with pride in its craftsmanship.
Website: https://wargo.jp/collections/kanzashi
X: https://x.com/kanzashiyawargo
Instagram: https://www.instagram.com/kanzashiya.theichi/
Hokusai Graphic
Hokusai Graphic is an umbrella brand featuring bold designs based on traditional Japanese patterns and large-scale motifs. Following the example of Katsushika Hokusai, an artist whose work has captivated the world across the ages, the brand continues to design and propose umbrellas. Every design it creates is applied to everyday long and folding umbrellas as well as traditional Japanese umbrellas, sold both in stores and on its online store.
Website: https://wargo.jp/collections/hokusai-graphic
X: https://x.com/hokusaigraphic/
Instagram: https://www.instagram.com/hokusaigraphic/
Hashiya Mansaku
Hashiya Mansaku is a chopstick and chopstick-rest specialty store offering a wide variety of designs, from traditional to playful, as a distinctive Japanese souvenir. Alongside lacquered chopsticks such as Wajima-nuri, Tsugaru-nuri, and Wakasa-nuri, and Kyo-take (Kyoto bamboo) chopsticks and chopstick rests made from Kiyomizu-yaki and Kutani-yaki ware — all proud Japanese traditional crafts — the store carries a variety of products made from rare materials such as Yoshino cedar, Yakusugi cedar, and kuromoji, with more than 800 items always in stock.
Website: https://wargo.jp/collections/mansaku
X: https://x.com/hashiyamansaku
Instagram: https://www.instagram.com/mansaku.theichi
