Popular goods brand SWIMMER is collaborating with cereal brand GORO GURA, and a special campaign is set to kick off on April 1, 2026 (Wed). Called the "GORO GURA × SWIMMER Gokigen Goods Campaign," it gives customers who purchase eligible products a chance to win original collaboration merchandise through a lottery.
The goods feature SWIMMER's signature hand-drawn touch, depicting GORO GURA's chunky, oversized ingredients. The designs are drawn exclusively for this collaboration and are packed with the signature SWIMMER cuteness fans know and love.
560 Winners per Round — Original Goods Up for Grabs!
Prize A: Gokigen Breakfast Set — 150 Winners per Round
GORO GURA × SWIMMER Original Bowl and Spoon Set
Prize A Round 1 Limited Design "Bowl & Spoon Set"
Prize A Round 2 Limited Design "Bowl & Spoon Set"
Prize B: Portable Gokigen Goods Set — 150 Winners per Round
GORO GURA × SWIMMER Original Pouch and Sticker Set
Prize B Round 1 Limited Design "Pouch & Sticker Set"
Prize B Round 2 Limited Design "Pouch & Sticker Set"
Prize C: GORO GURA Taste-Test Set — 260 Winners per Round
One each of "GORO GURA Luxurious Fruits," "GORO GURA Choco Nuts," "GORO GURA Sweet Potato," and "GORO GURA Gran meal Strawberry and Cashew Nuts"
Prize designs are subject to change without notice. Prize images are for illustrative purposes.
Campaign Details
Campaign Title: "GORO GURA × SWIMMER Gokigen Goods Campaign"
Total Winners: 560 per round
Application Period
- Round 1: April 1, 2026 (Wed) to May 31, 2026 (Sun) at 11:59 PM
- Round 2: June 1, 2026 (Mon) to July 31, 2026 (Fri) at 11:59 PM
Receipt Validity Period
- Round 1: March 16, 2026 (Mon) to May 31, 2026 (Sun) at 11:59 PM
- Round 2: June 1, 2026 (Mon) to July 31, 2026 (Fri) at 11:59 PM
Eligible Products
All GORO GURA varieties. (Entries are accepted even for products not displaying the campaign notice.)
- "GORO GURA Graceful Earl Grey," "GORO GURA Sugar-Off," and "GORO GURA Gran meal" are also eligible.
- New products released during the campaign period are also eligible.
How to Enter
Take a photo of a receipt or purchase proof showing the purchase date, product name, quantity, and store name. Upload the image via the dedicated entry form on the campaign website and fill in the required details.
- One entry per product purchased.
- Receipt images must be in JPEG or PNG format, up to 10 MB.
- Up to 3 images can be uploaded per entry; each image must contain only one receipt.
- The same receipt may be used for other campaigns running simultaneously with the same eligible products.
Winner Notification
Winners will be notified by delivery of prizes.
Eligibility
Applicants must agree to the campaign terms and be residents of Japan.
