Nihonbashi Takashimaya S.C. specialty stores will host the "Benihopee Fair" from February 1 (Sunday) to February 14 (Saturday), 2026. This event marks the first collaboration with Higashi-Izu Town and coincides with the Hinamatsuri (Doll Festival) celebration.
During the period, two locations within the specialty store building will display "Hina no Tsurushi Kazari" (hanging Hina doll decorations) that originated in Inatori, Higashi-Izu Town. Various events will also take place, including a special "Mini Tsurushi Hina Root Strap" giveaway.
Limited-Time Benihopee Fair
From February 1 (Sunday) to February 14 (Saturday), 14 specialty store restaurants will offer limited-time menu items featuring Benihopee strawberries. The participating restaurants are located in both the New Building and Main Building restaurants, as well as New Building eat-in locations.
About Benihopee
Named for its "cheek-dropping deliciousness," Benihopee is a popular variety born in Shizuoka. The Benihopee used in this fair comes from "Tamura Farm" in Higashi-Izu Town, marketed as "Beni no Kagayaki" (Crimson Brilliance). The farm takes great care in soil cultivation, growing the strawberries using traditional ground cultivation methods. By harvesting only fully ripened fruit, each berry contains concentrated rich sweetness.
Featured Menu Items
Chinese Famous Cuisine Ginza Aster Sou Nihonbashi
A Chinese-style parfait using plenty of Benihopee strawberries, offering a vibrant presentation that evokes the arrival of spring.
Benihopee and Soft Matcha Almond Jelly China Parfait
Tax included ¥1,760 ※Limited to 10 servings per day
Ningyocho Imahan
<Sukiyaki/Shabu-shabu> New Building 6F
A spring-like salad combining Shizuoka Prefecture's Benihopee strawberries with udo (Japanese spikenard), rapeseed blossoms, and other spring vegetables, along with roast beef. Finished refreshingly with a special strawberry sauce.
Benihopee and Roast Beef Spring Vegetable Salad
Tax included ¥1,980 ※Limited to 5 servings per day
Focacceria La Brianza
A luxurious strawberry parfait featuring layers of Benihopee strawberries. The sweetness of the ice cream enhances the presence of the strawberries. Enjoy the special flavor that spreads with each bite.
Strawberry Parfait
Tax included ¥1,650 ※Limited to 10 servings per day
365 Days and Nihonbashi
<Bread/Baked Goods> New Building 1F
A collaboration between Shizuoka Prefecture's Benihopee and the popular product "Croquant Chocolat." Enjoy the contrast of ingredients through the different textures of strawberry and chocolate.
Strawberry Chocolat
Tax included ¥497 ※Limited to 20 servings on weekdays, 30 servings on weekends and holidays
Alporto Cafe
Benihopee strawberries, which contain rich sweetness, are transformed into a Monte Bianco-style shortcake inspired by the traditional Italian dessert.
Strawberry Monte Bianco Shortcake Style
(with drink)
Tax included ¥1,800 ※Limited quantity
Nihonbashi Takashimaya S.C. Specialty Stores Hinamatsuri
Period: February 1 (Sunday) to March 3 (Tuesday)
Cooperation: Higashi-Izu Town, Inatori Onsen Ryokan Cooperative, Niko Niko Kai, Showa Women's University, Atomi Gakuen Women's University
"Hina no Tsurushi Kazari" Display
Period: February 1 (Sunday) to March 3 (Tuesday)
Venue: New Building B1, 2F
Display of "Hina no Tsurushi Kazari" from Inatori, Higashi-Izu Town, Shizuoka Prefecture, one of Japan's three major hanging doll decorations.
"Mini Tsurushi Hina Root Strap" Giveaway
Period: February 7 (Saturday) & 8 (Sunday), starting at 11:00 AM each day
Venue: New Building 2F
First 100 customers each day who present a receipt from specialty store purchases will receive a gift.
※While supplies last
An Instagram follow & comment campaign for the "Benihopee Fair" will also be held.
Nihonbashi Takashimaya S.C. Basic Information
Phone: 03-3211-4111 (Main)
Address: 2-4-1 Nihonbashi, Chuo-ku, Tokyo 103-8265
Website: https://www.takashimaya.co.jp/nihombashi/
Business Hours:
- Main Building: 10:30 AM to 7:30 PM
- New Building/Main Building Galleria: 10:30 AM to 8:00 PM
- New Building Restaurants: 11:00 AM to 11:00 PM ※Some until 10:00 PM
- Main Building B2/8F Restaurants: 11:00 AM to 9:30 PM
※Some stores and periods have different operating hours.
※Please check the official website for the latest information.
Access
- Tokyo Metro Ginza Line/Tozai Line "Nihonbashi Station" - Direct connection
- Toei Subway Asakusa Line "Nihonbashi Station" - 4-minute walk
- JR "Tokyo Station" Yaesu North Exit - 5-minute walk
From Tokyo Station Yaesu North Exit, cross Sotobori-dori Street, walk straight down Sakura-dori Street toward Chuo-dori Street. The Nihonbashi Takashimaya S.C. Main Building is located at the corner after crossing Chuo-dori Street.
※The contents of this release are subject to change. Please be advised.
※All images shown are for illustrative purposes.
※Prices shown include consumption tax.
※Please check the official website for the latest operating information. Business hours may change or operations may be suspended without notice due to natural disasters or other circumstances.
