woofie Launches Limited-Edition Busse with Snow Salt, Caramel & Almonds at Shinjuku from May 8

Published: May 7, 2026
woofie Launches Limited-Edition Busse with Snow Salt, Caramel & Almonds at Shinjuku from May 8

A new limited-edition treat is arriving at woofie's Iito Lumine Shinjuku store. The Busse [Salted Caramel & Almond] goes on sale on May 8, 2026 (Friday), combining the brand's signature caramel-and-nut profile with a summer-inspired twist of snow salt from Miyakojima in Okinawa.

A Summer Package Featuring Woofie and a Crab

The limited-edition Busse package featuring woofie getting pinched by a crab while staring at its own reflection

The busse shell is crafted from Hokkaido wheat, caramel candy, and skin-on hazelnuts kneaded together and baked to a light, fluffy texture. The cream filling incorporates Miyakojima snow salt and diced skin-on roasted almonds, adding a pleasant balance of saltiness and crunch to each bite.

The package depicts woofie so absorbed in a "staring contest" with its own reflection in the water that it ends up getting pinched by a crab. The cool, refreshing color palette gives the packaging a summery feel, making it a fitting choice as a seasonal souvenir or personal treat. Note that this is a limited-edition item sold exclusively at the Iito Lumine Shinjuku store, available only while supplies last.

Product Details

Item Details
Product Name Busse [Salted Caramel & Almond]
Price 4-piece set: ¥1,650 (tax included)
Available From May 8, 2026 (Friday)
Location woofie Iito Lumine Shinjuku

Caramel & Nuts — woofie's Signature Lineup

Sand Cookie [Caramel & Hazelnut]

Sand Cookie Caramel & Hazelnut

A crispy sandwich cookie filled with caramel sauce enrobed in French milk chocolate and brought together with the distinctive aroma of hazelnuts. The bittersweet caramel, rich chocolate, and toasty nuts create a layered and satisfying combination.

  • 4-piece: ¥1,188 (tax included) / 6-piece: ¥1,782 (tax included) / 8-piece: ¥2,376 (tax included)

Sand Cookie package

Madeleine [Caramel & Hazelnut]

Madeleine Caramel & Hazelnut

A moist, comfortably textured madeleine with caramel and skin-on hazelnuts baked right into the batter. Each bite opens up with the bittersweet caramel flavor and the fragrant, toasty sweetness of hazelnuts.

  • 4-piece: ¥1,188 (tax included) / 6-piece: ¥1,782 (tax included)

Madeleine package

Baked Cake [Caramel & Almond]

Baked Cake Caramel & Almond

A carefully baked cake with caramel worked into the batter, finished with a glaze and topped with skin-on almonds. The bittersweet caramel and aromatic almonds are subtly accented by a gentle touch of salt.

  • 1-piece: ¥1,512 (tax included)

Baked Cake package

About woofie

woofie brand character

woofie is built around the idea of bittersweet confectionery — flavors that might seem at odds but come together in harmony:

Bitter and sweet,
swaying, staring each other down.
Each one, something special.
Together, a mariage.
A little grown-up delight.
bittersweet goodies

Store Information

woofie Iito Lumine Shinjuku store

woofie Iito Lumine Shinjuku
Address: 3-38-2 Shinjuku, Shinjuku-ku, Tokyo 160-0022 (B1F, inside JR Shinjuku Station, near the West Gate)
Hours: 8:00 AM to 10:00 PM (subject to the facility's operating hours)