SNOOPY Chocolat celebrates its 7th anniversary this year. The brand opened its first shops, the Kyoto Arashiyama store and the Kyoto Kiyomizuzaka store, on October 9, 2019. To mark the milestone, new items featuring Snoopy's siblings go on sale on Friday, October 9, 2026.
About SNOOPY Chocolat
SNOOPY Chocolat is a chocolate brand from Kyoto, the ancient capital of Japan. Drawing on the many "forms of love" depicted in the world of PEANUTS, such as "sweet and bittersweet romance," "friendship with dear friends," "family love," and "caring for oneself," and adding a touch of Japanese essence, it offers special gifts for loved ones and for yourself.
New Items Going on Sale October 9 (Friday)
The new items are also available at the online store from the same day.
Sibling Plush Toys
Snoopy's siblings join the brand's signature chocolate-colored plush toy lineup. Brown ears inspired by chocolate, paired with chic colored ribbons and hats, give them a design unique to SNOOPY Chocolat.
- Plush toys (Olaf / Belle / Spike / Andy / Marbles): ¥3,520 each (tax included)
- Snoopy (currently on sale): ¥3,190 (tax included)
Also available at the online store: Sibling plush toys / Snoopy
Chocolate Pin Badges
Each pin badge shows a character sitting on a piece of chocolate. The slightly puffed, semi-three-dimensional shape is a highlight.
- Chocolate pin badges (various designs): ¥990 each (tax included)
Also available at the online store.
Leather Mascot
This glossy PU leather mascot comes in cute chocolate colors. Luxurious, silky velour fabric on the hands and feet and a bone-shaped charm at the neck are the accents. It also makes a good gift.
- Leather mascot: ¥3,630 (tax included)
Also available at the online store.
7th Anniversary Limited Original Acrylic Stand Giveaway
Starting October 9 (Friday), customers who spend ¥6,000 or more (tax included) at SNOOPY Chocolat stores or the online store receive a 7th anniversary limited original acrylic stand. The design shows Snoopy and the other characters gathering around a big chocolate, and the stand can also be used as a memo stand.
- One per person
- Limited quantity; the giveaway ends once supplies run out
When Ordering at the Online Store
Details are on the online store page.
- Orders placed from 10:00 AM on Friday, October 9, 2026 are eligible
- All products in the online store are eligible
- One acrylic stand is given to customers who purchase ¥6,000 (tax included) or more, excluding shipping and fees
- Quantities are limited, so depending on the timing of the order, the acrylic stand may not be available
- If the orderer and the delivery recipient are different, the acrylic stand is included with the shipment
Chocolate Monaka Marron, Released October 15 (Thursday)
SNOOPY Chocolat's original chocolate monaka changes flavor with the seasons. It pairs a crisp glutinous rice wafer shell with moist chocolate bean paste. The autumn and winter limited Marron (chestnut) flavor returns this year, combining rich white chocolate with a gentle chestnut aroma for a blend of Japanese and Western tastes.
An assorted box of six pieces, which also includes the classic Milk and Matcha flavors, is also available.
- Chocolate Monaka Marron, 2 pieces: ¥810 (tax included)
- Chocolate Monaka, 6 pieces (Milk / Matcha / Marron, 2 pieces each): ¥2,160 (tax included)
The chocolate monaka can also be purchased at the online store: 2 pieces / 6 pieces
Kyoto Kiyomizuzaka Store Has Reopened After Renovation
The Kyoto Kiyomizuzaka store reopened after renovation on September 10, 2026. The interior now feels even more like a chocolate shop. With a light blue and brown color scheme reminiscent of chocolate mint and a light blue Linus design, the store offers a world found only at Kyoto Kiyomizuzaka.
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