From Wednesday, September 30 to Tuesday, October 27, 2026, Daimaru Tokyo is holding the "Hoppe Town Matsuri" (ほっぺタウン祭) at "Hoppe Town" (ほっぺタウン), its food floors on the 1st floor and basement level.
About 60 items are on offer during the four-week event, including sweets and bentos that can only be bought at Daimaru Tokyo, ¥1,000 flat-price items, bargain items, and surprise bags.
Some items may sell out, depending on the product.
Daimaru Tokyo Exclusives: Only Here, Only Now
Antenor (アンテノール) Matcha Cream Puff, Made With Kitagawa Hanbei Shoten Matcha (Zuiho, 瑞鳳)
¥788 / 1F
Made with matcha from Kitagawa Hanbei Shoten (北川半兵衛商店). Three kinds of cream are filled into a cookie choux and coated in matcha chocolate.
ヴィタメール Belgique Éclair (Chocolate)
¥496 / 1F
Filled with Belgian couverture chocolate and topped with cacao nibs.
The Campanella TOKYO (ザ カンパネラTOKYO) Fresh Tart Marron, Set of 3
¥1,480 / 1F
A popular base of custard and fresh cream is topped with rich marron (chestnut) cream. The mellow sweetness of chestnut fills the mouth in this seasonal flavor.
KASHO SANZEN Zunda Shake Excella (エクセラ), Matcha
¥880 / 1F
A zunda shake topped generously with matcha, nuts, and whipped cream.
マミーズ・アン・スリール Pomme Fette (ポム・フェット)
¥650 per piece / Basement / Available from 1:00 PM each day, limited to 30 per day
Apples are wrapped in crisp pie dough and topped with fragrant crumble. You can enjoy the flavor of apple, the aroma of butter, and layers of different textures.
Pierre Hermé Paris (ピエール・エルメ・パリ) Flan Infiniment Chocolat
¥999 per piece / 1F / Available on Fridays, Saturdays, Sundays, and national holidays only
A tart that pairs a smooth chocolate filling with a fragrantly baked tart shell. Nougatine with cacao nibs adds a textural accent, making it a tart for fully enjoying chocolate.
Juchheim (ユーハイム) Sweet Potato Roll
¥1,944 per roll / 1F
A roll cake that captures the flavors of autumn, combining smooth fresh cream with the gentle sweetness of sweet potato.
Mori Koshiro (森幸四郎) Mori Koshiro's Giant Dorayaki
¥1,350 per piece / 1F
A dorayaki with an eye-catching size, nearly three times as large as a regular dorayaki.
Nakajima Suisan (中島水産) Kita no Umi Chirashi Sushi (Matsuri)
¥5,000 / Basement / Limited to 4 per day
A lavish chirashi sushi topped with bluefin tuna chutoro, sea urchin, salmon roe, snow crab, and more.
Sosaku Sushidokoro Takimoto (創作鮨処タキモト) New Autumn Flavor (新秋味) Pretty Millefeuille
¥1,795 / Basement / Limited to 20 per day
A visually striking early-autumn "jewel box of the sea," topped with Pacific saury, salmon roe, crab, negitoro, sweet shrimp, chestnut, and more.
Paul Bocuse Deli (ポール・ボキューズ デリ) Roast Pork Belly and Japanese Black Beef Yakiniku Bento
¥2,160 / Basement / Limited to 10 per day
A hearty bento with popular pork belly coated in balsamic sauce and topped with Japanese black beef yakiniku, served with plenty of rice and butter rice.
Minokichi (美濃吉) Salmon Yuan-yaki and Autumn Mushroom Dashimaki Bento
¥2,052 / Basement
A limited-time dashimaki (rolled omelet) bento with salmon yuan-yaki and mushrooms, a taste of autumn.
¥1,000 Flat-Price Picks
Sendagi Koshizuka (千駄木腰塚) Corned Beef Bibimbap
¥1,000 / Basement / Limited to 10 per day
Koshizuka-style bibimbap with mellow homemade corned beef and the texture of namul as an accent.
イーション Chicken Nanban Bento With Setouchi Lemon Tartar Sauce
¥1,000 / Basement / Limited to 24 per day
A good-looking bento with chicken nanban served with Setouchi lemon tartar sauce and colorful vegetables.
おかず本舗 佃浅 Two-Tier Seasonal Rice Bento (Saikyo-yaki Spanish Mackerel)
¥1,000 / Basement
The seasonal rice and side dishes are separated into upper and lower tiers, so the flavors stay intact.
Itohan (いとはん) 400 kcal or Less Brown Rice Roll and Tsukune Colorful Vegetable Bento
¥1,000 / Basement / Limited to 20 per day
Salads, dressed dishes, grilled items, and more offer a variety of flavors.
カンナムキンパNEO Wagyu Bulgogi Kimbap
¥1,000 / Basement / Limited to 10 per day
A kimbap made with domestic wagyu (Yamagata beef), and a specialty of the shop that is recommended for meat lovers.
Taimeiken (たいめいけん) Fried Oysters From Miyajima Waters, Hiroshima (4 Pieces)
¥1,000 per pack / Basement
Soft, creamy oysters from the waters around Miyajima, Hiroshima, coated in a crisp, thin batter and fried.
Tonkatsu Maisen (とんかつ まい泉) Fried Oysters, 5 Pieces
¥1,000 / Basement / Limited to 10 per day
A value pack of Maisen's popular fried oysters.
魚道楽 富惣 Assorted Kushiage, Set of 6
¥1,000 / Basement / Limited to 30 per day
A value set of six kushiage skewers of your choice.
韓美膳デリ Squid Strip Kimchi and Korean Japchae
¥1,000 / Basement
A value set combining spicy, savory squid strip kimchi with the popular Korean side dish japchae, good as a snack or a side dish.
Otomatsu (Tsukiji Shoro) (おとまつ（つきぢ松露）) Shoro
¥1,000 / Basement / Limited to 5 per day
A glossy, golden-baked tamagoyaki (rolled omelet) made with a secret dashi, light yet rich in flavor. The sweetness is kept moderate, making it a signature item that never gets tiresome.
Suzuhiro (鈴廣) Okonomi Jissen (お好み十選) 5-Variety Set
¥1,000 / Basement / Limited to 10 per day
A value set of five pieces from the popular Okonomi Jissen lineup.
Larger Packs, Sale Prices, and Special Surprise Bags
Kasho Seikan-in (菓匠 清閑院) Uji Matcha Engadiner Chami, Cut-Off Pieces, 450 g
¥1,296 / Basement / Limited to 40 bags
Baked sweets made by sandwiching Uji matcha caramel packed with walnuts between crisp baked dough. This is a home-use pack that includes the "edge" pieces.
Kyodo Suisan (共同水産) Shimane Nodoguro Maruboshi (Whole Dried), 5 Fish
¥1,296 / Basement / Limited to 35 per day
Nodoguro is known as the "toro of white fish" for its outstanding richness of fat.
Lupicia (ルピシア) Tea Surprise Bag, 5 Varieties in 50 g Bags
¥2,500 / Basement / Limited to 20
A value assortment that lets you enjoy five popular black tea leaf teas from Lupicia.
La noix Surprise Bag, 8 Pieces
¥1,500 / 1F
An assortment of the signature "Plain" and "Salted Caramel," which is not normally carried.
All prices include tax.
Special page: https://www.daimaru.co.jp/tokyo/hoppetown/
